Pharma Marketing Network

MARCH 20, 2025

Multi-Channel Retargeting : Using platforms like search engines, social media, and programmatic ad networks expands reach and improves conversion rates. Search engines, social media, programmatic networks, and specialized healthcare advertising platforms like eHealthcare Solutions are effective for pharma retargeting.

Pharma 52

Pharma Networking Marketing Media 52

Pharma Marketing Network

NOVEMBER 23, 2024

Leveraging Social Media for Research-Based Campaigns Social media platforms provide a unique opportunity to share research-driven content. How can social media support pharma marketing strategies? By analyzing research data, marketers can create tailored content that speaks directly to individual needs.

Marketing 52

Marketing Pharma Ethics Healthcare Provider 52

Healthcare Success

JULY 5, 2023

Organic Social Media When social media exploded onto the scene nearly two decades ago, marketers and healthcare professionals were a little too excited about its potential for healthcare marketing. Sadly, the promise of social media fame and easy money far exceeds reality—then and now. Who could blame them? million followers.

Media 55

Media Healthcare Healthcare Marketing 55

Pharma Marketing Network

FEBRUARY 27, 2025

Social Media Marketing: Meet Your Audience Where They Are Pharma marketers can no longer ignore LinkedIn, Twitter (X), and Facebook for professional and patient engagement. By combining content marketing, SEO, social media, and data-driven strategies , pharma brands can increase engagement, enhance trust, and drive measurable ROI.

Pharma 52

Pharma Marketing Prescription Education 52

Healthcare Success

MAY 9, 2023

A strong healthcare SEO strategy requires time, money, or both, to get your website found on the first page of search engine results. Black hat SEO techniques involve tricking users and search engines to get pages to the top of Google and other major search engines. This creates silos (e.g.,

Healthcare 98

Healthcare Healthcare Engineering Marketing 98

World of DTC Marketing

JANUARY 25, 2021

I have also spent time analyzing certain product buzz on social media and found a direct correlation between mentions and new Rx’s. Your DTC marketing is an engine with all the cylinders working together to deliver brand metrics. So how can you measure digital?

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Pharma Marketing Prescription Sales 187

European Pharmaceutical Review

JUNE 13, 2024

Some of these improvements include: Advanced cell line engineering techniques : this includes CRISPR/Cas9-mediated genome editing, enabling the development of stable cell lines optimised for AAV production.

Manufacturing 145

Manufacturing Food and Drug Administration Engineering Safety 145

Pharma Marketing Network

NOVEMBER 20, 2024

Social media : Facebook and LinkedIn offer tailored targeting for healthcare professionals and patients. Social media promotions. Display ads are visually based and appear on websites, while search ads are text-based and appear in search engine results. Content marketing efforts. What platforms are best for pharma display ads?

Pharma 52

Pharma Healthcare Provider Media Marketing 52

Evolve Your Success

JANUARY 20, 2025

Dr. Connelly also discusses the challenges and triumphs of launching online products, balancing a medical career with entrepreneurship, and navigating social media marketing, providing listeners with valuable insights into the evolving landscape of oral care and technology.

Medical sales 130

Medical sales Medical Healthcare Healthcare 130

Pharma Marketing Network

APRIL 9, 2025

Face-to-face HCP visits dwindled, patients turned to search engines for symptom answers, and telehealth became the norm. Moreover, patients rely heavily on social media, forums, and mobile apps for health information and support. SEO and Content Strategy Search engines remain a key source of medical information.

Marketing 52

Marketing Pharma Education Healthcare 52

PM360

MARCH 24, 2023

Level Ex is pioneering the gaming space as it relates to health and specifically HCPs, taking video game technology such as the graphic engines games are built upon and creating training video games for HCPs to teach them how to do specific procedures. Level Ex CEO Sam Glassenberg details how metaverse technology can be utilized in medicine.

Media 119

Media Engineering Healthcare Healthcare 119

Healthcare Success

OCTOBER 30, 2023

After all, when consumers are looking for care near one of your locations, do you want to show up on the search engine results page (SERP) - or not? This also supports local SEO because search engines, like Google, prioritize websites with location-specific information, which can significantly boost your visibility in local searches.

