The Benefits of a Sales Pilot for Pharmaceutical Products
MaBiCo
FEBRUARY 20, 2023
The Benefits of a Sales Pilot for Pharmaceutical Products A sales pilot is a short-term experiment that tests a product’s sales performance or a new sales approach. The value of a sales pilot is that it’s restricted to a particular geographic area for a limited period of time and in that way, it helps sales executives to discover what works best and what doesn’t before committing to a larger investment.
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