Sat.Jan 01, 2022 - Fri.Jan 07, 2022

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The financial toxicity of treating cancer

World of DTC Marketing

(Stat News) Today, a study followed 380 patients being treated at community oncology groups across the U.S. after they were diagnosed with metastatic colon cancer. They told the researchers that insurance didn’t protect them from serious money problems. While 98% of them had insurance, 71% fell deeper into debt, took out a new loan, sold or refinanced a home, or experienced at least a 20% decline in income — or a combination of these over the year they answered quarterly surveys.

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Is Medical Device Sales Easy?

New to Medical Device Sales

You can listen here: [link] You can watch here: [link] This is a common misconception I hear…. Medical Device Sales is Easy. For some reason there is a stigma that all medical device sales rep do is hang out with doctors, go to dinners, and make a lot of money. That sounds amazing, but this isn’t the reality. There’s so much. First off, I want to state there’s no job where you have the opportunity to make $100k+/year that’s super easy.

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Episode 74 – Knowledge is Power in MedTech – A system for knowing your customer, market and industry

Medical Device Success

Reading time: 2 – 4 minutes. Let’s get the new year off to a good start and know our customer, market and industry better than your colleagues and competition. Let’s create a knowledge gathering system for you. It will pay off in terms of your professionalism, your results and your career! Early in my career I just took what the company told me as the gospel about what was going on in the medical specialties I was selling to and the industry I participated in.

Marketing 100
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5 Healthy Habits to Create a Better Workflow in the New Year

Verb

One of the biggest challenges when being your own boss is the fact that you need to organize yourself. Nobody is telling you what to do and when to do it. It’s all in your head.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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A realistic view of healthcare in 2022

World of DTC Marketing

Yes, there will be changes in healthcare in the coming years but put away the thoughts that telehealth and wearable devices will revolutionize healthcare. More and more patients demand a level of service they want with the increased costs of health insurance premiums. Here are things I believe are more realistic. 1ne: The value proposition of prescription drugs still outweighs potential side effects – Wegovy’s demand quickly exceeded supply after the FDA approved once-weekly semaglut

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7 Sales Planning Tips You Should Know for 2022

Axxelus

It’s another new year—do you have a medical sales plan for maximizing your results yet? Making a plan can be a tedious task, but it’s a necessary one of you’re going to outperform the competition and meet your organization’s key goals.

Sales 52

More Trending

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Healthcare Digital Marketing in 2022: Trends and Tools You Need To Know

KBK Communications

Digital transformation is officially trendy. You know digital is important, you know you need to do a bunch of efforts digitally to reach your current and prospective clients, and you want to do it all! But what do you do? How do you keep up? Those are some loaded questions! In short, it depends on your company and role. In this blog, we want to share some trends we see, what will be important in 2022 and also give you a list of tools that could help your digital marketing efforts.

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The most significant threat to American healthcare

World of DTC Marketing

The estimated numbe r of annual deaths attributable to obesity among U.S. adults is approximately 280,000 based on H.R.s from all subjects and 325,000 based on H.R.s from only nonsmokers and never-smokers. As the N.Y. Times recently reported, estimates of the medical cost of adult obesity in the United States (U.S.) range from $147 billion to nearly $210 billion per year.

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WEBINAR: New Remote Therapeutic Monitoring and Virtual Care Management Codes in the 2022 MPFS: Everything you need to know

Nixon Gwilt Law

We're back with our most-anticipated webinar of the year! If you are interested in leveraging the new RTM codes or learning more about expanded CCM and PCM reimbursement opportunities in the 2022 MPFS, join Carrie Nixon, Kaitlyn O’Connor, and Reema Taneja on January 19, 2022 at Noon ET! Register Here.

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Ep. 17: A Continuation Into the Role of Digital Therapeutics in Healthcare – Jennifer Ginest and Chris Wasden of Happify Health

Pharma Marketing Network

Tune in to this episode of the Pharma Marketing Podcast to hear from our guest, Chris Wasden, Head of Pharma Specialty Solutions & Corporate Strategy at Happify Health and Jennifer Ginest, Digital Marketing Manager of PMN , discuss the current role of Digital Therapeutics in Healthcare and were it is headed.

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From Diagnosis to Delivery: How AI is Revolutionizing the Patient Experience

Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

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Milo Eadie

Curzon Consulting

Analyst Contact me. +44 (0)2074092857. Milo is an Analyst with 2 years’ experience in management consulting, nuclear engineering, and product development. He combines technical expertise in data analysis, applied innovation and implementation, as well as business strategy and operations. His experience includes supporting a world-leading nuclear simulation experiment and starting a circular economy business.

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Good Rx? Actually not

World of DTC Marketing

GoodRx promotes itself as a company that allows you to compare drug prices and find coupons at over 60,000 pharmacies across the country, but actually, most pharmacists hate it. When they say compare prescription drug prices, they mean the cost of a prescription if you aren’t using insurance. And advertising? Uh, no. GoodRx makes money in two main ways: Advertisements on their site and a percentage fee every time a GoodRx coupon is used at the pharmacy.

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Celebrating 75th Year of Pharmacy Act, 1948

Pharmatutor

Celebrating 75th Year of Pharmacy Act, 1948. Dr. R. S. Thakur. Chief Editor, Journal of Pharmaceutical Research. Krupanidhi College of Pharmacy, Bengaluru-560035. Email: drramsthakur@gmail.com. . admin. Tue, 01/04/2022 - 16:52. Tags. Pharmapedia. Articles.

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Data-Driven Decision Making – Business as Usual in 2022?

