European Pharmaceutical Review

JUNE 13, 2024

Tell us about Ocugen’s lead programme, OCU400. Ocugen plans to expand the OCU400 clinical trial in the second half of 2024 to include patients with LCA, contingent on favourable results from the Phase I/II study and alignment with regulatory agencies. What’s the latest and what’s next?

Manufacturing 145

Manufacturing Food and Drug Administration Engineering Safety 145

World of DTC Marketing

MARCH 5, 2022

As Pete’s movements became more restricted, he began to gain weight, leading to diabetes. Married couples, for example, who lose a spouse often will become depressed, which in turn leads to more health problems, including the challenges of getting older. Being social and ous can also lead to more loneliness later.

Healthcare 270

Healthcare Healthcare Doctors Leads 270

Pharma Marketing Network

MARCH 20, 2025

With the rapid expansion of digital platforms, evolving patient expectations, and the increasing role of AI-driven marketing, pharmaceutical companies and healthcare brands are allocating more resources to advertising in 2025. Patients and healthcare providers are more reliant on online information than ever before.

Healthcare 59

Healthcare Healthcare Pharma Marketing 59

European Pharmaceutical Review

SEPTEMBER 20, 2022

The European Commission has approved Roche’s Vabysmo ® (faricimab) for the treatment of neovascular or ‘wet’ age-related macular degeneration (nAMD) and visual impairment due to diabetic macular oedema (DME) – two of the leading causes of vision loss worldwide. About diabetic macular oedema.

Leads 97

Leads Engineering Physicians Medicine 97

Pharma Marketing Network

NOVEMBER 15, 2024

The digital landscape has transformed how pharmaceutical brands reach healthcare professionals (HCPs) and patients. Understanding the Basics of Digital Advertising Digital advertising involves promoting your brand online through channels like search engines, social media, and display networks.

Pharma 52

Pharma Media Engineering Marketing 52

pharmaphorum

DECEMBER 19, 2022

The Engineering and Physical Sciences Research Council (EPSRC) has set aside £400,000 (almost $490,000) for the project, which will help fund work at the Universities of Plymouth, Salford and Stirling, and the Glasgow School of Art. Correcting dyspnoea can lead to improvements in breathlessness, hyperventilation and dizziness.

Patients 145

Patients Engineering Government Leads 145

PM360

FEBRUARY 17, 2025

Phreesia and Colorectal Cancer Alliance No Ifs, Ands, or Buts: Point-of-Care Awareness Campaign on Colorectal Cancer Screenings Phreesia and the Colorectal Cancer Alliance partnered to promote screening for early detection of colorectal cancer & patient awareness of colorectal cancer (CRC) prevalence.

Pharma 52

Pharma Engineering Management Leads 52

pharmaphorum

OCTOBER 19, 2022

From diagnosis to treatment and ongoing condition management, the patient journey is becoming an increasingly digitised one – a process which has been massively accelerated by the Covid pandemic and has significant implications for pharma & their patients vs. their customers. About the panel:EVER. He earned his B.S.,

Patients 98

Patients Pharma Management Sales technology 98

Pharma Marketing Network

MARCH 20, 2025

Introduction The pharmaceutical industry faces unique challenges in digital marketing, especially when it comes to reaching healthcare professionals (HCPs) and patients effectively. In pharma marketing, ad retargeting plays a crucial role in educating patients and HCPs about new treatments, clinical trials, and brand offerings.

Pharma 52

Pharma Networking Marketing Media 52

Pharma Marketing Network

FEBRUARY 27, 2025

In this article, well dive into key pharma digital marketing strategies that can help pharma brands connect with healthcare professionals (HCPs), patients, and stakeholders effectively. Improve patient engagement with valuable content and resources. Without the right strategy, you risk getting lost in a sea of content.

Pharma 52

Pharma Marketing Prescription Education 52

Pharma Marketing Network

APRIL 9, 2025

Face-to-face HCP visits dwindled, patients turned to search engines for symptom answers, and telehealth became the norm. Moreover, patients rely heavily on social media, forums, and mobile apps for health information and support. SEO and Content Strategy Search engines remain a key source of medical information.

Marketing 52

Marketing Pharma Education Healthcare 52

Scott’s Directories

FEBRUARY 26, 2024

Generating high-quality leads in the healthcare industry is crucial for connecting medical professionals with potential patients. Healthcare lead generation companies , like MD Select, play an essential role in this process. Tailoring your message to highlight these points can attract more qualified leads.

Leads 52

Leads Specialization Healthcare Provider Medical 52

Pharmaceutical Technology

JUNE 21, 2023

CSL announced the first patient with haemophilia B has been treated with its recently approved gene therapy Hemgenix (etranacogene dezaparvovec). In the study, Hemgenix reduced or eliminated the need for prophylactic treatment in 94% of patients. Hemgenix is the first and only gene therapy approved for haemophilia B.

