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It enhances their productknowledge, understanding of customer needs, communication skills, negotiation techniques, and ability to navigate complex sales processes. Incorporate modules on productknowledge, competitive analysis, market trends, customer segmentation, sales techniques, regulatory compliance, and ethical considerations.
In medical sales, ongoing learning is invaluable as it ensures sales representatives stay abreast of industry advancements, new product developments, and evolving healthcare trends. Continuous learning enhances productknowledge, sharpens communication skills, and fosters adaptability in a dynamic field.
Back then, training was heavily focused on productknowledge. We were the bridge between the pharmaceutical companies and the healthcare providers, and our credibility depended on our knowledge and communication skills. This focus on ethical practices instilled a sense of pride and accountability in us as reps.
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