Contrarian Sales Techniques

NOVEMBER 21, 2024

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. How Drug Access Programs Shape My Role As a pharma rep, I’ve seen the real, transformative impact of these programs. What Are Drug Access Programs?

Sales 52

Sales Pharma Medical Pharma sales reps 52

World of DTC Marketing

JANUARY 18, 2021

Before COVID-19, 64% of meetings with pharma sales reps were held in person. no pharmaceutical reps). Most HCPs said pharma companies are increasingly providing education on how to better treat patients remotely and help them manage their conditions in light of COVID-19. Respondents had an average of 1.5

Pharma sales reps 173

Pharma sales reps Marketing Pharma Sales 173

Pharmaceutical Representative Training

JANUARY 11, 2021

What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.

Pharmaceutical Sales 52

Pharmaceutical Sales Pharma sales reps Sales Pharmaceutical 52

Pharma Marketing Network

OCTOBER 13, 2020

Pharma has been very proactive the past 6 months with efforts to educate patients about available co-pay and patient assistance programs for those with a financial need or hardship. Access by pharma sales rep has been significantly reduced across the board. Does that mean they have no access? Of course not.

Physicians 105

Physicians Pharma Consulting Pharma Rep 105

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Introducing physicians to new care plan options, including medications, and educating them about new therapeutic alternatives has become more challenging. THE CHALLENGE.

Physicians 52

Physicians Media Pharma sales reps Electronics 52

Rep-Lite

DECEMBER 7, 2023

Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. Why Pursue a Career in Pharmaceutical Sales? Sales experience is highly valued.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Interpersonal Skills 52