Healthcare Success

MAY 24, 2022

Healthcare consumerism has drastically changed the way healthcare professionals need to market and deliver their services. Today’s consumers expect a healthcare experience as innovative and digitally advanced as any other industry. Think of all the reasons someone might decide to switch healthcare providers: . Relocation.

Healthcare 102

Healthcare Healthcare Marketing Physicians 102

Rep-Lite

JUNE 4, 2024

When it comes to medical sales, compliance and ethical practices have taken center stage. Ethical medical sales practices encompass a range of principles and guidelines aimed at ensuring patient safety, regulatory adherence, fair competition, and ethical conduct in sales interactions.

Ethics 52

Ethics Sales Medical sales Recruitment 52

Infuse Medical

MAY 14, 2024

By leveraging VR technology, companies can create interactive demonstrations, virtual tours, and training simulations that effectively communicate the value and benefits of their medical devices to healthcare professionals, institutions, and consumers. These settings can be imaginary worlds or lifelike simulations.

Medical 130

Medical Marketing Training Sales 130

Contrarian Sales Techniques

MAY 17, 2024

When I first started as a pharmaceutical sales rep a decade ago, training was a rigorous but straightforward affair. I remember my first training session vividly – it was intense, informative, and somewhat intimidating. Back then, training was heavily focused on product knowledge.

Training 52

Training Pharmaceutical Ethics Healthcare Provider 52

Contrarian Sales Techniques

OCTOBER 9, 2024

AI is revolutionizing medical sales, and I’m sure you’ve seen how much easier it makes things—streamlining your workload, helping you connect with healthcare professionals, and keeping up with constant industry changes. But, with all that power, you and I need to pause and think about the ethical side of things.

Medical sales 52

Medical sales Ethics Sales Medical 52

Pharma Marketing Network

JULY 27, 2023

Developing strong and meaningful relationships with Healthcare Professionals (HCPs) is vital for healthcare organizations, pharmaceutical companies, and medical device manufacturers alike. This could include access to educational resources, evidence-based studies, or training opportunities. Transparency is also key.

Ethics 98

Ethics Education Healthcare Healthcare 98

Pharma Marketing Network

MARCH 26, 2025

However, in a tightly regulated industry like pharmaceuticals, every message, medium, and model must adhere to strict legal and ethical standards. AI Vendor Auditing : Vet AI partners for data sources, model training transparency, and regulatory alignment. Are regulators watching AI use in healthcare marketing?

Marketing 64

Marketing Pharma Government Training 64

Infuse Medical

APRIL 5, 2024

Virtual Reality (VR) technology has revolutionized various industries, including healthcare. Understanding the fundamentals of VR and its integration into healthcare settings is crucial for maximizing its potential. From medical training simulations to therapeutic interventions, VR applications in healthcare are diverse and impactful.

Education 130

Education Patients Healthcare Provider Healthcare 130

Contrarian Sales Techniques

JULY 7, 2023

Introduction: Importance of Quality Training As a seasoned sales professional, let me tell you - training isn't just beneficial in the medical field, it's crucial. Today, I want to bring you into the world of medical device sales training programs and their indispensable value. It's not just about structured training programs.

Training 52

Training Sales Medical Product Knowledge 52

Pharma Marketing Network

APRIL 4, 2025

Thats why referral marketing is gaining traction among pharmaceutical brands looking to increase engagement with both healthcare professionals and patients. Additionally, referral marketing overlaps with influencer strategies, especially when working with healthcare advocates or digital creators in the health space.

Marketing 52

Marketing Pharma Education Physicians 52

Rep-Lite

MAY 29, 2024

In today’s dynamic medical industry, the role of sales training is more crucial than ever. Medical sales training plays a pivotal role in preparing medical sales representatives for success. Encourage active participation, collaboration, and feedback during training sessions to reinforce key concepts and skills.

Medical sales 52

Medical sales Training Sales Medical 52

Pharma Marketing Network

MAY 6, 2023

While AI can be a powerful tool for creating effective marketing campaigns, it also poses significant ethical challenges. One of the main ethical concerns with using AI in pharmaceutical marketing is the potential for the technology to perpetuate biases and discrimination. AI Ethics: The Importance of Fairness.” 1) Danks, D. “AI

Ethics 52

Ethics Marketing Pharmaceutical Training 52

Pharma Marketing Network

MARCH 13, 2025

Artificial intelligence is revolutionizing how pharma brands engage with healthcare professionals (HCPs) and patients, optimizing advertising campaigns, and improving customer experiences. As competition in the healthcare space intensifies, pharma brands that fail to integrate AI risk falling behind.

