World of DTC Marketing
NOVEMBER 5, 2021
SUMMARY: Wegovy is selling so well that it’s hard to get at pharmacies. It’s being positioned as an anti-obesity drug, but one study by Novo Nordisk has shown that people who stop taking Wegovy after a few months tend to regain much of their lost weight within a year. In addition, people who lost weight on Wegovy in clinical trials had nutritional counseling and had to stay on a strict diet.
Authentic Influence Group
NOVEMBER 1, 2021
"We accept the love we think we deserve” [i] said Stephen Chbosky. When I was in high school, I had two friends. One, Sarah was absolutely gorgeous, the kind of girl that makes us all jealous. My other friend, Amanda, was not as attractive, although she was the life of the party. I noticed how she got all the attention from the boys. The gorgeous knock-out girl was often overlooked.
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New to Medical Device Sales
NOVEMBER 1, 2021
You can listen here: [link] You can watch here: [link] Wonder what it’s like being a new hire in Medical Device Sales? So far, I’ve been in for 6 months and I wanted to share my experience with you! I wrote a blog and shared a podcast/video sharing my 3 months experience so here is my 6-month experience. Here’s my 5 tips for anyone new breaking into the industry of my 6 months experience.
Medical Device Success
OCTOBER 31, 2021
Reading time: 2 – 2 minutes. One of the most common pieces of advice I give to those asking for help on a variety of challenges is to “build a Success Model”. This advice has been given to a wide variety of MedTech Executives from CEOs to sales representatives. In this episode we explore what a Success Model is and how to implement one. This is a podcast and video cast.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
World of DTC Marketing
NOVEMBER 1, 2021
SUMMARY: According to eMarketer, “in 2020, spending on digital advertising in the healthcare and pharma industry will grow by 14.2% to reach $9.53 billion, making it the fastest-growing sector after computing products and consumer electronics (which will grow 18.0% this year). How reliable is this estimate? eMarketer has been wrong more times than I can count.
Authentic Influence Group
NOVEMBER 1, 2021
“IF YOU ARE LUCKY ENOUGH TO BE IRISH, YOU ARE LUCKY ENOUGH.” The Irish culture has always had a bit of luck associated with it. Although as a trained non-verbal communication buff I see it another way… Irish often possess these power traits: Optimism - Most born and bred Irish people have a very optimistic outlook on life. The glass is half-full or utterly full as they see it.
Pharma Rep Focus brings together the best content for pharma rep professionals from the widest variety of industry thought leaders.
Pharma Marketing Network
NOVEMBER 3, 2021
In the last 2 years, and accelerated by Covid, native advertising has exploded across healthcare for DTC and HCP marketing. Native ads have been adopted by all healthcare industries including pharma, device, health systems, retailers, pharmacies, payers, and the gamut of regional service providers. But there are still a handful of advertiser holdouts, and they are missing out on highly engaged audiences.
Prognos Health
NOVEMBER 5, 2021
As a life science organization, you have several options when it comes to securing patient level real world data (RWD) to support your product launch or brand commercialization efforts. You can purchase directly from a data source, work with an aggregator, or use a digital patient medical data marketplace solution. The vast majority of options to purchase real world patient data via marketplace options are source-centric.
Authentic Influence Group
NOVEMBER 1, 2021
There is a vital ingredient that salespeople often overlook. While they are so exacting about what the pitch will be, how to communicate it from a verbal perspective, often they miss the non-verbals. Recently, I presented at a company sales conference. This conference brought together various sales representatives to train them on a variety of issues.
Clarivate
NOVEMBER 4, 2021
In March 2020, a new Clarivate Center of Excellence (CoE) opened in Penang, Malaysia, to provide sales and support to global customers. It’s one of three Clarivate CoEs that deliver world-class services, with the other two based in Chandler, U.S., and in Belgrade, Serbia. Teams from Customer Care, Content Editing (Patent Translations & Enhancement), Inside Sales, IT, Finance and HR are located in the Penang CoE providing customers access to core Clarivate services.
Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.
The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven
Rep-Lite
NOVEMBER 5, 2021
We live in Atlanta, so we are pulling for the Braves! Both teams are wildly talented and fun to watch play the game. Here is an interesting aspect: both teams have pulled players from their minor league programs to play in the World Series. So, one day a player is in Small Town, USA and the next he is playing in baseball’s championship, unbelievable!
Prognos Health
NOVEMBER 5, 2021
As a life science organization, you have several options when it comes to securing patient level real world data (RWD) to support your product launch or brand commercialization efforts. You can purchase directly from a data source, work with an aggregator, or use a digital patient medical data marketplace solution.
Authentic Influence Group
NOVEMBER 1, 2021
Have you ever heard the story of the millionaire financial advisors whose clients didn’t trust them? Me neither! Trust is a critical part of getting more clients as a financial advisor. There are a ton of variables in the process of building a relationship with clients in the financial service sector, but none come close to the importance of trust. Becoming a Better Financial Advisor with the 80/20 Rule Vilfredo Pareto, an Italian economist in 1896 found that around 80% of effects come from 20%
Nixon Gwilt Law
NOVEMBER 5, 2021
In the Final Medicare Physician Fee Schedule (“MPFS”) for 2022 (the “Final Rule”) issued on November 2, 2021, the Centers for Medicare and Medicaid Services (“CMS”) added five new CPT codes in the categories of Chronic Care Management (“CCM”) and Principal Care Management (“PCM”) and increased reimbursement for already existing codes in the same categories.
