pharmaphorum

SEPTEMBER 14, 2016

Video content accounted for 64% of all the world’s internet traffic in 2014 and is expected to grow to 80% by 2019. As the way in which we connect and digest information evolves, high quality mobile video capture and advanced digital analysis offers ever more authentic, intimate and rich insights into the customers’ world.

Pharma 52

Pharma 52

MaBiCo

SEPTEMBER 9, 2016

Detailing to Pharmacies. An increasing number of sales managers in Greece report to their companies incidents of pharmacists who “switch” doctors’ prescriptions and bypass their recommendations. In these cases the patients end up buying a competitive product recommended by the pharmacists instead of those recommended by the doctors. As a result the company invests in the doctors’ line but doesn’t achieve the anticipated ROI.

Doctors 52

Doctors Sales Prescription Competition 52

The Brooks Group

SEPTEMBER 18, 2016

The key to increasing sales productivity and getting your salespeople to make the most of their time is a detailed action plan. But let’s face it, in your sales team’s rush to hit their quota, details and planning can get pushed aside. That’s why it’s up to you, as a sales leader, to not only set goals for your sales team, but also to show them the best path for reaching them.

Sales 45

Sales Sales territory Management Prospecting 45

pharmaphorum

SEPTEMBER 8, 2016

Diabetes is one of the most prevalent and most costly conditions worldwide – with a prevalence equating to 8.5% of the global population. Due to the complex nature of diabetes, with numerous co-morbidities and its asymptomatic nature, accurately modelling and therefore discerning which interventions are most effective, in terms of cost and patient impact is an equally complicated process.

Healthcare 52

Healthcare Healthcare Pharma Patients 52

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Sales Management