This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Multi-Channel Retargeting : Using platforms like search engines, social media, and programmatic ad networks expands reach and improves conversion rates. Consent-based tracking methods, such as opt-in mechanisms, help maintain ethical advertising standards. Frequency Capping : Overexposing users to ads can lead to fatigue.
Healthcare brands are integrating TV, social media, search engine marketing, and programmatic advertising to create a seamless customer journey. Platforms like eHealthcare Solutions provide specialized digital ad solutions that cater to pharmaceutical brands. Additionally, the adoption of omnichannel marketing is becoming essential.
The rollout of COVID-19 vaccination efforts highlights the importance of ethical use of technology. As we partner with these communities to develop systems for complex vaccine management, we’ve identified principles to promote the ethical use of COVID-19 vaccine tech solutions, including guidelines around the use of Vaccine Cloud.
Over the past year we engaged in several research projects, working closely across our data science, engineering, content and user experience teams and customer community to learn first-hand about the potential and the limitations of generative AI (GenAI). Interested in our Academic AI solutions? Learn more here.
— Listen to the podcast here What Makes A Good Medical Sales Rep With Rob Bahna We have with us another special guest. Attitude, work ethic, and good judgment. How do you assess their work ethic, attitude, and judgment? Not everyone is going to have the same work ethic that you do. He goes by the name of Rob Bahna.
Develop an Omnichannel Strategy : Integrating multiple touchpoints, including social media, programmatic advertising, email marketing, and search engine optimization (SEO), helps maintain a consistent brand presence. Consent-driven marketing practices, such as opt-in mechanisms, help maintain ethical advertising standards.
As an agency, we keep track of these updates and make sure our clients’ websites comply with the latest search engine standards. Think: AI-generated content, pages for the sake of search engines, and general content without any real expertise. What is the Google Helpful Content Update? What is SEO-first content?
with Fred Colen as he shares his transformation from an engineer to a MedTech executive. A Medtech Executive’s Career Chronicle With Fred Colen In this episode, we have with us another special guest. Do I want to be a medical doctor or an engineer? Take us back to your engineering or medical doctor.
Targeting doctors is a good start, but pay special attention to audiences with significant influence over this primary target, like nurse practitioners, medical assistants, hospital procurement managers, office managers, or distributors. Reach More Prospects with Search Engine Optimization. More on those later.
organic, vegetarian, vegan, gluten-free, and plant-based proteins) with recognizable ingredients, clean beauty products, and brands with ethical business practices. Do you offer organic, natural, ethically-sourced ingredients? Men and women aged 18-34 are the most likely to seek out healthier food options (e.g., If so, start there.
For Specialized Care: We’ve heard heroic stories of patients living in “Health Deserts” driving almost a whole day to receive specialized oncology care because they had no options in their local communities. The metaverse unlocks access to specialized care that patients living in rural health deserts have not had access to before.
Furthermore, videos are often favored by search engine algorithms, driving more organic traffic to your website. They might showcase a new medical technology, a promotional event, or a special offer from a healthcare practice. As always, make sure to follow ethical guidelines and maintain patient confidentiality.
We have another special guest, and his name is Chris Tremblay. What I mean by that is, if you think about healthcare systems and they have their advisories and their own schools of thought on how to best manage patients in these high-acuity areas, our engine and software allow them to build on the backend these thresholds and protocols.
Specialized Certifications Specialized certifications can demonstrate a medical sales representative’s expertise and commitment to the industry. There is also the option of participating in professional development courses that enhance skills like communication and compliance with healthcare regulations for ethical conduct.
And I was in charge of electronic patient record; patient portal, physician portals, all engines. So, you have to think; you have to take ethical issues, you have to ask questions via the patients. Because many physicians that finished medical school come and tell me, I don't want to specialize. I never want to be the second.
We organize all of the trending information in your field so you don't have to. Join 8,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content