Clarify Health

OCTOBER 10, 2023

When building provider networks, it is crucial to include providers who can assess and address social determinants to ensure that care is equitable, patient-centered, and effective in improving health outcomes and reducing healthcare disparities.

Networking 59

Networking Education Healthcare Healthcare 59

PM360

APRIL 22, 2024

In this issue, we take a closer look on the importance of patient education to Healthcare Professionals and navigating the challenges that arise. From important changes to engaging physicians to finding out how new technologies will help address HCPs education needs, hear what our specialist had to say.

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Education Physicians Healthcare Healthcare 59

Pharma Marketing Network

JANUARY 11, 2025

Imagine SEO as a roadmap guiding patients and healthcare professionals to the information they need about your products. Whether its promoting branded medications like Humira or educating on critical conditions such as Crohns disease, effective SEO campaigns can elevate your brands visibility and engagement.

Marketing 52

Marketing Pharma Engineering Healthcare Provider 52

Pharma Marketing Network

MARCH 24, 2025

Key Trends Disrupting Healthcare Marketing To stay ahead, pharma marketers must recognize the industry trends reshaping the field. First, digital acceleration has transformed how healthcare providers and patients access information. What platforms can support agile healthcare marketing?

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Marketing Pharma Media Networking 52

Pharma Marketing Network

MARCH 17, 2025

With healthcare providers (HCPs) and patients engaging across multiple digital and offline touchpoints, pharma brands that fail to adapt risk losing valuable market share. Patients Demand Personalized Experiences Consumers today expect personalized interactions, and healthcare is no exception.

Marketing 59

Marketing CRM Pharma Patients 59

Impetus Digital

JUNE 28, 2024

Learn from our expert speakers about the latest best practices for planning, co-developing, and reviewing publications and other medical materials such as peer-reviewed journal articles and consensus papers, conference abstracts and posters, educational slide decks, and more. Can’t make one of the live webinars?

Education 101

Education Professional Services Medical Healthcare Provider 101

Pharma Marketing Network

JANUARY 11, 2025

Understanding Your Audience: Different audiencespatients, healthcare professionals, or payersrequire tailored messages. For instance, while patients prioritize benefits and side effects, healthcare providers look for clinical evidence and efficacy. How can you ensure your strategy stands out?

Pharmaceutical 52

Pharmaceutical Marketing Pharma Healthcare Provider 52

Clarify Health

JULY 11, 2024

As health plans seek innovative strategies to enhance their service offerings and improve financial performance, the integration of telemedicine into their networks emerges as a pivotal solution. Long wait times can be frustrating for patients, but telemedicine can facilitate quick and easy access to healthcare. in 2019 to 86.5%

Networking 52

Networking Healthcare Healthcare Patients 52

Pharmaceutical Representative Training

MARCH 17, 2025

2] Effectively involving patients and healthcare professionals Involving patients and healthcare professionals is essential to a drugs effectiveness. Depending on their area of expertise or prior involvement, healthcare providers may receive individualized study summaries, clinical trial data, and educational materials.

Media 52

Media Sales Pharma Healthcare 52

Pharma Marketing Network

JULY 27, 2023

This will not only showcase your commitment to professional growth but also provide an opportunity for HCPs to network and exchange knowledge, further strengthening the bond between your organization and the healthcare community. Offer continuing education opportunities to HCPs through seminars, workshops, or online courses.

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Ethics Education Healthcare Healthcare 98

Infuse Medical

MARCH 22, 2024

VR technology enables healthcare organizations to deliver high-quality training programs to geographically dispersed participants without sacrificing the effectiveness of the learning experience. Implementation of VR in Various Healthcare Sectors A.

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Training Healthcare Healthcare Education 130

Pharma Marketing Network

JULY 19, 2023

The ability to build relationships: Digital technology allows pharmaceutical companies to build relationships with consumers and healthcare providers through social media, online communities, and other channels. This can help to increase trust and credibility and ultimately drive sales.

Marketing 96

Marketing Pharma Media Healthcare Provider 96

Pharma Marketing Network

FEBRUARY 17, 2025

Introduction: In 2025, programmatic advertising will continue to redefine how pharmaceutical brands reach healthcare providers (HCPs) and patients. Why it matters: CTV ads have 3x higher engagement rates than traditional display ads, making them ideal for educating HCPs on new drug launches.