Pharma Marketing Network
NOVEMBER 4, 2021
Jim Lefevere is an award-winning highly-influential agile intrapreneur with over 20 years of expertise in the consumer goods, startups, medical device, and healthcare industries. Jim has enjoyed a very diverse and successful career with progressive growth in leadership, global marketing, digital marketing, and strategy development. Jim is a visionary intrapreneur at a global scale as a social media pioneer, digital health scholar, and agile leader.
The Marketing Advantage
NOVEMBER 3, 2021
November 3, 2021 The ability of a sales compensation plan to correctly identify and reward a sales force’s true top performers is critical to motivating and retaining not only those top performers, but the sales force as a whole. If sales representatives feel that the sales compensation plan is not properly recognizing and rewarding performance , they become disenchanted with a system in which their performance does not matter and, accordingly, are not energized to work hard, costing the company
Clarivate
NOVEMBER 2, 2021
Industry engagement is key to our customer commitment, and we’re proud that 11 Clarivate colleagues have joined INTA committees. Join us at the Annual Meeting. At Clarivate, our mission is to provide solutions to accelerate the lifecycle of innovation. One way we help clients protect and commercialize their ideas is by partnering with the International Trademark Association (INTA) to further our mutual goals.
Cadensee
OCTOBER 31, 2021
Cecile Blilious. Head of Impact and Sustainability, Pitango Venture Capital. Cecile Blilious is the head of impact and sustainability at Pitango Venture Capital. Show Notes. 00:56 Tell us about your professional journey and what brought you to where you are today? 03:03 How would you define impact investments? And what does it take to be an impact investor or entrepreneur today?
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Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.
Pharmatutor
OCTOBER 30, 2021
TRADITIONAL USES OF ADHATODA VASICA, ARADUSO. About Authors. Manish Kumar 1 , Vikram S. Chauhan 2 , Raaz K Maheshwari 3 *. 1 Department of Zoology, Narain College, Shikohabad, UP. 2 Department of Botany, Bangur Govt PG College, Pali, Rajasthan. 3 Department of Chemistry, SBRM Govt PG College, Nagaur, Rajasthan. *gcacs60@gmail.com. admin. Sat, 10/30/2021 - 17:10.
Progressive Medical
NOVEMBER 1, 2021
You must be a registered user to view this information. The post Monthly Employee Portal Updates | October 2021 appeared first on Progressive Medical, Inc.
World of DTC Marketing
NOVEMBER 2, 2021
SUMMARY: Pharma managed to dodge a bullet by buying politicians but changes are coming. Medicare’s innovation center may be the best avenue for lowering drug costs if provisions empowering government price negotiation don’t’ make it into a sweeping domestic spending package. Analysts say that instead of reaching consensus within Congress, a more surefire path to lower prices would be to develop new Medicare models that tie reduced drug payments to improved patient outcomes.
Paradigm Sports
NOVEMBER 4, 2021
One of the 5 takeaways I share in every talk, workshop or clinic is the importance for coaches to make the environment for their players safe, as the hockey world has recently coming to terms with the Kyle Beech tragedy and the dominoes that are falling, it is just another painful and emotional reminder why we need to make it safe from all forms of harassment that I wrote on in 2017.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Nixon Gwilt Law
NOVEMBER 5, 2021
Overview The Centers for Medicare and Medicaid Services (CMS) issued its Omnibus COVID-19 Health Care Staff Vaccination Interim Final Rule (IFR) on November 4, 2021, the same day the Department of Labor’s Occupational Safety and Health Administration (OSHA) issued its COVID-19 Vaccination and Testing Emergency Temporary Standard (ETS). The IFR and ETS complement each other, with both aimed at furthering the Biden Administration’s goal of vaccinating the entire United States healthcare workforce
Nixon Gwilt Law
NOVEMBER 5, 2021
On November 2, 2021, the Centers for Medicare and Medicaid Services (“CMS”) finalized the Medicare Physician Fee Schedule for Calendar Year 2022 (the “Final 2022 MPFS” or the “Final Rule”). As we noted in our July article discussing the Proposed 2022 MPFS , CMS made some significant proposed changes to allow for audio-only telehealth in some limited circumstances.
World of DTC Marketing
NOVEMBER 3, 2021
SUMMARY: The new, proposed, drug legislation is a first step rather than a sweeping change. It’s a collection of measures meant to bring down prices slowly and on targeted drugs, and pharma is already complaining. Based on discussions the preliminary proposals include: 1ne: Out-of-pocket spending on medications for seniors would be capped at $2,000 per year. 2wo: The price of insulin will be capped at $35 a month. 3hree: The price of drugs will not be allowed to rise faster than the rate of inf
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