Marketing 114

Marketing Healthcare Healthcare Media 114

PM360

JUNE 26, 2023

But pharma has had a tendency to shy away from search engine optimization (SEO) strategy; however, for those who do engage with SEO marketing, the rewards can be high. It’s imperative that pharma businesses understand what their potential customers are searching for when they are typing into search fields.

Pharma 96

Pharma Engineering Physicians Pharmaceutical manufacturing 96

Contrarian Sales Techniques

DECEMBER 17, 2023

Yet, sometimes, the search engine gods seem to have other plans, leaving our websites languishing in the digital wilderness. That's where I found myself, my blog collecting dust in the depths of page 10, a forgotten relic in the search engine archives. Now, I'm not saying this is a magic bullet to instant search engine domination.

Engineering 52

Engineering Distribution Media Networking 52

Healthcare Success

MAY 24, 2022

website, social media, paid ads, third-party listing service, etc.). It’s the norm in website design today—but more than that, it’s something search engines look for when crawling any medical website to determine how and where you’ll rank. Optimize organic search engine results for prospective healthcare consumers.

Healthcare 102

Healthcare Healthcare Marketing Physicians 102

Pharmaceutical Technology

FEBRUARY 23, 2023

Social media, influencers, and alternative facts Alongside the leadership of tech CEOs, there is also a whole world of online influencers looking to pioneer biohacking. Social media plays a massive role in all aspects of our lives with regular users expected to grow to approximately 4.4 billion by 2025.

Media 111

Media Healthcare Healthcare Ethics 111

LEVO Health

DECEMBER 20, 2022

Create a Strong Social Media Presence. According to 2021 data, roughly 70% of Americans use social media to connect with others, share information, and entertain themselves. As social media becomes more integral to how we communicate and consume information, it’s crucial to have a strong social media presence.

Healthcare 98

Healthcare Healthcare Marketing Media 98

Clarify Health

MARCH 27, 2023

Aside from its no-code query engine, what makes Clarify Rates unique is its enriched rates data. Media Contact Rose A. Payers and providers can now instantly query 500+ terabytes of enriched price transparency data via the software’s user interface and generate reports on market prices in seconds. .”

Engineering 52

Engineering Healthcare Healthcare Marketing 52

Pharma Marketing Network

APRIL 3, 2025

For pharmaceutical marketing executives, the challenge is even more pronounced: how to unify and interpret disparate campaign data from search engines like Google and social channels such as LinkedIn and Facebook? In fact, a recent article on multichannel execution highlighted the need for integration between data providers and media buyers.

Pharma 52

Pharma Marketing Networking Leads 52

Healthcare Success

SEPTEMBER 7, 2022

This means choosing the right platforms, promoting your content through social media and other channels, and measuring the results so you can do more of what’s working and less of what’s not. Today's doctors and physicians are bombarded with online search engines, websites, and social media advertisements. Owned Media Channels.

Doctors 100

Doctors Distribution Marketing Media 100

Healthcare Success

MAY 2, 2022

As more businesses favor social media channels for timely business communications, you may think press releases have become outdated or old-fashioned. What’s more, consistently distributing press releases to the right media outlets allows healthcare organizations to build credibility with journalists and patients. .

Distribution 73

Distribution Media Healthcare Healthcare 73

Medico Reach

JULY 22, 2022

Solve business problems for your potential clients and put out content that search engines would want to deliver frequently. Make Education Media Opportunities Available To Your Users. What are educational media opportunities? Media is easy to consume, and you need to take advantage of it. Who has the time?

Marketing 98

Marketing Media Education Competition 98

Pharma Marketing Network

JULY 19, 2023

For example, a pharmaceutical company could create a social media campaign that encourages people to share their stories about how their lives have been impacted by a particular medical condition. Create new content on a regular basis and promote your content through social media, email marketing, and other channels.

Marketing 98

Marketing Pharmaceutical Sales Education 98

Medical Device Success

JANUARY 15, 2020

Social media is another subject area worth studying because it is always changing, it is inexpensive and many medtech companies do not take good advantage of it. Start reading a European perspective on medtech with MedTech Engine [link]. Maybe you would like to better understand the statistics in peer reviewed medical papers.

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Networking Management Sales Engineering 130

Pharma Marketing Network

JULY 25, 2023

Explore online directories, review websites, and social media platforms to gather a list of agencies with positive reviews and a strong online presence. Consider the specific services you require, such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content creation, or website development.

