The Brooks Group

AUGUST 26, 2009

Over 1 million people have viewed this video to date and it is a shame 1 billion people have not. I have always found it interesting that retail businesses have had the ability to establish price and for the most part that price is non-negotiable. Why is it that in B2B sales everything appears to have some level of negotiation? However, in our roles as consumers for items such as office supplies, food, gasoline and a host of other items; we seldom think twice about paying the listed price.

B2B Sales 40

B2B Sales Retail Sales Food 40

The Brooks Group

AUGUST 21, 2009

Thank you to the people who responded to the question above. All great insights. Congratulations to the winner, Rick Thomas ! We will be sending you a copy of “How To Sell At Margins Higher Than Your Competitors,” by Bill Brooks & Larry Steinmetz. The image above is a very simple representation of the timeless sales truth that buyers – when they are able to see the true value of a product or service to themselves or their organization – will pay full price or fee (within reason, of course).

Sales 40

Sales Prospecting Training 40

The Brooks Group

AUGUST 7, 2009

Here are 6 and a half mistakes I have seen salespeople make. We are all guilty of some of these. However, I hope that this list will serve as a reminder to help you from engaging in the following mistakes. 1. Never quote price to an unsold buyer. Far too many salespeople fall victim to the urge of quoting price prematurely. Until you have defined the prospect's or customer's issues and presented a solution that is on target, your price will be perceived as being too high because you have not est

Prospecting 40

Prospecting Sales 40

The Brooks Group

MAY 4, 2009

I was speaking to a salesperson the other day and was asked if there are any specific power words to use in selling. While there are many words that work from a sales and marketing perspective, I have found that there are three words that — when used properly — carry tremendous influence, no matter what the situation, regardless of the industry and irrespective of the type of person you are meeting with.

Sales 40

Sales Consulting Prospecting Food 40

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Sales Management

The Brooks Group

MARCH 30, 2009

There is so much talk about how to get through this difficult economy (rightfully so), but bottom line is it gets down to practicing the fundamentals. It's no different than what is going on now with major league baseball professionals at Spring Training. Even the super stars, who make millions of dollars, are practicing the fundamentals to get ready for the season.

Sales 40

Sales Prospecting Insurance Competition 40

The Brooks Group

MARCH 26, 2009

For six years I was a part of a national sales team and each of my coworkers were responsible for sales across a multi-state territory. We were geographically disbursed across the country and all worked from a home office. Over those years I worked for three different directors/VPs and — as a result — gained valuable firsthand insight on how to help manage a remote or field sales force.

Management 40

Management Sales Prospecting Training 40

The Brooks Group

FEBRUARY 23, 2009

The Brooks Group remains among the sales professional's elite companies. The competition at this year's annual awards for sales and customer service once again featured some of America's top sales professionals and forward-thinking organizations. The honors are presented by the Stevie Awards®, which organize several of the world's leading business accolade shows, including the prestigious American Business Awards.

Recruitment 40

Recruitment Sales Sales process Sales Management 40