Pharma Marketing Network

MARCH 5, 2025

So how can pharma brands maximize their return on investment (ROI) while ensuring compliance with FDA and HIPAA regulations ? Instead: Use disease-awareness campaigns focused on education rather than direct product promotion. The challenge? Google and Facebook prohibit direct targeting based on medical conditions.

Pharma 52

Pharma Networking Medical Healthcare 52

Pharma Marketing Network

JANUARY 7, 2025

From detailed product information to open dialogue about potential side effects, transparency fosters trust and credibility. Its why companies like Johnson & Johnson emphasize educational content alongside product promotions. Make sure everyone understands the legal and ethical boundaries of marketing in pharma.

Marketing 52

Marketing Pharma Side effects Education 52

Pharma Marketing Network

JUNE 11, 2020

Yeah, I even wanted to wear the shirt to this FDA meeting. You know, in November 2009, the FDA held a public hearing about the promotion of Food and Drug Administrative Related Regulated Medical Products, using the internet and social media tools. And I was glad I had been dieting a few weeks before that.

Media 52

Media Pharma Ethics Consulting 52