Marketing 52

Marketing Pharma Medical Ethics 52

PM360

JANUARY 24, 2025

Far from being a mere efficiency tool, AI is transforming how medcomms professionals craft narratives, personalize engagement, and contribute to broader healthcare goals such as equity and access. Training largescale AI models involves running complex computations across vast datasets, demanding substantial energy resources.

Ethics 52

Ethics Healthcare Healthcare Training 52

Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

Healthcare 73

Healthcare Healthcare Marketing Healthcare Provider 73

Pharmaceutical Representative Training

MARCH 17, 2025

Healthcare professionals are also catching up to the patient group, which has long been engaged on social media. Patient and healthcare professionals anticipate personalized, communication based on value. Content must follow legal and ethical requirements and be truthful, fair, and non-misleading.

Media 52

Media Sales Pharma Healthcare 52

Healthcare Success

MARCH 6, 2024

Whether you run a multilocation healthcare organization, hospital, or health system, understanding the distinction between search engine optimization (SEO) vs. search engine marketing (SEM)—and how each distinctly helps your business—is important for several reasons. Let’s begin by defining healthcare SEO and healthcare SEM.

Healthcare 68

Healthcare Healthcare Engineering Marketing 68

Healthcare Success

JULY 1, 2024

As societal norms shift and conversations become more open, healthcare organizations must recognize the need to engage with sensitive healthcare topics to better serve their communities. But how can healthcare organizations ensure their campaigns are successful and engage the right audiences?

Healthcare 68

Healthcare Healthcare Marketing Education 68

Pharma Marketing Network

DECEMBER 17, 2021

Companies are invited to reapply each year to be evaluated based on how their policies, actions, and results are impacting the environment, ethics, labor and human rights, and sustainable procurement. Company policies, like the code of ethical conduct, are examples of governance that typically stem from the corporate level.

Pharma 103

Pharma Ethics Recruitment Government 103

Infuse Medical

SEPTEMBER 9, 2024

With uses going beyond entertainment and into vital sectors like surgery, augmented reality (AR) is transforming the healthcare sector. In healthcare, where the mix of real-world and digital knowledge can help doctors make more educated decisions, this difference is absolutely vital. By 2024 there will be an estimated 1.7

Doctors 130

Doctors Healthcare Healthcare Medicine 130

Nixon Gwilt Law

APRIL 22, 2024

That said, the flurry of regulatory policymaking and legislation, congressional hearings and inquiries, and industry stakeholder organization around the development and deployment of healthcare AI portends major developments in the coming years. HIPAA is the pantheon of healthcare data privacy regulation in the U.S. HIPAA What is it?

Healthcare 52

Healthcare Healthcare Training Food and Drug Administration 52

Nixon Gwilt Law

APRIL 22, 2024

That said, the flurry of regulatory policymaking and legislation, congressional hearings and inquiries, and industry stakeholder organization around the development and deployment of healthcare AI portends major developments in the coming years. HIPAA is the pantheon of healthcare data privacy regulation in the U.S. HIPAA What is it?

Healthcare 52

Healthcare Healthcare Training Food and Drug Administration 52

Nixon Gwilt Law

NOVEMBER 16, 2023

How hot is generative AI in healthcare innovation right now? While that might be a slight exaggeration, you can confidently bet that generative AI will revolutionize healthcare—and it won’t take long. Once trained, this model can analyze new scans and determine if they show signs of malignancy.

Healthcare 52

Healthcare Healthcare Ethics Training 52

Impetus Digital

JUNE 17, 2024

These days, medical education and training programs are all about customization, personalization, and innovation. Virtual & Augmented Reality Kicking off the top 10, virtual reality (VR) and augmented reality (AR) are two increasingly used tools for anatomy education and surgical training , offering immersive learning experiences.

Education 106

Education Medical Training Media 106

Pharma Marketing Network

MARCH 20, 2025

Introduction The landscape of healthcare marketing is evolving faster than ever, with new digital trends, regulatory updates, and consumer behaviors reshaping the industry on a weekly basis. This guide explores essential strategies to ensure your team is prepared for the shifting dynamics of healthcare marketing in 2025 and beyond.

