World of DTC Marketing

DECEMBER 2, 2021

.” So, are we supposed to believe that better images in DTC ads lead to patients asking for an Rx? Ad recall is essential for CPGs, but for prescription drugs, the question that’s missing is “what action did it lead to? ” Uh…no. ” Uh…no.

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Food and Drug Administration Side effects FDA Prescription 185

Evolve Your Success

AUGUST 28, 2024

Dr. Badia’s journey from his immigrant roots to becoming a leading medical practitioner in Miami is truly inspiring. Learn how a childhood experience with his grandmother’s rheumatoid arthritis ignited his passion for hand surgery, leading to his extensive training at N.Y.U. and a transformative fellowship in Pittsburgh.

Media 130

Media Healthcare Healthcare Medical sales 130

Evolve Your Success

JULY 17, 2024

Sam Cooper, the senior district Sales Manager for InMode, joins us to share his remarkable journey from copier sales to becoming a leading figure in the aesthetic medical sales industry. Meet the guest: Sam Cooper is an accomplished professional in the medical device industry, specializing in the aesthetics sector.

Medical sales 130

Medical sales Sales Education Medical 130

PM360

OCTOBER 31, 2024

By offering resources like dedicated case managers, educational materials, and financial assistance, these programs enhance patient adherence to treatment and foster stronger relationships with HCPs and patients. These leading companies are setting the bar by actively addressing the dynamic needs of patients and HCPs across therapeutic areas.”

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Patients Education Consulting Healthcare 52

Pharma Marketing Network

MARCH 18, 2025

But how can pharma marketing teams maximize the impact of PPC campaigns while ensuring compliance and generating high-value leads? Keyword targeting helps brands connect with HCPs actively searching for medical advancements, treatment guidelines, or continuing education opportunities. Feature clear, regulatory-compliant content.

Pharma 52

Pharma Marketing Networking Healthcare 52

Infuse Medical

MAY 2, 2024

On the other hand, traditional training methods encompass conventional approaches to education and skill development, relying on face-to-face interactions and tangible resources. Both 3D animation and traditional training methods play vital roles across various industries, including education, entertainment, healthcare, and corporate sectors.

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Training Education Medical Specialization 130

Scott’s Directories

FEBRUARY 26, 2024

Generating high-quality leads in the healthcare industry is crucial for connecting medical professionals with potential patients. Healthcare lead generation companies , like MD Select, play an essential role in this process. Here’s why specialization is crucial: Targeted Messaging: Each medical specialty has unique selling points.

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Leads Specialization Healthcare Provider Medical 52

Pharma Marketing Network

MARCH 19, 2025

Conversion and Lead Generation Metrics Ultimately, pharma marketing efforts should lead to meaningful actions. For example, if educational infographics on disease awareness receive higher engagement than corporate announcements, brands can adjust content strategies accordingly. Disclaimer This content is not medical advice.

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Media Marketing Pharma Ethics 52

Pharma Marketing Network

APRIL 9, 2025

Its the primary driver of awareness, education, and brand loyalty. To stay relevant, pharma marketers need to view every digital touchpointemail, mobile, video, search, and displayas an opportunity to engage, educate, and convert. Teams that prioritize innovation, compliance, and data will not just survivethey will lead.

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Marketing Pharma Education Healthcare 52

Infuse Medical

MAY 2, 2024

Immersive learning, a cutting-edge educational approach, offers a unique opportunity to enhance patient education and understanding. Understanding Immersive Learning Immersive learning is a captivating educational approach that utilizes computer-generated technology to create realistic and interactive simulations.

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Patients Education Healthcare Healthcare 130

Infuse Medical

OCTOBER 21, 2024

VR healthcare training is fast becoming popular in the medical sector and is transforming the way that doctors are taught and educated. Promising to improve the quality and efficacy of medical education, this creative approach provides immersive, hands-on experiences unlike anything else that conventional approaches could equal.

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Training Healthcare Healthcare Education 130

Pharma Marketing Network

FEBRUARY 17, 2025

With their specialized expertise, they understand the complex regulatory environment and can craft campaigns that resonate with your target audience while staying compliant. Industry Experience and Proven Track Record Does the company specialize in pharmaceutical marketing, or is healthcare just one of many industries they serve?

