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Top 10 Medical Education Trends of 2024

Impetus Digital

The days of cookie-cutter medical education sessions and unengaging, didactic data presentations are–mostly–over. These days, medical education and training programs are all about customization, personalization, and innovation. In this article, we take a look at 10 of the hottest trends in medical education and learning programs.

Education 106
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How to integrate AI in Pharma Marketing

Pharma Marketing Network

For insights on digital transformation in pharma, visit Pharma Marketing Network. With AI-driven segmentation , brands can create highly targeted ads based on demographics, medical history, and prescribing behaviors. This allows pharma brands to: Forecast demand for specific medications. Providing adverse effect information.

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Medical Informatics and Rare Disease: a bridge between two worlds

pharmaphorum

And this is where modern technologies and data-driven medical informatics can really bridge the gaps in rare disease research,” said Dr Joanne Hackett, head of Genomic and Precision Medicine at IQVIA, during a recent pharmaphorum webinar.

Medical 105
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Social Media Advertising for Pharma: Strategies to Boost Engagement & Compliance

Pharma Marketing Network

HCP Targeting Platforms like LinkedIn and Twitter allow brands to target physicians, pharmacists, and medical professionals based on specialty and location. Patient Education Instagram, Facebook, and TikTok help spread disease awareness and medication safety information. Live Q&A sessions with experts humanize the brand.

Media 52
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Which Social Media Analytics Matter Most in Pharma Marketing

Pharma Marketing Network

Compliance and Ethical Considerations in Social Media Analytics Pharma marketing teams must balance data-driven strategies with regulatory compliance. Social media analytics should always align with FDA, HIPAA, and GDPR regulations to protect patient privacy and ensure ethical marketing practices.

Media 52
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Pharma Ad Retargeting Basics

Pharma Marketing Network

Segmenting audiences based on behaviorsuch as HCPs researching medical studies versus patients looking for treatment optionsensures personalized messaging. Multi-Channel Retargeting : Using platforms like search engines, social media, and programmatic ad networks expands reach and improves conversion rates.

Pharma 52
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Networking Tips for Medical Sales Recruiters: Building Connections for Talent Acquisition Success

Rep-Lite

In the highly competitive medical sales industry, finding top-tier talent is a constant challenge. The power of networking can be used to foster strong connections, and it is at this point medical sales recruiters gain a significant edge in attracting and securing the best candidates. Connect With Rep-Lite Today!