This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Forward by Stewart Gandolf, Chief Executive Officer At Healthcare Success, we understand that a patients journey often beings with a search query. Symptom search optimization is crucial for: Guiding patient journeys. These symptom-based searches represent the initial touchpoint in the modern patient acquisition funnel.
Continuing advancements within this field deliver new hope to doctors and patients, transforming disease outcomes for previously incurable indications. For cell and gene therapy applications, you need a variety of speciality enzymes of the highest purity, specificity, and consistency. Developing best-in-class speciality enzymes.
Neuromodulation isn’t just about stimulating nerves; it’s about awakening hope and transforming lives—one patient at a time. In this episode, Blake Williams takes us on a wild journey through his career as a Field Clinical Engineer (FCE), shedding light on the incredible impact of neuromodulation on the lives of patients.
SUMMARY: With patients staying away from their doctors because of COVID, DTC messages need to add incentives and better messaging to get people to take action rather than wait. Messages need to evolve in these special times. It’s time for DTC to evolve and get new thinking about the best way to reach patients.
Introduction The pharmaceutical industry faces unique challenges in digital marketing, especially when it comes to reaching healthcare professionals (HCPs) and patients effectively. In pharma marketing, ad retargeting plays a crucial role in educating patients and HCPs about new treatments, clinical trials, and brand offerings.
With the rapid expansion of digital platforms, evolving patient expectations, and the increasing role of AI-driven marketing, pharmaceutical companies and healthcare brands are allocating more resources to advertising in 2025. Patients and healthcare providers are more reliant on online information than ever before.
CAR T-cell therapy is a form of immunotherapy that uses specially altered T cells to fight cancer. A sample of T cells is collected from the blood of a cancer patient, genetically engineered to produce chimeric antigen receptors (CARs) on their surface, and then expanded and reinfused into the patient.
As a healthcare practice, your online reputation is crucial to attracting and retaining patients. With the rise of online review platforms, patients have a powerful voice in sharing their experiences with others. Healthcare professionals need to understand and follow patient privacy laws, specifically HIPAA regulations.
Face-to-face HCP visits dwindled, patients turned to search engines for symptom answers, and telehealth became the norm. Moreover, patients rely heavily on social media, forums, and mobile apps for health information and support. SEO and Content Strategy Search engines remain a key source of medical information.
And just as a family business thrives on its connection to the community, Chiesi is committed to connecting to the global patient community. We try to have a very long-term orientation because we believe that aligns our objectives very well with the objectives of society and the patients we serve, and it makes us a stable business.”.
A successful health system, hospital, practice, or healthcare organization website facilitates patient communication and helps you win more of the patients you want. But this doesn’t mean much if patients can’t find your website. Siloing also helps search engines crawl, index, and rank your website better.
This allows providers to combine TargetCool with other needle-based procedures to minimize patient pain, bruising, inflammation and hematoma that may occur post-procedure. Reviews from early-adopters and their patients have been immensely positive. ” TargetCool was created by award-winning South Korean mechanical engineer, Dr.
By creating lifelike, three-dimensional models, 3D visualization enables developers, engineers, and stakeholders to see and interact with a device before it ever reaches the production line. Using 3D scanning and printing technology, they can produce custom prosthetic sockets in just a few hours, cutting costs and improving patient outcomes.
Implement structured data and special metadata in e-commerce catalogs to effectively meet user intent and organize content across various categories, addressing different stages of the buying journey. Brandon Schakola it's also a special entity of a place, you know? This approach helps you connect more effectively with your audience.
It can mean everything from patient-facing disease management apps and wearables to background AI dramatically altering drug discovery or radiological imaging. And although not all categories involve patients directly, Hadjiat says, they all need to start from a place of patient centricity and patient need. “As
This layer of specialized endothelium significantly restricts which drug molecules can enter the brain, normally greatly limiting treatment options for patients with brain-based disease. In addition, it isn’t sustainable to have patients in-hospital for months at a time seeking this type of treatment.
Career success in MedTech is not just about climbing the corporate ladder; it’s about relentlessly advocating for patients, embracing change, and, above all, never giving up. with Fred Colen as he shares his transformation from an engineer to a MedTech executive. Do I want to be a medical doctor or an engineer?
With time-saving AI tools, doctors can save time on tasks like medical reports and focus on what truly matters – superior patient care. For this Special Labor Day episode, we’re going to dive into the cutting-edge world of AI revolutionizing healthcare, specifically in the field of gastrointestinal medicine. Let’s get into that.
For pharmaceutical marketing executives, the challenge is even more pronounced: how to unify and interpret disparate campaign data from search engines like Google and social channels such as LinkedIn and Facebook? Pharma campaigns often focus on metrics like physician engagement, formulary awareness, and patient opt-ins. The takeaway?
Engineers at MIT have collaborated to develop a robotic drug delivery capsule that is specially designed to administer delicate protein drugs, such as insulin, through the wall of the intestine. Patients with diabetes often require regular insulin injections. This is inconvenient and painful.
Engineers at MIT have developed smart textiles that can detect and recognize body movements. The garments could be useful in physical rehabilitation, such as in smart shoes that can monitor gait or socks that track the pressure on the feet to help reduce ulcers in patients with diabetes.
With Sean Pitts We have with us another special guest, and he goes by the name of Sean Pitts. We would typically engage with Stryker’s engineering, product management, product development, marketing, or even their R&D teams. Tune in now! — Listen to the podcast here What Is OEM Sales? If y ou ask, “W hat is OEM sales ?”
