World of DTC Marketing
JANUARY 24, 2022
Venture capitalists have poured $42 billion into drug development over the past three years. Most small biotech companies rely on venture capitalist funding to develop new drugs but is that a good way to go? not necessarily. VCs invest money in biotech because they see a potential windfall via a profitable acquisition or sale, but when the FDA weighs in with delays, VCs can be ruthless.
New to Medical Device Sales
JANUARY 24, 2022
You can listen here: [link] You can watch here: [link] I have officially been in medical device sales for 9 months now and wanted to share tips that I’ve learned over the last 9 months that can be helpful to you! 9 Month Reflection Tips Busy - You’re going to be working a lot! Everyday things come up that you have to deal with (there’s no off days).
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Medical Device Success
JANUARY 23, 2022
Reading time: 3 – 4 minutes. Let me lead off with three questions: Do you know the 3 levels of artificial intelligence? Do you know the 4 major methods of machine learning? Do you know the 3 medical specialties with the greatest number of active AI technologies? In this short podcast, you will get the answers to those questions and more. Bertalan is the Director of the Medical Futurist Institute.
Pharma Marketing Network
JANUARY 27, 2022
Tune in to the Pharma Marketing Network and industry experts Novartis, UCB, GSK and others, for a fireside talk on hot topics around what has changed in the last year and how to align your pharma marketing strategies accordingly. Three Panels: . Engaging Oncologists in 2022. Emerging Digital Channels and Navigating the Social Landscape: What’s Hot, What’s Not, What’s the Next Big Thing.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
World of DTC Marketing
JANUARY 26, 2022
This is an exciting time to be in healthcare marketing. We’re witnessing the most significant transformation in healthcare marketing since DTC was approved in the ’90s. We’re moving from an era of “promotional marketing” to an age of “data is key” and “helping patients become consumers of healthcare.” HCP’s are moving quickly into digital.
Curzon Consulting
JANUARY 28, 2022
28th January 2022 1 Minutes. We are delighted to have been recognised for the fifth consecutive year as one the ‘UK’s Leading Management Consultants 2022’ by the Financial Times. . Recommended across 8 categories and with our first Gold Award, the annual rating, compiled with data company Statista is based on endorsements by clients and peers and demonstrates our consistent year on year sector and service line growth.
Pharma Rep Focus brings together the best content for pharma rep professionals from the widest variety of industry thought leaders.
KBK Communications
JANUARY 27, 2022
KBK Communications founder and CEO, Jan Beery , joined Clodagh Higgins on her podcast, Agency Life. Together they discuss topics surrounding how digital transformation is affecting the need for businesses to evolve their online sales opportunities, how marketing has evolved specifically in the medical industry, and why educating on the power of the various tools available can transform the role of marketing as a revenue-generating machine, working cohesively with sales.
Pharma Marketing Network
JANUARY 27, 2022
In partnership with Villanova University, Drexel University, Thomas Jefferson University, the University of the Sciences and Columbia Business School, the HBA continues to advocate for the connection between advanced education and advancement in the workplace. For Immediate Release: Philadelphia— January 18, 2022 — Today, the Mid-Atlantic Region and the Philadelphia Chapter of the Healthcare Businesswomen’s Association announced the curriculum for their Winter 2022 Master Class, a series of 5 on
Clarify Health
JANUARY 26, 2022
Clarify announced the launch of Clarify Trials today. It is a real-world evidence-based software product that empowers life sciences companies to improve the recruitment of diverse and underrepresented patient populations. This cloud software accelerates clinical trial recruitment within underrepresented communities and provides over 400 social determinants of health (SDoH) insights to identify research sites and investigators with the best opportunity to enroll diverse patients and assess phy
Nixon Gwilt Law
JANUARY 25, 2022
If you missed our most anticipated webinar of the year, be sure to catch the replay below! This webinar is geared toward those wanting to leverage the new RTM codes or learn more about expanded CCM and PCM reimbursement opportunities in the 2022 MPFS. (Scroll to the bottom to download your CPT code chart.). Want to look through all the codes and reimbursement levels in an easy-to-read chart?
Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.
The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven
Teachntest
JANUARY 25, 2022
How to Get a Job in a Pharmaceutical Industry What is the Pharmaceutical Industry Like? The pharmaceutical industry is a global industry that has been expanding at an exponential rate. It is a trillion-dollar industry and the fastest growing sector of the healthcare industry. The pharma companies are responsible for developing, manufacturing, and marketing drugs […].
