World of DTC Marketing

JUNE 13, 2022

Sixty percent of employees in a recent survey reported experiencing healthcare cost increases that outpaced inflation in the past three years, and 63 percent expect that trend to continue, signaling potential cost challenges in the future. Right now, annual raises are being neutralized by increasing healthcare insurance premiums. If pharma wants to retain people, they may have to develop a solution to lower healthcare insurance premiums.

Insurance 201

Insurance Healthcare Healthcare Consulting 201

Medico Reach

JUNE 13, 2022

One of the essential parts of exponential growth in the healthcare emporium is effective marketing strategies. Furthermore, with the increment in the need for hospital beds, healthcare systems are in dire need of such approaches. Like any industry, a relevant marketing strategy can help healthcare practices rise effectively. Additionally, approximately 88% of the population looking for medical information turns to the internet.

Healthcare 145

Healthcare Healthcare Marketing Prospecting 145

PharmExec

JUNE 16, 2022

Recent increases in employee burnout and turnover must be addressed.

Recruitment 122

Recruitment Pharmaceutical 122

MedCity News

JUNE 16, 2022

The nonprofit Digital Medicine Society is partnering with the likes of Google and the FDA to develop a free resource designed to help digital health startups navigate the regulatory process.

Medicine 105

Medicine FDA 105

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

World of DTC Marketing

JUNE 14, 2022

According to a new report , life expectancy in the United States took another hit in 2021, furthering a dramatic decline from 2020 that was the largest since World War II. US life expectancy decreased from 78.86 years in 2019 to 76.99 years in 2020 and 76.60 years in 2021, a net loss of 2.26 years. In contrast, peer countries averaged a smaller decrease in life expectancy between 2019 and 2020 (0.57 years) and a 0.28-year increase between 2020 and 2021, widening the gap in life expectancy betw

Doctors 176

Doctors Insurance Healthcare Healthcare 176

PharmaVoice

JUNE 15, 2022

Eledon Pharmaceuticals’ grassroots-backed drug recently entered clinical trials.

Patients 105

Patients Pharmaceutical 105

MedCity News

JUNE 16, 2022

Grail, a company focused on early cancer detection, introduced its test that screens for more than 50 kinds of cancer last year. At AWS’ Thursday conference for healthcare and life sciences innovation, the company’s chief security officer explained how the company is evaluating the test in clinical trials and preparing to file for its FDA approval.

FDA 105

FDA Healthcare Healthcare Biopharma 105

Healthcare Success

JUNE 13, 2022

More companies are making high-quality healthcare easier to access and more affordable by embracing data and technology. While healthcare has historically been among the slowest to accept new technologies, the pandemic has sped adoption. Healthcare businesses must offer leading-edge services and build patient-centric marketing strategies to differentiate themselves from competitors, boost retention and recruitment, and build meaningful relationships.

Healthcare 99

Healthcare Healthcare Marketing Patients 99

Medico Reach

JUNE 16, 2022

Infographic content: The onset of the COVID-19 pandemic has pushed significant growth in the US Healthcare Industry, with 2022 being the year of consumer influence. With higher interoperability levels and significantly better price transparency for medical bills and drugs, the US healthcare industry is dead set on growth. Moreover, it is also one of the most colossal and fastest-growing industries and is worth more than $714.5 billion.

Healthcare 98

Healthcare Healthcare Distribution Healthcare Provider 98

PharmExec

JUNE 14, 2022

Industry must continue research and development to combat the pandemic.

114

114

Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

Patients

MedCity News

JUNE 16, 2022

As a VC, if you start thinking about commercialization until after you’ve made the investment, then you’ll need a lot more than just good luck to make these investments generate a good return.

Healthcare 104

Healthcare Healthcare Biopharma 104

PharmaVoice

JUNE 16, 2022

An effective treatment for psychiatric disorders such as schizophrenia might require a holistic approach to avoid serious side effects, says CEO Steve Paul.

Side effects 98

Side effects 98

ALULA

JUNE 16, 2022

Imagine this scene: Fade into a senior leadership team meeting, in progress: "Wait, wait, wait! Didn't we already decide that we were moving forward with the design?" asked Heather. Stefano jumped in, "I thought we agreed on what we were going to do, but we still need to talk through how we're going to do it.". "I remember having a conversation about it but not making a decision," replied Nanda.