Pharma Marketing Network

If your New Year’s Resolutions include finally cracking the code to deliver Next Best Actions for every HCP engagement, these experts have some advice. Embedding data-driven practices into your organization requires resilience, persistence, and organization-wide governance and commitment. With large global organizations, how do you move toward one shared vision when the business is scattered around the world?

Pharma 52
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Optimizing Clinical Supply Strategy: Navigating Challenges & Finding Your Ideal Model

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Pav Sanghera

Curzon Consulting

Analyst Contact me. +44 (0)2074092857. Pav graduated in 2018 with a degree in Economics from the University of Surrey and has worked in audit/accountancy for the past few years, mainly with clients within financial services. In his free time, he heads to Stamford Bridge to watch his beloved Chelsea FC. As well as playing football himself he also has a very keen interest in astronomy and love watching documentaries about the universe. 2022 MCA Awards finalist.

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5 Advantages Of A Mobile Sales Team

Toolyt

It is difficult to surmise whether the latest technology is mimicking the salespersons or it has eclipsed human reasoning and empirical power. Whilst advantages of a mobile sales team, like speed, connectivity, and ubiquity, certainly play a crucial role in any industry. Sales always had an anomalous perspective in people’s minds, and the concept of selling has been with mankind for ages.

Sales 52
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Interventional Cardiology Key Procedures, Devices, and Developments to Watch

Med Device Careers

Interventional Cardiology (IC) is a specialized area of cardiology where non-surgical tests, treatments and procedures are performed with the use of flexible specialized catheters. These minimally invasive procedures are performed in a hospital at the cardiac catheterization lab most commonly referred to as the Cath Lab. During an IC procedure an interventional cardiologist inserts a tiny, flexible catheter into an artery at the groin to gain access to the heart and blood vessels to diagnose or

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Data-Driven Decision Making – Business as Usual in 2022?

Pharma Marketing Network

If your New Year’s Resolutions include finally cracking the code to deliver Next Best Actions for every HCP engagement, these experts have some advice. Embedding data-driven practices into your organization requires resilience, persistence, and organization-wide governance and commitment. With large global organizations, how do you move toward one shared vision when the business is scattered around the world?

Pharma 52
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How Machine Learning Drives Clinical Trial Efficiency

Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

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Dedi Gilad

Cadensee

Dedi Gilad. CEO, Tytocare. Dedi Gilad is the CEO of TytoCare, the healthcare industry’s first all-in-one modular telehealth device and AI-powered platform for on-demand remote medical exams and visits. Show Notes. 01:15 What are the most memorable milestones that brought you to where you are today? 02:58 What is the driving force behind your passion for Health Technology?

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5 Advantages Of A Mobile Sales Team

Toolyt

It is difficult to surmise whether the latest technology is mimicking the salespersons or it has eclipsed human reasoning and empirical power. Whilst advantages of a mobile sales team, like speed, connectivity, and ubiquity, certainly play a crucial role in any industry. Sales always had an anomalous perspective in people’s minds, and the concept of selling has been with mankind for ages.

Sales 52
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Durian - the King of fruits for health

Pharmatutor

Durian - the King of fruits for health. Manisha Choudhary 1 , Rajesh Vagh 2 , MM Abid Ali Khan 3 , Raaz K. Maheshwari* 4. admin. Sat, 01/08/2022 - 11:09. Tags. Articles.

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Ep. 17: A Continuation Into the Role of Digital Therapeutics in Healthcare – Jennifer Ginest and Chris Wasden of Happify Health

Pharma Marketing Network

Tune in to this episode of the Pharma Marketing Podcast to hear from our guest, Chris Wasden, Head of Pharma Specialty Solutions & Corporate Strategy at Happify Health and Jennifer Ginest, Digital Marketing Manager of PMN , discuss the current role of Digital Therapeutics in Healthcare and were it is headed. The post Ep. 17: A Continuation Into the Role of Digital Therapeutics in Healthcare – Jennifer Ginest and Chris Wasden of Happify Health appeared first on Pharma Marketing Network.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Fireside chat with Horizon Healthcare Services on scaling value-based care programs

Clarify Health

Our CEO, Jean Drouin, MD , recently sat down with Divya Paliwal, MD, MHA, Chief Clinical Transformation Officer at Horizon Healthcare Services to talk about achieving impact in value-based care partnerships. Watch the fireside chat here. Video Transcript: Jean Drouin, MD: Just to begin, do you want to tell us a little bit about the role of chief clinical transformation officer?

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Monthly Employee Portal Updates | December 2021

Progressive Medical

You must be a registered user to view this information. The post Monthly Employee Portal Updates | December 2021 appeared first on Progressive Medical, Inc.

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The disdain of big pharma

World of DTC Marketing

Drug companies raised the prices on hundreds of medications on Jan. 1, with most prices up 5% to 6% on average. In addition, a report says that Lilly, Johnson & Johnson, Merck, and Pfizer are among the companies and trade groups to have donated $8 million to Republicans who voted against certifying Biden’s election victory. It’s hard to understand how an industry under attack and in the spotlight could continually show that it doesn’t care one bit about the public.

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Fireside chat with Horizon Healthcare Services on scaling value-based care programs

Clarify Health

[link] Our CEO, Jean Drouin, MD, recently sat down with Divya Paliwal, MD, MHA, Chief Clinical Transformation Officer at Horizon Healthcare Services to talk about achieving impact in value-based care partnerships. Watch the fireside chat here. Video Transcript: Jean Drouin, MD: Just to begin, do you want to tell us a little bit [.].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr