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by Will Milano. It’s pretty much a given in today’s world that if you’re in a sales role, particularly in B2B sales or a complex selling environment, then you need to be on LinkedIn. Unlike many other social networks, LinkedIn is a professional platform that’s designed for business. It’s also the most-used social media platform by Fortune 500 companies , with 61 million senior-level influencers and 40 million decision-makers among its users.
What’s your biggest challenge in sales? It very well could be converting, hitting quota, retention, qualifying, or any of the other 724 tasks you have to juggle each and every day. All of those are crucial, and none of them are particularly easy. That said, would it surprise you to learn that prospecting is considered the biggest challenge by 42% of salespeople , followed by closing (36%) and qualifying leads (22%)?
Effective sales prospecting is one of the most challenging--and most important--parts of the sales process. Getting it wrong means wasted time and frustration. Getting it right means a healthier pipeline and better performance. Here are 9 prospecting tips your team can implement before, during, and after each call in order to strike prospecting gold.
There has been a myriad of reasons over the past few years to safely assume the popularity and perceived worth of face-to-face medical meetings was well and truly on the decline – from advances in technology, to funding challenges. Separate, yet complementary studies looking at global HCP preferences reveals that the medical meeting is in fact their preferred channel for scientific communications.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Sales Effectiveness Often Starts by Understanding Why Your Sales Managers Still Aren’t Coaching Their Teams. by Bruce Wedderburn. Ask a roomful of people to raise their hands if they know that regular exercise delivers health benefits, and without fail, every hand will go up. Ask if they know that there are health risks associated with a sedentary lifestyle, and most of those hands will stay up.
If you want your salespeople to beat the competition, they need to fully understand who they’re up against. A competitor analysis is a critical part of your business strategy and something that each of your reps should be comfortable doing on a regular basis. By evaluating your industry as a whole—and the players within it—you’ll be able to: Clearly identify what makes your company, product, or service unique.
If you want your salespeople to beat the competition, they need to fully understand who they’re up against. A competitor analysis is a critical part of your business strategy and something that each of your reps should be comfortable doing on a regular basis. By evaluating your industry as a whole—and the players within it—you’ll be able to: Clearly identify what makes your company, product, or service unique.
The rise of mobile devices and apps, not to mention the involvement of non-medical technology players, is creating a wave of irrevocable digital change for medtech. It’s transforming how the sector reaches and engages with its stakeholders and customers, and in doing so provides vital opportunities to reshape a company’s commercial model. But although the sector can lay claim to some key success stories with digital technology, there remain a number of roadblocks impeding real digital progress f
Sales meetings get a bad rap. Why? Because too often, salespeople view them as a complete waste of time. That’s where a well-crafted sales meeting agenda steps in. An organized agenda will keep your team on track and engaged, and help you avoid the tangents and distractions that can derail an otherwise productive meeting. First, let’s review the benefits of creating a sales meeting agenda template.
Managing a remote sales team used to be a situation faced only by sales leaders at large multinational corporations. All that changed with the wide availability of high speed internet and video conferencing. Today, more and more sales managers and sales leaders are charged with leading geographically dispersed teams. While virtual teams can provide huge benefits, managing a distributed team can be challenging.
How do you get your salespeople to continue selling, even when they’re on vacation? You coach them to make the most of their out of office message! The auto-reply message is something most salespeople don’t give a second thought to—but it’s valuable real estate in a prospect or customer’s inbox. That’s because when someone emails your sales reps, they’re expecting a response.
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
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