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AI IN PHARMACEUTICAL MARKETING: Optimizing Automation and Expertise

PM360

In our seven years of supporting AIdriven development and deployment at pharmaceutical companies, some common challenges often emergeissues that can undermine AI deploymentsimpacting accuracy, quality, and overall efficiency. It leveraged experts input at key points in the process, to assess and validate the work.

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New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry

pharmaphorum

Websites – Companies can use appropriate search engine optimisation (SEO) and marketing tools to ensure that their websites are displayed high on the list of results for relevant key word searches. Companies should ensure key words are appropriate and do not constitute unauthorised promotion to the public.

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Leading freeze-drying systems suppliers for the pharmaceutical industry

Pharmaceutical Technology

Freeze drying is a crucial technique to prolong the shelf life of pharmaceutical products. Also known as lyophilisation, the technique stabilises and preserves sensitive products such as biologics, and diagnostic kits, in a permanently storable state.

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Beyond instruments: streamlining process technology implementation in biopharmaceutical manufacturing

European Pharmaceutical Review

Implementing PAT in (bio)pharmaceutical manufacturing New sensors or larger equipment with more complex setups (software and hardware) require stringent procedures to become fully implemented in a good manufacturing practice (GMP) manufacturing facility. Q13 Continuous Manufacturing of Drug Substances and Drug Products.