98

98

PharmaTimes

JUNE 15, 2022

Jazz Pharmaceuticals and Redx announce that pan-RAF inhibitor will enter clinical development

Pharmaceutical 98

Pharmaceutical 98

Advertisement

MedCity News

JUNE 17, 2022

The Court unanimously ruled it was unlawful for HHS to adjust reimbursement rates for hospitals participating in the federal 340B program without first conducting a survey. The post Supreme Court Sides With Low-Income Hospital Groups In Decision About Drug Reimbursements appeared first on Above the Law.

Medicine 98

Medicine Healthcare Healthcare 98

Verb

JUNE 15, 2022

If you're like most direct sellers, you are always looking for new ways to grow your business. Whether it's finding fresh leads or learning new sales techniques, there's always something that can improve. Some business-building activities, such as recruiting new consultants or customers, are essential for success. However, there are other things you can add to your daily routine to boost your business.

Sales 98

Sales Recruitment Consulting Training 98

PharmExec

JUNE 13, 2022

Makar discusses the significance of AstraZeneca’s diabetes and heart failure drug Forxiga (dapagliflozin) for the treatment of chronic kidney disease (CKD).

98

98

PM360

JUNE 11, 2022

What is the latest in the social space? That is what PM360 wanted our readers to tell us, especially as it relates to life sciences marketers. We are always seeing new platforms pop up, big platforms introduce new features (and occasionally agree to massive sales), new trends emerge that alter how social is being used, and changes/restrictions placed on advertising opportunities.

Media 98

Media Marketing Healthcare Healthcare 98

Advertisement

Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

Safety

MedCity News

JUNE 16, 2022

Digital health startup K Health has teamed up with Mayo Clinic Platform to develop an algorithm to help clinicians provide personalized hypertension treatment. The model uses Mayo Clinic Platform’s collection of de-identified datasets from 10 million patients.

Patients 98

Patients 98

PharmaTimes

JUNE 17, 2022

Verzenios in combination with endocrine treats people with early breast cancer who are at high-risk of recurrence

98

98

Copyright Clearance Center

JUNE 15, 2022

The post Would it be SMART to Tweak the DMCA? appeared first on Copyright Clearance Center.

98

98

PM360

JUNE 11, 2022

What is the value of a patient-centric approach if that approach doesn’t include the patients themselves? While many life sciences companies have worked to encompass considerations that may be important to patients such as survival rates, quality of life, and ability to perform activities of daily living, they don’t always capture the real-life experiences of patients and what is actually most important to them.

Patients 98

Patients Medical Education Government 98

Advertisement

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales

MedCity News

JUNE 16, 2022

May’s Mental Health Awareness Month provided an important reminder of how critical it is to reflect on the mental health crisis facing our armed forces, and how a collaborative approach that combines personal counseling services, strong clinical interventions, and innovative self-service digital solutions can make a difference.

98

98

PharmaTimes

JUNE 17, 2022

Therapy represents the first STAMP inhibitor for patients with chronic myeloid leukaemia

Patients 98

Patients 98

PharmExec

JUNE 17, 2022

Measure tackles infant formula, cosmetics, and diagnostics—plus drug development and access.

FDA 97

FDA 97

PM360

JUNE 11, 2022

Philips, Siemens, DePuy, Boston Scientific. A simple Google search on the topic of ambulatory surgery centers (ASC) returns results from medical device manufacturers like these that are building and marketing solutions specifically for the ASC space. And it’s no wonder—the size of the global ASC market is expected to increase by more than 25% over the next five years, according to a recent report from Vantage Market Research. 1.

Medical 98

Medical Manufacturing Marketing Patients 98

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competition

MedCity News

JUNE 17, 2022

Aidoc, a Tel Aviv-based startup providing software to help radiologists triage scans, closed a $110 million funding round on Thursday. The company will use the money to expand its AI platform and develop care coordination tools for various specialties instead of focusing solely on radiology.

98

98

Scott Burrows

JUNE 14, 2022

Where has the Respect Gone? As a motivational education keynote speaker, I am very concerned over the stress, anxiety and depression that so many educators are feeling. Stress and anxiety were not new, but the pandemic and its aftermath has left deep scars.

Education 96

Education 96

Modus

JUNE 13, 2022

Congratulations. They said it couldn’t be done—and yet, you’ve done it. You delivered your value proposition flawlessly, answered every question without hesitation, and really seemed to make an impression on the buying committee.

Sales pitches 96

Sales pitches Sales 96

PharmaTimes

JUNE 14, 2022

The three-year project will focus on molecular representations and computational tools

96

96

Advertisement

Distribution