Sat.Apr 05, 2025 - Fri.Apr 11, 2025

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What Medical Sales Recruiters Want With Sara Schweitzer

Evolve Your Success

In this episode, we sit down with Sara Schweitzer , a passionate recruiter in Stryker’s spine division, whose journey into medical sales and recruiting is anything but ordinary. Sara opens up about her transition from the pharmaceutical world at AbbViewhere, during the pandemic, her work felt more like moving boxes than impacting livesto finding real purpose in helping others land life-changing careers in med tech.

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Rhythm Pharma Drug Lowers BMI in Rare Form of Obesity Rooted in a Dysregulated Brain Pathway

MedCity News

Rhythm Pharmaceuticals drug Imcivree met the body mass index reduction goals of a Phase 3 test in hypothalamic obesity, an acquired form of obesity stemming from dysregulation of the MC4R pathway in the hypothalamus. The engineered peptide drug is already approved for two genetically driven types of obesity. The post Rhythm Pharma Drug Lowers BMI in Rare Form of Obesity Rooted in a Dysregulated Brain Pathway appeared first on MedCity News.

Pharma 238
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Pharma’s manufacturing moment: Where companies are making the biggest moves

PharmaVoice

The tariff war has prompted new calls to reshore manufacturing. Several large pharmas have already made the leap.

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Unlocking Extra Income with InCrowd Surveys: A Smart Move for Women in Healthcare

InCrowd

As healthcare professionals, we know firsthand how demanding and rewarding our careers can be. But between long shifts, continuing education, and patient care, theres often little time left to focus on something equally important: your financial future. Thats the benefit of InCrowd surveys. You are able to earn extra income simply by sharing your professional insights all on your own schedule.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Exploring Traffic Drivers To Your Website

Pharma Marketing Network

How do pharma brands cut through the noise and bring the right audiences to their digital doorstep? As digital channels continue to expand, identifying and optimizing the best traffic drivers has become more critical than ever for pharma marketing teams. In this article, well unpack the most effective sources of website traffic in 2025from organic search to paid campaignsand explore how marketing leaders can turn clicks into meaningful engagement.

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More Trending

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A birth control pill for men makes moves in the clinic

PharmaVoice

So far, the science and safety seem solid. But is the world emotionally ready to shift the responsibility of contraception to men?

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New analysis sets stage for improved UK clinical trials

European Pharmaceutical Review

The Medicines and Healthcare products Regulatory Agency (MHRA) and the University of Liverpool have issued their first analysis of the clinical trial landscape in the UK.The report, published in the British Journal of Clinical Pharmacology demonstrated that currently, UK clinical trials exhibit strong innovation, as well as a concentration of research in certain disease areas, and opportunities for increased representation of certain patient groups.

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The Value of PPC Campaigns in Modern Pharma Marketing

Pharma Marketing Network

What if the next patient who needs your medication is already searching onlineand youre not there? In today’s competitive healthcare landscape, PPC campaigns (Pay-Per-Click advertising) have emerged as a critical lever for pharma marketers aiming to deliver timely, targeted, and measurable impact. Gone are the days when print ads and in-person detailing alone could carry a brand.

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Alzheon’s Precision Medicine Approach to Resurrect an Alzheimer’s Drug Fails Pivotal Study

MedCity News

Alzheon hoped testing its drug in a genetically defined subgroup of Alzheimers disease patients would succeed, overcoming earlier clinical trial failures. Instead, preliminary results show the pill failed to outdistance a placebo. The post Alzheons Precision Medicine Approach to Resurrect an Alzheimers Drug Fails Pivotal Study appeared first on MedCity News.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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US vs. EU: When it comes to novel Alzheimer’s drugs, regulators can’t seem to agree

PharmaVoice

The FDA is much more flexible in approving first-in-class drugs compared to European regulators.

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Sampling system offers unique strategy for airborne bacterial detection

European Pharmaceutical Review

An innovative air sampling system could improve the efficiency and accuracy of rapid detection for airborne bacteria in the environment, new research suggests. Eraslan-Gltekin et al. developed an air sampling system to collect aerosolised bacterial samples in a liquid medium. By utilising an improved air sampler with loop-mediated isothermal amplification (LAMP) as a rapid nucleic acid amplification method, the proposed method provides a cost-effective and reliable approach to monitoring airborn

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How to Thrive in Pharma Digital Marketing

Pharma Marketing Network

Imagine launching a breakthrough therapybut the right people never see it. In a world dominated by digital conversations, failing to master pharma digital marketing is no longer an optionits a risk to market performance. Pharma marketers today must navigate not only consumer expectations but also a tightly regulated environment. The stakes are high, but so are the opportunities.

