pharmaphorum
DECEMBER 10, 2015
So, we are finally at a point where with some certainty we can confirm we are in a digital world (this may have been true for some years in most industries – but is certainly truer in healthcare than ever before)… which means in terms of innovation within sales, within marketing, even within communicating effectively – digital is at the heart of making things work better.
The Brooks Group
DECEMBER 30, 2015
What kind of reaction would you get from your sales team if you incentivized hitting their next target with a brand new iPhone 1? Crickets, most likely. That’s because the technology that was cutting edge in 2007 no longer feels relevant today. In the same sense, what defines top performance on your sales team now will never be equal to what defines top performance in the future—at least it shouldn’t be if you’re motivated towards growth and improvement.
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The Brooks Group
DECEMBER 28, 2015
2015 was a big year for The Brooks Group, and we’re going to brag a little. Our achievements this year included: Bronze Stevie Award for Sales Training Practice of the Year. Top 20 Sales Training Company, Training Industry. Top 20 Sales Training Company, Selling Power Magazine. Inc. 5000 Fastest Growing Company. Triad’s Best Place to Work, Triad Business Journal.
The Brooks Group
DECEMBER 16, 2015
The best way to build and maintain a highly motivated sales team is to start out by hiring people who are naturally driven to perform in your sales positions. But aggressive targets and difficult sales environments often require sales leaders to give their teams an extra push. The key to successfully motivating your team is really knowing them well, and understanding what will drive their performance the most.
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The Brooks Group
DECEMBER 9, 2015
Activating an organization’s sales culture is key to generating more revenue and achieving sustainable growth. So. What is sales culture? It’s when every area of an organization actively contributes to customer acquisition and retention and the sales organization as a whole is focused on continuous improvement of the sales effort. While a company’s unique sales culture depends on a number of factors, its effectiveness is largely determined by the efforts of the sales leader.
The Brooks Group
DECEMBER 2, 2015
A sales team’s success is determined by the strength of its players, so it’s clearly worth investing the time and resources to build and grow a team of high performers. The key to sourcing top talent—and keeping it—is figuring out exactly what your open position requires for success, and selecting a candidate that’s naturally wired for those requirements.
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