Education Pharma Rep Sales 
Contrarian Sales Techniques
NOVEMBER 19, 2024
It’s a reality for many of us in pharma sales in Malaysia. Why This Hits Close to Home for Pharma Reps As someone in pharma sales, this problem feels personal. But it’s not just about technology – education plays a big role too. It’s not official advice or a statement from any organization.
Contrarian Sales Techniques
NOVEMBER 21, 2024
For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. How Drug Access Programs Shape My Role As a pharma rep, I’ve seen the real, transformative impact of these programs. What Are Drug Access Programs?
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Contrarian Sales Techniques
NOVEMBER 27, 2024
Instead of focusing on one product at a time, this approach helps pharma reps present a range of options that work together. Imagine walking into a pharmacy and seeing not just one medicine for diabetes but a whole set – insulin pens, oral medications, glucose monitors, and patient education leaflets. What is Portfolio Selling?
World of DTC Marketing
JANUARY 11, 2022
Since the beginning of the pandemic, the interactions of traditional in-person pharma representatives have declined steeply. In response, pharma companies had to train their sales force to use digital channels and help them have valuable discussions with HCPs virtually.
World of DTC Marketing
JANUARY 18, 2021
Before COVID-19, 64% of meetings with pharma sales reps were held in person. no pharmaceutical reps). Most HCPs said pharma companies are increasingly providing education on how to better treat patients remotely and help them manage their conditions in light of COVID-19. The Challenges for Pharma.
Pharmaceutical Representative Training
JANUARY 11, 2021
What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.
Atrivity
MAY 5, 2021
The pharmaceutical and healthcare sector has been forced to change the way it connects, educates and engages with HCPs through new digital channels because of Covid-19. The days when a pharma rep can walk into any doctors' office at a specific time and expect to see the doctor if they were patient enough, could soon be a distant memory.
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