Ethics Healthcare Pharmaceutical products 
Pharma Marketing Network
MARCH 19, 2025
These insights help pharma marketers understand how content performs, what resonates with healthcare professionals (HCPs) and patients, and where adjustments are needed. Compliance and Ethical Considerations in Social Media Analytics Pharma marketing teams must balance data-driven strategies with regulatory compliance.
Pharmaceutical Representative Training
MARCH 17, 2025
Social medias position in pharmaceutical research is further cemented by peoples growing usage of it. Healthcare professionals are also catching up to the patient group, which has long been engaged on social media. Patient and healthcare professionals anticipate personalized, communication based on value.
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Contrarian Sales Techniques
DECEMBER 6, 2023
The Allure and Reality of Medical Sales When we think of a medical representative (often referred to as a "med rep"), images of well-dressed professionals with sleek briefcases, brimming with the latest pharmaceutical products, often come to mind. They seem to have an air of confidence, backed by the promise of modern medicine.
European Pharmaceutical Review
MARCH 12, 2024
Regulatory bodies such as the US Food and Drug Administration (FDA) and European Medicines Agency (EMA) place great importance on data integrity in the pharmaceutical/life science industry. Ethical leadership is essential in promoting a culture of integrity within an organisation. Use of advanced technologies.
Pharmaceutical Representative Training
JUNE 22, 2024
Ethical Conduct: In pharma sales, ethical conduct and behavior is crucial. Ethical conduct helps maintain the company’s integrity and foster trust with HCPs and patients. Ethical marketing is essential to maintain the trust and integrity within the industry. Department of Justice, 2020).
Contrarian Sales Techniques
FEBRUARY 12, 2024
It's a way to show potential bosses that you've got the smarts and skills to talk shop with healthcare pros and get those drugs moving. Now, some pharmaceutical companies are all about the CNPR certification. They see it as a big plus when they're hunting for new talent. Key Takeaways: 1.
Pharma Marketing Network
OCTOBER 3, 2024
In the competitive landscape of the pharmaceutical industry, effective marketing strategies are crucial for brand success. Pharmaceutical marketing is not just about reaching healthcare professionals and patients; it involves a complex interplay of understanding market dynamics, regulatory compliance, and leveraging digital platforms.
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