Generating high-quality leads in the healthcare industry is crucial for connecting medical professionals with potential patients. They specialize in creating tailored lead-generation strategies that cater to various medical specialties, ensuring effective patient outreach.
. — Watch the episode here Listen to the podcast here Enterprising Yourself At The Top Of The Spine Distributorship Game With Daniel Tighe In this episode, we have with us another special guest, and he goes by the name of Daniel Tighe. It was anything, like if you are an engineer or whatever. They were a typical recruiting firm.
As newborns cannot let us know if they can hear something, the test is based on creating a noise within the ear canal and then listening to the vibrations created by the specialized hair cells within. ” Study in journal Nature Biomedical Engineering : An off-the-shelf otoacoustic-emission probe for hearing screening via a smartphone.
This special edition will introduce three new categories, acknowledging the remarkable wave of innovation that has engulfed the industry. patient‑centric development, creating a circular economy, quality management fundamentals, and hiring for diversity. Patient Centric Development , and Quality Management Fundamentals.
Interventional Cardiology (IC) is a specialized area of cardiology where non-surgical tests, treatments and procedures are performed with the use of flexible specialized catheters. During this procedure the patient may be given general anesthesia, light sedation or may be fully awake but given medication to relax.
If your healthcare organization struggles to acquire new patients, it could be a sign that your practice isn’t connecting with potential patients effectively. If you’re looking to drive success for your healthcare facility, patient engagement, retention, and acquisition are key.
What about securing increased patient volume through in-office appointments? Patient Portals) Digital bill pay capabilities To meet these demands and rising expectations, your website must deliver the following: An easy-to-follow site map and navigation Clear and consistent calls to action (e.g., Proper Planning 1.
Using innovative AI-assisted devices redefines treatment approaches and envisions a future where technology greatly enhances patient care. Join us as Charles explores the game-changing HiDO device , a groundbreaking technology designed to transform patient care and medication management. Ready to explore the future of healthcare?
Greg shares a personal story of his journey into the field, showcasing a genuine passion for enhancing patient outcomes. Meet the guest: Greg Olson is a senior district service manager specializing in cardiac rhythm management, with over 25 years of experience in the medical sales industry. Subscribe, rate, review, and share!
Voice search is changing the way consumers find information, and it’s quickly becoming a staple in the daily lives of patients. In healthcare marketing, staying ahead means embracing this technology to ensure patients can easily find your services. With a significant portion of the U.S. 5 Tips to Optimize for Voice Search 1.
The technology is based on molecular imprinting, which involves engineering polymers so that they can bind to specific biological molecules, such as enzymes, or in this case, the viral spike protein. “There is a need for this kind of low-cost detection system,” said Lance Hubbard, a researcher involved in the study.
The metaverse, when integrated with recent advancements such as generative AI, can help life sciences marketers engage with healthcare professionals, patients, and caregivers in a richer, better way, leading to a more human-centric experience. For Patients: The metaverse could usher in an era of personalized health management.
The market’s current leading liquid embolic contains a solvent, dimethyl sulfoxide (DMSO), which can cause pain upon injection, necessitating the use of anesthesia and special compatible catheters. Medgadget: Does the material require a specialized delivery device? How is it delivered, and how do you prevent device blockage?
Not only can impurities lead to adverse effects in patients, but they can also introduce product variability. She has expertise in protein separations with special emphasis on the importance of protein interactions with surrounding surfaces and the role they play on the separation.
Detecting patients with cancer as early as possible gives clinicians the best chance to formulate a successful treatment response. Any delay in diagnosis or treatment can severely impact the options available to patients and healthcare professionals. Time is a precious resource in oncology.
Electrophysiologists are highly specialized cardiologists. By specializing in electrophysiology, they are specializing in all of the electrical networks of the heart. There is a little bit of patient interaction. When the patient comes, they are conscious. Where do they fit in medicine? You mentioned workstation.
As an engineering undergrad, I took a Marketing 101 class on a lark, seeking to better understand the psychology behind consumer behavior and developing products with a competitive edge. For medical organizations, the best packaging goes beyond mere window dressing and encompasses the entire patient experience (e.g., Reimbursements.
With the growing number of complex therapies that require specialized packaging and handling requirements, selecting the right contract packaging organization (CPO) involves evaluating what services and additional benefits they can bring to your business. Navigating the complexities of pharma and biotech packaging services can be difficult.
Patients and healthcare providers alike turn to online platforms for research, engagement, and decision-making. Additionally, evolving patient expectations demand more personalized and seamless experiences. Prioritize Data Privacy : Collecting and using patient data must comply with stringent privacy regulations.
The healthcare industry is evolving, too, so it’s crucial to stay ahead of emerging trends—like the rise of healthcare consumerism and the intrinsic value of creating a positive patient experience—or risk falling behind your competition. That’s why it’s crucial to differentiate your brand and its offerings.
While this can (and should) be viewed as a big problem, it’s also a unique opportunity for hospitals and healthcare systems to stand out as trusted patient resources. How Hospitals Can Leverage AI to Create Content & Why They Should Your patients want accurate content they can trust. But should you?
As ISPE GAMP 5 Second Edition notes in the preface “Operating in a highly regulated industry may lead practitioners to apply prescriptive and rigid compliance-based approaches that are not commensurate with and not effective in managing any actual risk to the product and the patient.” Takeaways from ISPE’s GAMP 5 Second Edition update.
We organize all of the trending information in your field so you don't have to. Join 8,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content