Pharma 52

Pharma Marketing Education Prescription 52

Referral MD

DECEMBER 6, 2024

Yet in healthcare, one of the most critical services, patients often face barriers to access and information. They may be limited to providers within their insurance network or unsure about the costs of treatments until after the fact. Hackers often target medical records due to the valuable personal data they contain.

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Healthcare Healthcare Patients Healthcare Provider 87

pharmaphorum

JULY 4, 2022

However, as Dr Storf illustrated during the webinar, sharing data through networks of experts and healthcare providers could be a potential solution to this ongoing issue. Currently, records captured in the healthcare settings are comprised of structured and unstructured data, which needs to be comparable or searchable.

Medical 105

Medical Networking Healthcare Healthcare 105

Pharma Marketing Network

DECEMBER 21, 2020

Stephen Towers, PhD is a leader in medical communications and healthcare marketing, with extensive experience in developing promotional medical education programs and medical affairs initiatives across numerous therapeutic areas and on behalf of diverse US healthcare organizations, from large pharmaceutical companies to smaller biotechs.

Pharmaceutical expertise 52

Pharmaceutical expertise Healthcare Provider Education Networking 52

Pharma Marketing Network

FEBRUARY 17, 2025

A pharmaceutical marketing company does more than run adsit builds connections between your brand, healthcare providers (HCPs), and patients. Are they leveraging emerging trends such as virtual reality (VR) for MoA (Mechanism of Action) videos or influencer marketing on platforms like TikTok for patient education?

Marketing 52

Marketing Pharmaceutical Pharma Prescription 52

PM360

APRIL 7, 2023

Often, these moments are happening in the presence of their healthcare provider (HCP), especially in-person at doctor’s offices. For example, if you find that educational content in a patient navigator works but alerts and text messages don’t, are you able to right-size the program using this information? Can you optimize?

Doctors 98

Doctors Education Patients Physicians 98

PM360

OCTOBER 8, 2024

We can educate, train and update clinicians and staff all from one hub. Key features of the new practice engagement hub include: Delivering relevant messaging, education and practice tools tailored to the specific needs of healthcare professionals. Walters, MHA, NREMT, Practice Director – Tyler Market at Texas Oncology. “We

Healthcare Provider 52

Healthcare Provider Pharma Rep Pharma reps Physicians 52

Scott’s Directories

AUGUST 13, 2024

The BC Physician Directory significantly bridges this gap, ensuring patients can easily find the right healthcare provider. Location-Based Search: The directory allows patients to search for doctors based on proximity, making it convenient to find nearby healthcare providers.

Doctors 52

Doctors Patients Healthcare Provider Physicians 52

PM360

JUNE 29, 2022

While this sort of innovation might not be a surprise in the automotive category, its breadth of functional benefits for patients and healthcare providers (HCPs) might be. Health systems are signing off on network-wide solutions that use AI companions to record conversations, compile EHR notes, and even order tests and prescriptions.

Marketing 96

Marketing Patients Healthcare Provider Prescription 96

Pharma Marketing Network

MAY 3, 2023

From influencing patient behavior to shaping the way healthcare providers prescribe medications, these advertisements play a crucial role in the pharmaceutical industry. However, the effects of these advertisements are not always positive, as they can also lead to overdiagnosis, overtreatment, and higher healthcare costs.

Pharmaceutical 52

Pharmaceutical Healthcare Provider Prescription Healthcare 52

Impetus Digital

JANUARY 30, 2023

During his medical training at the University of Toronto, he co-led a research project at the University Health Network on hospital readmissions that inspired him to develop technology to help providers engage and monitor patients to prevent adverse outcomes, ultimately leading to him co-founding SeamlessMD in 2012.

Professional Services 75

Professional Services Healthcare Healthcare Healthcare Provider 75

Medico Reach

AUGUST 18, 2022

Rally Health is one of the top healthtech companies, which guides patients in outlining their medical plans and finding excellent service providers. The organization also conducts programs that: Educate individuals about general health and healthcare Help in creating personalized goals and giving recommendations. Verge Genomics.

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Healthcare Healthcare Medical Doctors 98

Contrarian Sales Techniques

JANUARY 30, 2023

Additionally, the use of technology is also making it easier for healthcare providers to access the information they need without meeting face to face with a sales representative. Build a strong network : Networking is key in any industry, but especially in medical sales. Be ready to adapt, learn and innovate.

