Contrarian Sales Techniques

NOVEMBER 21, 2024

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. Similarly, oncology drug programs often provide free cycles of treatment to help patients manage costs while maintaining access to critical care.

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Contrarian Sales Techniques

NOVEMBER 27, 2024

Instead of focusing on one product at a time, this approach helps pharma reps present a range of options that work together. Imagine walking into a pharmacy and seeing not just one medicine for diabetes but a whole set – insulin pens, oral medications, glucose monitors, and patient education leaflets. What is Portfolio Selling?

Pharmaceutical 52

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Contrarian Sales Techniques

NOVEMBER 19, 2024

Why This Hits Close to Home for Pharma Reps As someone in pharma sales, this problem feels personal. Counterfeit drugs don’t just hurt patients – they erode the trust we work so hard to build with healthcare providers and the public. But it’s not just about technology – education plays a big role too.

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PM360

OCTOBER 8, 2024

We can educate, train and update clinicians and staff all from one hub. Key features of the new practice engagement hub include: Delivering relevant messaging, education and practice tools tailored to the specific needs of healthcare professionals. Walters, MHA, NREMT, Practice Director – Tyler Market at Texas Oncology. “We

Healthcare Provider 52

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Pharmaceutical Representative Training

JANUARY 11, 2021

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What’s a day in the life like for a pharma rep?

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Contrarian Sales Techniques

MAY 17, 2024

We were the bridge between the pharmaceutical companies and the healthcare providers, and our credibility depended on our knowledge and communication skills. This focus on ethical practices instilled a sense of pride and accountability in us as reps. It was a lot to take in, but I understood its importance.

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Training Pharmaceutical Ethics Healthcare Provider 52

Impetus Digital

NOVEMBER 23, 2023

In these online programs, a handful of carefully selected KOLs attending the congress are asked to summarize abstracts that will be of special interest to other healthcare providers from their country/region or specialty. Depending on the context, educational components such as eLearning modules and quizzes might be added.

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