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The Evolution of Pharma Sales: Combining AI and Social Media to Promote Brands Pharmaceutical businesses now have access to a whole new level of insights due to social media. Social medias position in pharmaceuticalresearch is further cemented by peoples growing usage of it.
The pharmaceutical industry of 2022 is very different from the space that we all knew in 2012, 2016, or even 2020. From new legislation to functional shifts in marketing and advertising, the pharma industry works hard every day to keep up with new regulatory requirements and the constantly evolving expectations of prescribers and patients.
This accelerates lead identification and optimization, offering researchers a broader pool of candidates to choose from. Accelerating researchPharmaceuticalresearch involves navigating vast amounts of complex datasets , from genomic information to clinical trial results. Photo: metamorworks, Getty Images
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