Medical sales 52

Medical sales Sales Medical Healthcare Provider 52

Pharma Marketing Network

JULY 10, 2023

Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. Direct-to-physician (DTP) advertising: DTP advertising is advertising that is directed to healthcare providers.

Marketing 40

Marketing Healthcare Healthcare Pharma 40

pharmaphorum

JANUARY 5, 2023

Everything from transitioning to virtual meetings with healthcare providers, to navigating the logistics of supply chain disruptions, has permanently altered pharma operations – many would say for the better. Consider removing education experience and prioritise skills a candidate will bring to the job when reviewing resumes.

Pharmaceutical 88

Pharmaceutical Recruitment Training Education 88

Clarify Health

OCTOBER 12, 2023

Collaboration between health plans and healthcare providers is crucial in achieving better outcomes. Payers can provide the data, resources, payment structures, and incentives needed to drive quality improvement and ensure patients receive the right care at the right time.

Healthcare Provider 59

Healthcare Provider Insurance Healthcare Healthcare 59

Pharma Marketing Network

APRIL 10, 2025

Patients today interact with healthcare brands across multiple digital avenues. Similarly, healthcare providers expect personalized, timely communications that complement their clinical priorities. Case studies featured on Pharma Marketing Network show how brands are creating seamless journeys with measurable results.

Marketing 52

Marketing Pharma Media CRM 52

Impetus Digital

NOVEMBER 23, 2023

In these online programs, a handful of carefully selected KOLs attending the congress are asked to summarize abstracts that will be of special interest to other healthcare providers from their country/region or specialty. Some want to attend live meetings (whether web-based, hybrid, or in person) to be able to network “face-to-face.”

Education 52

Education Healthcare Provider Physicians Patients 52

Clarivate

APRIL 24, 2023

These developments, together with Walgreens’ recent rollout of Health Corners that help patients manage chronic conditions and its October 2022 announcement that it would fully acquire CareCentrix (a platform that coordinates post-acute and home care), underscore Walgreens’ plans to become a leading healthcare provider.

Healthcare 89

Healthcare Healthcare Marketing Physicians 89

Legacy MEDSearch

MAY 16, 2023

The company has seen a surge in demand for its innovative Koning Vera Breast CT system from healthcare providers around the world, as they seek to improve breast cancer detection and diagnosis. “This validates our commitment to innovation and delivering the best possible imaging technology to healthcare providers and patients.”

Healthcare Provider 52

Healthcare Provider Recruitment Healthcare Healthcare 52

Pharma Marketing Network

OCTOBER 17, 2024

As patients and healthcare providers become more involved in decision-making, a well-defined brand identity can differentiate a company from its competitors and foster loyalty among its stakeholders. Moreover, in an era where misinformation can spread rapidly, a robust healthcare brand acts as a shield against skepticism and doubt.

Healthcare 52

Healthcare Healthcare Marketing Pharma 52

Pharma Marketing Network

MAY 3, 2023

Digital Transformation Digital technologies have revolutionized the way pharmaceutical companies interact with healthcare providers and patients. From websites and mobile apps to social media and online communities, digital marketing channels provide an opportunity to reach and engage with target audiences in real-time.

Pharmaceutical 52

Pharmaceutical Marketing Healthcare Provider Media 52

Medico Reach

OCTOBER 25, 2022

The Coding Network. The coding network provides coding and auditing services to healthcare organizations in the USA. The different coding services under this network include: Physician coding services Facility coding Hospital coding Ambulance coding ASC specialties. Risk adjustments and other types of coding.

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Medical Physicians Healthcare Healthcare 75

Scott’s Directories

OCTOBER 6, 2023

They are not just healthcare providers but also critical medical decision-makers. A comprehensive list of Canadian pharmacies provides a starting point, but understanding their needs and challenges is critical to successful engagement. Educational Content: Offer value through educational content.

Medical 52

Medical Prospecting Education Networking 52

Pharma Marketing Network

OCTOBER 29, 2024

In today’s fast-paced digital world, healthcare digital marketing is no longer optional for pharma brands—it’s essential. Connecting with patients, healthcare providers, and caregivers online builds trust, enhances engagement, and strengthens brand loyalty. Understanding Your Target Audience Who are you trying to reach?

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Healthcare Healthcare Marketing Pharma 52