Sat.Mar 14, 2020 - Fri.Mar 20, 2020

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Learning the Benefits of Virtual Training

Integrity Solutions

Today, there’s a lot that we can’t control. But there’s a lot that we can. Virtual learning is one way to maintain connection to business goals- and each other. So, you’re suddenly working from home. Join the club! No, literally, join the club. Over the past few weeks, many people have joined communities of fellow co-workers, online, filled with other people whom they had previously not known.

Training 234
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Mindfulness: How a Break Can Avoid a Breakdown

The Brooks Group

Practicing Mindfulness. Ask most sales professionals when they last took time for themselves, and you’ll likely be met with one of three reactions: A pregnant pause while they try to remember; a scoff about the preposterous nature of the question – or simply a blank stare. In the pressure-cooker world of the sales professional, it’s not surprising that work-life balance is an alien concept.

Sales 52
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The Potential Impact of Coronavirus (COVID-19) for Global Pharma and Biotech Con

pharmaphorum

Overview Pharmaceutical and biotech companies around the globe are working with Governments to address the COVID-19 outbreak, from supporting the development of vaccines to planning for medicines supply chain challenges. Healthcare systems are being put under significant pressure, at a time when many are already over-stretched, medical congresses are being cancelled and bans on non-essential travel and enforced home working are emerging.

Pharma 52
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Salesforce Care for Health: No Cost COVID-19 Care Response Solution

Salesforce

Over the past week, I’ve been speaking with many leaders and health care providers whose teams are feeling overwhelmed with inbound calls and cases dealing with the COVID-19 pandemic. My colleagues and I have been working on ways we can help. On Wednesday, March 11, Salesforce Chair and CEO Marc Benioff shared that to support the global response to the coronavirus (COVID-19) pandemic, Salesforce is providing a COVID-19 Care Response Solution that provides free access to technology for emer

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Put Your Manager Hat to the Side for Now and Prioritize Leading and Coaching

Integrity Solutions

In worrying times, we most need leaders to build confidence and a coach to connect with us personally with encouragement about moving forward. By Mike Esterday. It’s a safe bet that you’re reading this as you juggle any number of concerns about the coronavirus crisis along with its economic and personal implications. Perhaps you’re working from home as so many of us are doing to prevent the virus from spreading.

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How ‘thinking modular’ might ease digital content overload in pharma

pharmaphorum

Overview In today’s digital world it is increasingly hard for pharmaceutical companies to successfully differentiate new brands based on their target product profile alone. Instead, the key factor now is often the quality of customer engagement, which more and more healthcare professionals (HCPs) appear to value. It’s enabled by a multichannel marketing (MCM) approach, but traditional MCM strategies require a much higher level of content than pharma is used to producing and approving – the answe

Pharma 52
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5 Keys to Maximizing Online Communication and Remaining Relevant

The Brooks Group

Being Human during Online Communication. Technology has made it a difficult time to be a human during online communication – advances like artificial intelligence, machine learning, and bots have mitigated the need for organic beings to be involved in many aspects of the selling paradigm. Fortunately for those of us who walk upright, humanity is still critically important – particularly given the importance of consultative selling as a means of resonating with buyers.

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The Consultative Selling Keys to Agriculture Sales Success

The Brooks Group

Grow Your Customer Relationships. So, you’ve embraced the concept of consultative sales training; you understand your responsibility as a trusted advisor to be attentive and to put your client first, and you’re ready to take your new mandate to the field. But, before you go charging into the unknown, one last question: Are you truly an expert on your client’s business and industry?