Marketing 98

Marketing Media Consulting Engineering 98

CloserIQ

JANUARY 28, 2019

Prospect.io (a simple but powerful outreach tool combining functionality of email finder and sending engine). SlideShare (allows users to share slides on the web and social media easily). 6) Social media management. Nimble (compiles social media information for every lead, offering insights into the prospect’s needs).

Sales tools 94

Sales tools Sales Prospecting Media 94

MedReps

DECEMBER 20, 2022

Set Up a Blog – One method of marketing involves the use of SEO, otherwise known as Search Engine Optimization, tactics. Take Advantage of Social Media. On top of content marketing, social media is another effective way to position yourself as an expert, as well as keep your customers and prospects informed about things.

Medical sales 84

Medical sales Marketing Sales Medical 84

pharmaphorum

AUGUST 17, 2022

In recent news an international collaboration between Canada and Germany with expertise in upper airway health, audio/acoustic engineering and wearable computing is developing an AI-powered wearable device to monitor these respiratory symptoms. In Canada, an estimated 3.8 24 – 25 October 2022. 24 – 25 October 2022. Boston, MA, USA.

Media 59

Media Medical Engineering Networking 59

Pharma Marketing Network

JULY 12, 2023

From blog posts and social media campaigns to videos and infographics, they know how to tailor content to resonate with your target audience. With their expertise, they ensure your content is well-researched, impactful, and optimized for search engines, helping you attract more organic traffic and generate leads.

Media 94

Media Marketing Competition Distribution 94

PM360

DECEMBER 20, 2023

Content Optimization: AI can help to optimize content for different channels and platforms, including for search engines and social media. The same core content created in the form of a banner ad will look very different compared to a social media post or a long-form web page.

Marketing 105

Marketing Distribution Media Physicians 105

Healthcare Success

MARCH 6, 2024

Whether you run a multilocation healthcare organization, hospital, or health system, understanding the distinction between search engine optimization (SEO) vs. search engine marketing (SEM)—and how each distinctly helps your business—is important for several reasons. Boost website visibility on search engines like Google.

Healthcare 68

Healthcare Healthcare Engineering Marketing 68

Healthcare Success

DECEMBER 10, 2024

But then as lot of that technology progressed, obviously kind of sped along by ads, in the early days, had AOL and gosh there are probably search engines I've forgotten about Gopher. It's like a living thing to the search engines. It's the SERP, like the actual search engine results page. There were a bunch out there.

Healthcare 105

Healthcare Healthcare Insurance Engineering 105

Pharma Marketing Network

OCTOBER 29, 2024

Leveraging Search Engine Optimization (SEO) Optimizing your website and content for search engines is essential to rank higher in search results. The Power of Social Media in Healthcare Social media platforms like Facebook, LinkedIn, and Twitter provide a unique space to interact with patients and professionals.

Healthcare 52

Healthcare Healthcare Marketing Pharma 52

Referral MD

DECEMBER 1, 2023

Generate buzz by utilizing location-based social media on mobile. Search Engine Optimization: Optimizing your website and other online properties to be searchable in the major search engines for relevant keyword searches. This screenshot illustrates how the pages on your website will be featured in the search engines.

Marketing 76

Marketing Patients Engineering Media 76

Healthcare Success

NOVEMBER 1, 2024

Trauma informed care, blood tests for mental health, setting boundaries on social media, very important. Social media because selecting a mental health provider is an emotional journey. Social media is a good complement to your campaign because of the high visual content and the ability to connect on that level. It's not that.

Healthcare 59

Healthcare Healthcare Marketing Media 59

eMediWrite

OCTOBER 3, 2022

Improve your brand’s rankings by using search engine optimization (SEO). An important factor in generating organic traffic is search engines. In other words, a strong showing on search engine results pages (SERPs) can aid in bringing more relevant visitors to your website and raising brand recognition.

Pharma Brand Awareness 52

Pharma Brand Awareness Pharma Media Engineering 52

pharmaphorum

JANUARY 19, 2023

Finally, further experimental services with AI could provide more reliable medical content, as opposed to existing misinformation available via Google or search engines. It is evident in the social media explosion, there are abundant channels to communicate, but none are well-suited to connect the silos.

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Healthcare Healthcare Electronics Education 97