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Solu Therapeutics Lands $41M for Clinical Test of Novel Antibody Drug for Blood Cancer

MedCity News

Solu Therapeutics platform technology, which was licensed from GSK, pairs a small molecule with an antibody to address elusive disease targets. Cancer is Solus initial focus, but the startup is also exploring applications of its platform to immunology. The post Solu Therapeutics Lands $41M for Clinical Test of Novel Antibody Drug for Blood Cancer appeared first on MedCity News.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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US risks losing biotech edge to China, report warns

PharmaVoice

“There will be a ChatGPT moment for biotechnology,” a bipartisan commission wrote in the new report, which calls for the U.S. to invest at least $15 billion into the sector over the next five years.

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Navigating the regulatory challenge of PFAS for pharmaceutical manufacturers

European Pharmaceutical Review

There is worldwide concern around the use of PFAS. In the EU, a joint PFAS Restriction Proposal under REACH was submitted, aiming for a full ban by 2028/2030. This poses a significant challenge for pharmaceutical manufacturers, not least because of the technical challenges related to operations, supply chain and the environment. This article explores the potential impact of the proposal and considers how manufacturers can ensure the safety and reliability of their products.

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How Automating Patient Intake Can Help Healthcare Providers Manage Data

Referral MD

Can Automating Patient Intake Help Healthcare Providers? Manual patient intake is a burden. Its slow and prone to errors. This can mean long wait times for patients, but for healthcare providers, it can mean missing data, extra costs, and compliance risks. Automation solves the problem by streamlining data capture, improving accuracy, and increasing security.

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The Crisis of Elderly Poverty and Its Health Consequences

MedCity News

Poverty significantly impacts the mental and physical health of older adults. Lack of access to care and unaddressed SDOH issues lead to poorly managed chronic conditions, delays in treatment, medication non-adherence, and lower utilization of preventive services. The post The Crisis of Elderly Poverty and Its Health Consequences appeared first on MedCity News.

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From Diagnosis to Delivery: How AI is Revolutionizing the Patient Experience

Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

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Big Pharma is rewriting the R&D playbook to account for seismic shifts in the investment landscape

PharmaVoice

The top 20 pharma companies are focusing on novel drugs, innovative dealmaking and playing to their strengths to bolster R&D ROI.

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First treatment for common bladder cancer recommended by NICE

PharmaTimes

Johnson & Johnsons Balversa was found to extend the lives of urothelial cancer patients with a genetic alteration

Patients 109
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US government appeals after judge blocks NIH funding cap

pharmaphorum

HHS has said it plans to appeal a permanent injunction on big cuts to indirect funding for medical research awarded by the NIH.

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Oncology Nurses Are Key to Patient Literacy But They Need Support

MedCity News

Changing any status quo is challenging, but maintaining the status quo of low patient literacy in healthcare is costly and detrimental to both patients and healthcare organizations. Investing in patient literacy is therefore investing in healthcare itself. The post Oncology Nurses Are Key to Patient Literacy But They Need Support appeared first on MedCity News.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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FDA to phase out animal testing with AI and lab-based models

Pharmaceutical Technology

The FDA has announced plans to phase out animal testing in the development of monoclonal antibodies and other drugs.

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Her son’s DMD diagnosis shook her world. As a biotech CEO, it was also an epiphany for better rare disease R&D.

PharmaVoice

Five years ago, Michelle Werner received her son’s Duchenne muscular dystrophy diagnosis with fear and desperation. Now, as CEO of Alltrna, she’s finding ways to turn those feelings into a better way of treating rare diseases.

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Report says US biotech needs $15bn support to fend off China

pharmaphorum

The US is close to falling behind China in biotech and the government should spend a minimum of $15bn over the next five years to support the sector.

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Healthcare’s Next Chapter: Agentic AI Meets Human-Centric Innovation

MedCity News

Were stepping into a moment that will undoubtedly redefine care delivery across the medical landscape its one we cant afford to fumble. The post Healthcares Next Chapter: Agentic AI Meets Human-Centric Innovation appeared first on MedCity News.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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AstraZeneca’s oral breast cancer drug Truqap greenlit for NHS use

Pharmaceutical Technology

The twice daily tablet represents a significant step forward for patients with advanced breast cancer.

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INTERPHEX 2025: ‘Breaking Up the Octopus’ of Single-Use Systems

PharmaTech

As single use becomes more prevalent, end users are looking for more customization, and regulators are refining their rules, says Todd Andrews of CPC in an interview with Pharmaceutical Technology Group.

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At-home tablet now an option for NHS bladder cancer patients

pharmaphorum

The first targeted drug for a common form of bladder cancer that can be taken at home.