Marketing 52

Marketing Pharmaceutical Pharma Prescription 52

Scott’s Directories

AUGUST 31, 2023

In the rapidly evolving landscape of healthcare sales, generating qualified leads is a cornerstone of successful business growth. Integrating digital strategies has transformed the traditional approach, making healthcare lead generation a vital component of any sales plan. Content Marketing: Engages and educates potential leads.

Healthcare Sales 52

Healthcare Sales Leads Sales Healthcare 52

Medical Device Success

FEBRUARY 11, 2011

The primary goals of most trade show exhibits are to get immediate sales and obtain leads that will result in sales in the near future. Market noise is a big problem for small to medium sized companies leading up to trade shows. Prospects qualify for the raffle if they fill out a lead form and participate in a product demonstration.

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Prospecting Education Sales Distribution 100

Pharma Marketing Network

APRIL 16, 2025

Today, content is expected to educate, empower, and evolve. Content personalization is especially critical in chronic condition categories like diabetes, oncology, and autoimmune disorders, where education needs shift over time. Gone are the days when static eBooks or overly branded brochures could engage your audience. The good news?

Marketing 52

Marketing Pharma Networking Education 52

Pharma Marketing Network

NOVEMBER 7, 2024

In an industry as specialized as healthcare, personalized communication can make or break your relationship with HCPs and patients. Educational Resources : Offer research findings, case studies, or insights on trending treatments. Tools like automated drip campaigns can nurture leads over time, keeping your brand top-of-mind.

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Marketing Healthcare Healthcare Pharma 52

Pharma Marketing Network

MARCH 11, 2025

Email and Content Marketing Platforms Email remains a key channel for pharma marketing, especially for reaching HCPs with educational materials and product updates. Facebook and Instagram for Patient Education Social media plays a key role in patient engagement. Visit eHealthcare Solutions to learn more.

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Marketing Pharma Food and Drug Administration Education 52

Pharma Marketing Network

MARCH 20, 2025

In pharma marketing, ad retargeting plays a crucial role in educating patients and HCPs about new treatments, clinical trials, and brand offerings. Frequency Capping : Overexposing users to ads can lead to fatigue. Setting limits on how often an ad appears prevents negative experiences.

Pharma 52

Pharma Networking Marketing Media 52

Medico Reach

OCTOBER 10, 2022

J&J has a long history of leading the way in the development of surgical instruments and surgical equipment, dating back over 130 years. The institution’s specialized products encompass ablation technologies, electrosurgical hardware and tools, smoke ejection, ultrasonic dissection, and vascular sealing. Boston Scientific.

Manufacturing 98

Manufacturing Medical Education Marketing 98

Evolve Your Success

MARCH 12, 2025

Through Nurse Elevator, Gina is on a mission to create a supportive and educational community that empowers healthcare professionals to confidently explore new opportunities. In this podcast, I interview top medical sales reps and leading medical sales executives across the entire world. Subscribe, rate, review, and share!

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Medical sales Sales Medical Patients 130

Infuse Medical

DECEMBER 17, 2024

This pillar page offers a thorough overview of 3D medical animation, its many advantages, useful applications, and the need of partnering with a specialist animation business like Infuse Med to improve your healthcare communication, marketing, and educational initiatives. What is 3D Medical Animation? Why choose Infuse Med?

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Medical Healthcare Healthcare Education 130

PM360

JUNE 30, 2022

The unit will specialize in medical communications, medical affairs, real-world evidence, and outcomes research. It includes agency groups ApotheCom, Ashfield MedComms, and Nucleus Group as well as specialized medical services companies MediStrava and MedEvoke.

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Specialization Medical Healthcare Healthcare 97

Clarify Health

MARCH 2, 2023

Each year, patient advocacy organizations, medical and nursing societies, and government agencies work to promote awareness and education about the importance of kidney health and the impact of kidney disease. March is National Kidney Month.

Education 52

Education Insurance Healthcare Healthcare 52

Clarivate

APRIL 21, 2022

In 2021, the World Bank approved $200 million to support the Ukrainian Higher Education system via the Ukraine Improving Higher Education for Results Project , and in 2020, Ukraine climbed five places in the World Bank’s Ease of Doing Business ratings. Scientific innovation in Ukraine, by the numbers. Source: Web of Science and [link].

