World of DTC Marketing
JULY 29, 2020
QUICK READ: A reporter for a leading business magazine recently reached out to me and asked “what are Pharma product websites so bad?” OK, maybe not all of them are that bad but I would bet that 80% are really poor. There is a lot of blame to go around but these facts are still relevant today. 1ne: There is a direct correlation between time on site and asking for/about your product.
Pharma Marketing Network
JULY 31, 2020
Recently, the Healthcare Businesswomen’s Association (HBA) held a webinar entitled, Virtual Best Practices: Clarity, Collaboration and Connecting , which dove into the topic of “Zoom fatigue,” a new, commonly used term defined by the draining feeling you experience after a day of long, unnecessary meetings. We are all facing new challenges in the rapidly changing work environment.
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Infuse Medical
JULY 29, 2020
Healthcare spending hit 3.65 trillion in 2018 and shows no sign of slowing down. Medical device sales jobs will always be in high demand and you probably already know the income potential in this industry. According to MedReps , the average total compensation for medical sales reps is $149,544. While it can be a challenging field to work in, there’s potential to have a rewarding career.
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World of DTC Marketing
JULY 28, 2020
QUICK READ : Pharma had a chance to earn some goodwill with a very skeptical public but it’s become obvious that the rush to develop a vaccine is about profit, executive stock, and Wall Street despite potential huge investments from the government. Moderna, which has received a ton of money from the government, told lawmakers it would not sell its vaccine at cost.
Clarify Health
JULY 27, 2020
Healthcare is notoriously conservative in its adoption of technology. Yet, telehealth use skyrocketed because of the COVID-19 pandemic. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Could this be the example the industry needs to change the trajectory of adoption of other technologies?
Clarify Health
JULY 27, 2020
Healthcare is notoriously conservative in its adoption of technology. Yet, telehealth use skyrocketed because of the COVID-19 pandemic. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Could this be the example the industry needs to change the trajectory of [.].
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