Marketing 52

Marketing Healthcare Healthcare Pharma 52

Healthcare Success

SEPTEMBER 6, 2024

As a healthcare organization, you already prioritize ethical practices and HIPAA compliance due to the nature of your business. Here’s everything you need to know about the ruling, its impact on healthcare marketing, and how to ensure you’re in compliance before it goes into effect on October 13, 2024.

Ethics 59

Ethics Media Training Healthcare 59

PM360

NOVEMBER 27, 2023

Continuing medical education (CME) is a top priority for healthcare providers in order to maintain their medical licensure, broaden and update their clinical knowledge, hone their skills, feed their curiosity, and ensure patients receive the best care and outcomes. In fact, commercial support accounted for 26% of CME funding in 2022.

Education 105

Education Medical Training Healthcare 105

Nixon Gwilt Law

MAY 17, 2024

ATA Nexus 2024: 4 Game-Changing Takeaways for Healthcare Innovators The ATA Nexus 2024 Conference , one of the largest gatherings of virtual healthcare experts and thought leaders, just took place in Phoenix last week. Our 4 Game-Changing Takeaways for Healthcare Innovators 1. If you weren’t able to attend… what did you miss?

Healthcare 52

Healthcare Healthcare Patients Training 52

Evolve Your Success

FEBRUARY 28, 2023

I lead the Close the Gap effort, which is our strategy around healthcare inequities for people of color. The thing I’m going to leave everybody with is a work ethic, passion, and the ability to do something. ” I ended up turning the job down and not showing up for the training. I’m fantastic.

Sales 227

Sales Medical sales Medical Physicians 227

Pharma Marketing Network

SEPTEMBER 6, 2023

This summer, we started a research series on Current and Future AI Trends in Healthcare, where we surveyed over 150 physicians, and conducted both qualitative and quantitative research with pharma industry members from 20 different companies. Read the complete POV AI Trends on Current and Future Healthcare (Parts One and Two) here.

Healthcare 64

Healthcare Healthcare Physicians Ethics 64

Nixon Gwilt Law

MAY 17, 2024

ATA Nexus 2024: 4 Game-Changing Takeaways for Healthcare Innovators The ATA Nexus 2024 Conference , one of the largest gatherings of virtual healthcare experts and thought leaders, just took place in Phoenix last week. Our 4 Game-Changing Takeaways for Healthcare Innovators 1. If you weren’t able to attend… what did you miss?

Healthcare 52

Healthcare Healthcare Training Healthcare Provider 52

European Pharmaceutical Review

MARCH 12, 2024

This involves keeping accurate and up-to-date records, documenting any deviations and corrective actions, and providing sufficient training to employees on GDP standards. Training and education. This involves providing continuous training and education to all employees at every level. Implement quality management systems.

Government 98

Government Pharma Training Ethics 98

Clarify Health

JULY 25, 2023

Historically, the healthcare field hasn’t exactly been at the forefront of adopting the latest technology — but things have gotten a lot better over the past decade. For example, healthcare stakeholders now widely acknowledge AI’s pivotal role in the industry.

Healthcare 52

Healthcare Healthcare Healthcare Provider Ethics 52

pharmaphorum

SEPTEMBER 14, 2022

“Although preliminary work with voice data has been promising, limitations to integrating voice as a biomarker in clinical practice have been linked to small datasets, ethical concerns around data ownership and privacy, [and] bias and lack of diversity of the data,” say the partners. ” It will be backed by $3.8

Ethics 105

Ethics Doctors Medical Training 105

Contrarian Sales Techniques

NOVEMBER 22, 2024

If your product isn’t listed in this formulary, you can’t sell it to public healthcare facilities. If your product isn’t listed, you might still have an opportunity if it fills a specific niche for research or student training. Pro Tip: Even with fewer restrictions, always adhere to Malaysia’s ethical marketing standards.

Medical sales 52

Medical sales Sales Medical Medical sales reps 52

Rep-Lite

APRIL 4, 2024

Sales representatives play a crucial role in connecting healthcare facilities with innovative technologies that improve patient care. While the rewards can be significant, carving a successful path in this field requires a unique blend of technical knowledge, interpersonal skills, and a commitment to ethical practices.

Sales 52

Sales Medical Interpersonal Skills Healthcare Provider 52

Rep-Lite

FEBRUARY 28, 2024

Role of Advanced Certifications in Medical Sales Advanced certifications play a multifaceted role in medical sales, offering enhanced expertise, credibility, and trust, a competitive advantage, adherence to compliance and ethical standards, career advancement opportunities, and a commitment to continuous professional development.

Medical sales 52

Medical sales Sales Medical Ethics 52