Patients 98

Patients Food and Drug Administration Sales Marketing 98

Pharmaceutical Technology

APRIL 6, 2023

Ginkgo Bioworks has strengthened its end-to-end R&D capabilities in gene therapy with the purchase of adeno-associated virus (AAV) capsid discovery and engineering assets from StrideBio, for an undisclosed sum. As part of the transaction, one StrideBio employee will be transferred to Ginkgo’s mammalian engineering team.

Engineering 52

Engineering Safety Manufacturing Leads 52

pharmaphorum

OCTOBER 26, 2022

And just as a family business thrives on its connection to the community, Chiesi is committed to connecting to the global patient community. We try to have a very long-term orientation because we believe that aligns our objectives very well with the objectives of society and the patients we serve, and it makes us a stable business.”.

Patients 96

Patients Pharma Consulting Transportation 96

Impetus Digital

MARCH 14, 2023

When we think of adherence in the medical world, it’s often simplified to something along the lines of the degree to which a patient correctly follows medical advice. It’s a simple statement with many, many moving parts, especially when we’re talking about patients with multiple chronic conditions. So how is this achieved?

Patients 100

Patients Management Medical Pharmaceutical manufacturing 100

LEVO Health

APRIL 11, 2023

As a healthcare practice, your online reputation is crucial to attracting and retaining patients. With the rise of online review platforms, patients have a powerful voice in sharing their experiences with others. Healthcare professionals need to understand and follow patient privacy laws, specifically HIPAA regulations.

Patients 98

Patients Healthcare Healthcare Management 98

Pharma Marketing Network

MARCH 16, 2025

When executed correctly, they can drive brand awareness, increase HCP engagement, and support patient education initiatives. Precise Targeting for HCPs and Patients Unlike traditional digital ads, paid social media campaigns allow for precise audience segmentation. Patients based on demographics, health interests, and online behaviors.

Media 52

Media Pharma Networking Education 52

LEVO Health

JANUARY 31, 2023

As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial for healthcare organizations. Search engine optimization sits at the heart of any successful healthcare marketing strategy. What is Search Engine Optimization?

Healthcare 96

Healthcare Healthcare Marketing Engineering 96

European Pharmaceutical Review

FEBRUARY 13, 2023

Anne Kerber, Senior Vice President, Cell Therapy Development at Bristol Myers Squibb explained the intention behind developing Abecma: “We sought to deliver a personalised therapy that provides durable outcomes with a single infusion to advance the multiple myeloma treatment paradigm for patients.” Ultimately, this goal proved successful.

Food and Drug Administration 116

Food and Drug Administration Engineering Safety Patients 116

European Pharmaceutical Review

NOVEMBER 21, 2024

Dr Boshoff is the ideal leader to propel Pfizer’s R&D engine forward…with a more focused strategy, driving the delivery of additional impactful breakthrough medicines with blockbuster potential,” stated Dr Albert Bourla , Chairman and Chief Executive Officer. “I Dr Chang will also serve as the company’s Chief Scientific Officer.

Medicine 59

Medicine Medical science Biopharma Medical 59

Pharma Marketing Network

MARCH 5, 2025

Traditional outreach methods are no longer enough to engage healthcare professionals (HCPs) and patients in a digital-first world. The answer is simple search engines and social platforms are where patients and HCPs find information. Reaching Healthcare Professionals (HCPs) HCPs dont search the way patients do.

Pharma 52

Pharma Networking Medical Healthcare 52

Healthcare Success

SEPTEMBER 12, 2024

It relied on basic keyword matching to rank websites, leading to a pandemic of keyword stuffing and link-building SEO tactics that are now considered “black hat” or unethical. These strategies help search engines understand query intent, leading to more accurate and relevant search results.

Engineering 96

Engineering Insurance Competition Leads 96

Pharma Marketing Network

APRIL 3, 2025

For pharmaceutical marketing executives, the challenge is even more pronounced: how to unify and interpret disparate campaign data from search engines like Google and social channels such as LinkedIn and Facebook? A Facebook lead might cost half as much as one from Google Search, but is it of the same quality? The takeaway?

Pharma 52

Pharma Marketing Networking Leads 52

Pharma Marketing Network

MARCH 26, 2025

Pharma companies are leveraging AI to: Personalize HCP and patient outreach Optimize digital ad placements Generate high-volume content at scale Predict prescription patterns Analyze social listening data for insights These applications offer the promise of real-time engagement, data-driven decisions, and measurable ROI.