Pharma Marketing Network
JANUARY 27, 2022
In partnership with Villanova University, Drexel University, Thomas Jefferson University, the University of the Sciences and Columbia Business School, the HBA continues to advocate for the connection between advanced education and advancement in the workplace. For Immediate Release: Philadelphia— January 18, 2022 — Today, the Mid-Atlantic Region and the Philadelphia Chapter of the Healthcare Businesswomen’s Association announced the curriculum for their Winter 2022 Master Class, a series of 5 on
Clarify Health
JANUARY 26, 2022
Clarify announced the launch of Clarify Trials today. It is a real-world evidence-based software product that empowers life sciences companies to improve the recruitment of diverse and underrepresented patient populations. This cloud software accelerates clinical trial recruitment within underrepresented communities and provides over 400 social determinants of health (SDoH) insights to identify research sites and [.].
Clear Pivot
JANUARY 24, 2022
Although retention is just as important as sales or acquisition, businesses tend to spend more money on the quick return of sales and acquisition, and less on the relationship-building that leads to great retention. Studies have shown that boosting customer retention by 5% increases profits by up to 95%. In SaaS, retention is a key metric that measures the percentage of customers you retain over a period and shows both current and future revenue.
Teachntest
JANUARY 25, 2022
8 Important Things You Need to Know About Online Pharmacy in India What is an Online Pharmacy? The Indian pharmaceutical market is booming and is one of the most attractive markets for global pharma companies. It has a very high potential for growth and has a large population of 1.3 billion people. There are many […].
Pharma Marketing Network
JANUARY 25, 2022
The post Engaging Oncologists in 2022 appeared first on Pharma Marketing Network.
World of DTC Marketing
JANUARY 25, 2022
Clunky, costly, highly regulated health systems, often dominated by rent-seeking middlemen, are being shaken up by firms that target patients directly, meet them where they are—which is increasingly online—and give them more control over how to access care. Here is a summary of the article from The Economist. “Unicorns” are competing with incumbent healthcare companies and technology giants to make people better and prevent them from getting ill in the first place.
Teachntest
JANUARY 23, 2022
What is PCV in Blood Test and Does it Matter for Your Health? What is PCV in Blood Test ? A Packed Cell Volume (PCV) in Blood Test is performed to measure the proportion of blood made up of erythrocytes or RBCs. Performing this test is a reliable way to ensure that the body has […].
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Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.
Teachntest
JANUARY 22, 2022
The Importance of Role of Pharmacists in Patient Counselling What is Patient Counseling? The Role of Pharmacists in Patient Counselling: Patient counseling is an important aspect of healthcare because it helps patients understand their diagnosis, treatment plan, and prognosis. The patient’s understanding of these aspects can help them make better decisions about their treatment plan, […].
Teachntest
JANUARY 22, 2022
Anesthetic Antacid Gel – Mucaine Gel Mint is a prescription medication used in the treatment of acidity, stomach ulcer, and heartburn. It helps in relieving the symptoms of acidity and ulcers such as stomach pain, heartburn, or irritation. It also neutralizes excessive acid in the stomach. If you need to take Mucaine Gel Mint, it […].
World of DTC Marketing
JANUARY 28, 2022
A cancer medication called Xtandi costs $189,800 per year and was developed with taxpayer dollars. The U.S. government has a responsibility for ending the exclusive patents that give them their profits. The Department of Health and Human Services is currently considering whether to allow the generic manufacturing of Xtandi, which could drop the price of a pill from $400 to $3 overnight.
Pharma Marketing Network
JANUARY 26, 2022
Westlake Village BioPartners’ Beth Seidenberg, Bristol Myers Squibb’s Christopher Boerner, and CEEK Women’s Health’s Wendy White Earn Top Industry Honors. FAIRFIELD, NJ (25 January, 2022) – The Healthcare Businesswomen’s Association (HBA) announces the 2022 Woman of the Year, Honorable Mentor, and STAR. The honorees recognized for their significant contributions to healthcare and the advancement of women in the industry will be recognized at the HBA’s 32nd annual Woman of the Year event on 10 M
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
World of DTC Marketing
JANUARY 27, 2022
On Donald Trump’s way out the White House door, he did something revealing how he lied and cheated his way into office and about where his allegiances genuinely are. On January 4, 2021, two days before the insurrection and 16 days before Trump’s term ended, his administration proposed a new rule on drug prices, a major issue in both the 2016 and 2020 campaigns.
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