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Engineering Education Electronics Medicine 98

Evolve Your Success

MARCH 5, 2025

In this podcast, I interview top medical sales reps and leading medical sales executives across the entire world. In fact, that’s kind of where I believe education is right. It doesn’t matter what medical sales industry from medical device to pharmaceutical, to genetic testing and diagnostic lab you name it.

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Medical sales Sales Medical Networking 130

Evolve Your Success

FEBRUARY 26, 2025

Today’s episode has a special guest, Andy Olen. In this podcast, I interview top medical sales reps and leading medical sales executives across the entire world. As a salesperson, how important is it to always be, you know, looking for the education around sales training? Confidence leads to stronger negotiation.

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Medical sales reps Medical sales Sales Medical 130

PM360

OCTOBER 13, 2023

The metaverse, when integrated with recent advancements such as generative AI, can help life sciences marketers engage with healthcare professionals, patients, and caregivers in a richer, better way, leading to a more human-centric experience. The next generation of virtual medical education and networking is right around the corner.

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Pharma Education Training Healthcare 97

Infuse Medical

MAY 2, 2024

Whether it’s illustrating the intricacies of a medical procedure, breaking down the statistics of a health issue, or explaining the mechanisms of a disease, infographics play a pivotal role in bridging the gap between medical professionals and patients, as well as educating the broader public.

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Medical Education Distribution Sales 130

PM360

JUNE 1, 2023

Calcium+Company , a leading mid-sized diversified healthcare marketing agency, today announced it has acquired CSG Health Group , a leading global scientific communications agency specializing in promotional and educational strategies and initiatives directed to healthcare professionals.

Education 52

Education Healthcare Healthcare Specialization 52

PM360

MAY 15, 2023

Data Miners: Individuals who specialize in analytics and can turn hordes of numbers and research into actionable insight. Environmental Champions: Individuals or teams who are leading environmental or sustainability efforts within their organization or even outside of their day jobs. Mentors: The role models others aspire to emulate.

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Education Media Marketing Sales 105

Integrity Solutions

MAY 23, 2023

In terms of buying behaviors, we’re seeing an increased preference for self-service and digital interactions along with general uncertainty and hesitancy (often leading to inertia or sticking with the status quo ) when it comes to the purchasing decision. For instance, approximately 59% of salespeople report a fear of not being liked.

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Prospecting Sales Media Competition 229

Evolve Your Success

FEBRUARY 28, 2023

The CE experience for this Podcast is powered by CMEfy – click here to reflect and earn credits: [link] — Watch the episode here Listen to the podcast here From Laundry Serviceman To President Of Cardiology Sales With Sam Conaway We have with us another special guest and he goes by the name of Sam. — Sam, how are you doing?

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Sales Medical sales Medical Physicians 227

Pharma Marketing Network

JULY 12, 2023

These agencies specialize in crafting unique and engaging content that helps you connect with your target audience and drive business growth. By understanding your brand’s goals, they create content that educates, entertains, and inspires action. Collaborating with a creative content agency can be a game-changer for your brand.

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Media Marketing Competition Distribution 94

Healthcare Success

JULY 1, 2024

While the healthcare industry still has a long way to go, several leading organizations have responded to cultural and societal changes, challenged stereotypes, and railed against the stigma, helping pave the way toward acceptance. Crafting Educational Content to Inform and Empower Nearly 50 million (20%) U.S.

Healthcare 68

Healthcare Healthcare Marketing Education 68

LEVO Health

JANUARY 13, 2025

These insights allow providers to make data-driven decisions, like reducing wait times or tailoring patient education materials. Additionally, biases in algorithms can lead to inequitable care delivery, reinforcing existing disparities and impacting patient trust.

Patients 52

Patients Healthcare Healthcare Healthcare Provider 52

Rep-Lite

FEBRUARY 28, 2024

In medical sales, advanced certifications are crucial in demonstrating specialized knowledge of products, regulations, and market trends. Enhanced Expertise and Knowledge Advanced certifications in medical sales provide sales professionals with specialized knowledge and expertise that go beyond basic training.

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Medical sales Sales Medical Ethics 52

Rep-Lite

JUNE 5, 2024

In medical sales, where trust and credibility are paramount, Rep-Lite , a medical sales recruitment agency , understands that effective customer engagement can lead to increased sales, referrals, and sustainable business relationships. Partner with Rep-Lite , your trusted ally in medical sales recruitment and training.

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Medical sales Sales Medical Recruitment 52