Marketing 64

Marketing Pharma Government Training 64

Pharmaceutical Technology

JANUARY 5, 2023

Under the multi-year strategic partnership, Prevail will detect and advance capsids, which are clinically translatable, along with its cargo to develop the transformative genetic medicines by using Capsida’s novel adeno-associated virus (AAV) engineering platform. Optimise your cell therapy process: a guide to cell thawing.

Engineering 95

Engineering Leads Pharmaceutical Marketing 95

Pharmaceutical Technology

SEPTEMBER 6, 2022

The pharmaceutical supply chain is a global and complex network that includes a wide range of stakeholders such as pharmaceutical manufacturers, wholesale distributors, and pharmacy benefit managers (PBM), to ensure efficient and timely delivery of medications to the patients.

Pharmaceutical 59

Pharmaceutical Leads Pharma Transportation 59

Pharmaceutical Technology

APRIL 17, 2023

PRA023, Prometheus’s lead candidate, is a humanised monoclonal antibody (mAb) targeting tumour necrosis factor (TNF)-like ligand 1A (TL1A). The agreement with Prometheus will accelerate our growing presence in immunology where there remains substantial unmet patient need. TL1A is implicated in intestinal inflammation and fibrosis. “The

Engineering 105

Engineering Medicine Patients Leads 105

Infuse Medical

OCTOBER 22, 2024

By creating lifelike, three-dimensional models, 3D visualization enables developers, engineers, and stakeholders to see and interact with a device before it ever reaches the production line. Using 3D scanning and printing technology, they can produce custom prosthetic sockets in just a few hours, cutting costs and improving patient outcomes.​

Medical 130

Medical Engineering Manufacturing Competition 130

Legacy MEDSearch

OCTOBER 18, 2022

The seed round investment, led by The Engine, the venture firm spun out of MIT that invests in early-stage Tough Tech companies, included investors: Ab Initio Capital, Decent Capital, Alumni Ventures, Safar Partners, AIBasis, LiquidMetal VC, Taihill Venture, AMINO Capital, Blindspot Ventures and Mintz.

FDA 98

FDA Engineering Electronics Recruitment 98

Infuse Medical

OCTOBER 22, 2024

VR is a potent tool for improving the whole development process by allowing designers and engineers to construct, test, and polish items in a virtual environment. Originally applied for surgical training and patient simulations, VR’s use has grown to encompass gadget development. This method has various advantages.

Medical 130

Medical Training Engineering Safety 130

pharmaphorum

OCTOBER 28, 2022

In June, NHSE and NICE published details on the Innovative Medicines Fund, which will help improve patient access to cutting-edge medicines, with a particular focus on rare diseases, and ensure global pharmaceutical and biotech organisations continue to prioritise the UK as a launch destination. Nina is London based.

Medicine 122

Medicine Management Marketing Leads 122

PM360

JANUARY 24, 2025

AI supports marketers in key areas such as personalized campaigns (with tailored messages to healthcare professionals (HCPs) and patients), predictive analytics, and social sentiment analysis. Respondents cite workflow automation, data analysis, and realtime content generation as areas of interest within their organizations.

Marketing 64

Marketing Pharmaceutical Pharma Sales pitches 64

PM360

APRIL 4, 2025

MILANA FOMIN Director of Marketing – Replimune MELLISA HUNH VP, WH Marketing Lead – Sumitomo Pharma America Inc. ALEX KOOLURIS SVP, Management Supervisor – ConcentricLife KATIE LEWANDROSKI Executive Director, Oncology Marketing Lead – Sumitomo Pharma America Inc. Were trying to bring those stories to light.

Marketing 52

Marketing Patients Education Pharma 52

Contrarian Sales Techniques

NOVEMBER 22, 2024

Being patient, attentive, and responsive during this process can leave a lasting positive impression. Biomedical Engineers Hold the Keys In many hospitals, biomedical engineers are the unsung heroes who approve or reject device purchases. Follow up with leads immediately to maintain momentum.

Sales 52

Sales Medical Training Engineering 52

Pharmaceutical Technology

DECEMBER 8, 2022

Directed against a cell membrane protein called CD19, Yescarta uses the immune system of the patient to destroy cancer. It is created by taking T cells from the patient’s blood and then engineered in the laboratory to express chimeric antigen receptors. . Optimise your cell therapy process: a guide to cell thawing.

Manufacturing 122

Manufacturing Marketing Patients Engineering 122

Pharmaceutical Technology

APRIL 14, 2023

The company can use its mammalian cell engineering expertise and capabilities to screen CAR T-cells, to discover and optimise next-generation therapeutic candidates for its partners. By partnering with Ginkgo, we aim to unlock the potential to transform patient outcomes and re-imagine the future of solid tumour cancer treatment.”

Engineering 105

Engineering Patients Leads Pharmaceutical 105