PM360

SEPTEMBER 28, 2022

For life sciences commercial teams, effectively engaging physicians and supporting them with education on the evolving science around products and conditions requires a deep understanding of physician content needs and channel preferences. Pharma reps are especially critical when it comes to product information, with 55% of all U.S.

Physicians 109

Physicians Pharma Education Pharma Rep 109

World of DTC Marketing

JANUARY 18, 2021

OPENING: Pharma companies are starting to embrace digital marketing forced, in large part, by changes brought on by the pandemic. Before COVID-19, 64% of meetings with pharma sales reps were held in person. no pharmaceutical reps). The Challenges for Pharma. Digital marketing is becoming a valuable tool.

Pharma sales reps 173

Pharma sales reps Marketing Pharma Sales 173

Pharma Marketing Network

OCTOBER 13, 2020

Below is a Q&A with Mark Bard, Co-Founder of The DHC Group, who offers his insights on the challenges COVID-19 has brought to pharma, as well as what innovation is taking place due to this full shift to digital and what lies ahead in the future. How does the situation impact pharma? Does that mean they have no access?

Physicians 105

Physicians Pharma Pharma Rep Pharma reps 105

Pharmaceutical Representative Training

JANUARY 11, 2021

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What skills are necessary to become a pharma sales rep?

Pharmaceutical Sales 52

Pharmaceutical Sales Pharma sales reps Sales Pharmaceutical 52

Atrivity

MAY 5, 2021

The pharmaceutical and healthcare sector has been forced to change the way it connects, educates and engages with HCPs through new digital channels because of Covid-19. The days when a pharma rep can walk into any doctors' office at a specific time and expect to see the doctor if they were patient enough, could soon be a distant memory.

Sales 52

Sales Pharma Doctors Pharma Rep 52

Contrarian Sales Techniques

DECEMBER 5, 2023

It's the secret sauce to thriving in the pharma industry. From cutting-edge training techniques that break the mold, to the latest industry trends making waves, and the career development hacks every pharma rep should know – we've got it all covered. Welcome to the world where sales training isn't just a formality.

Pharmaceutical Sales 52

Pharmaceutical Sales Training Sales Pharmaceutical 52

PM360

OCTOBER 8, 2024

We can educate, train and update clinicians and staff all from one hub. Key features of the new practice engagement hub include: Delivering relevant messaging, education and practice tools tailored to the specific needs of healthcare professionals. Walters, MHA, NREMT, Practice Director – Tyler Market at Texas Oncology. “We

Healthcare Provider 52

Healthcare Provider Pharma Rep Pharma reps Physicians 52

Impetus Digital

NOVEMBER 23, 2023

Many of these will discuss the expanding role and capabilities of AI and machine learning in the Pharma space. The new way to engage KOLs at conferences: virtual Ambassador programs To start off the top-5, let’s take a look at how Pharma is shifting the way they engage key opinion leaders (KOLs) at medical congresses and conferences.

Education 52

Education Healthcare Provider Physicians Pharma 52

Contrarian Sales Techniques

MAY 17, 2024

For those of us in ethical pharma, it wasn't just about promoting a medication; it was about educating healthcare providers on the extensive research and innovation that went into developing our products. Meanwhile, our counterparts in generic pharma had to navigate a different set of challenges.

Training 52

Training Pharmaceutical Ethics Healthcare Provider 52

Rep-Lite

FEBRUARY 23, 2024

In this deep dive, we will explore how much do pharmaceutical sales reps make, the factors that influence pharmaceutical sales rep salaries and provide insights into what you can expect in terms of compensation in this field.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Pharma Rep 52

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Introducing physicians to new care plan options, including medications, and educating them about new therapeutic alternatives has become more challenging. FirstWord PHARMA.

Physicians 52

Physicians Media Pharma sales reps Electronics 52

PM360

OCTOBER 22, 2024

This is an achievable reality through strategic use of existing healthcare channels that have been negotiated for pharma access—inside the electronic health record (EHR). Other connected opportunities like texting can encourage patients to fill and refill their prescriptions or stay educated about their prescribed therapies.

Medical 52

Medical Patients Prescription Doctors 52

Veeva

AUGUST 13, 2021

Imagine what a pharma rep will look like in 10 years. While we can’t say for sure what the future will hold, we can try to make educated guesses. Will they still be out driving all the time? Maybe they’ll just be using their phones. Or perhaps they’ll be engaging with doctors in virtual reality.

CRM 52

CRM Key account management Doctors Pharma Rep 52

Rep-Lite

DECEMBER 7, 2023

Pharmaceutical sales representatives (commonly known as “pharma reps” or “drug reps”) are responsible for promoting and educating healthcare providers about their company’s products, with the ultimate goal of increasing product sales and market share. Sales experience is highly valued.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Interpersonal Skills 52

Pharmaceutical Representative Training

JUNE 22, 2024

Pharmaceutical representatives (pharma reps) are facing new challenges as a result of these transformations that have drastically altered the pharmaceutical sales landscape. Essential Competencies in Pharmaceutical Sales First, let’s review the competencies of a successful sales rep in pharma.

Sales 52

Sales Pharmaceutical Ethics Pharmaceutical Sales 52