The Brooks Group

SEPTEMBER 30, 2014

Selling is both a talking and listening art and science. You have to be able to listen to verbal communication as well as detect non-verbal clues. During your sales presentation, there must truly be an absolute balance in communication. The interesting thing is that the most common error in sales falls on the side of talking too much instead of listening too much. 6 Tips for Improving Your Sales Listening Skills.

Sales 49

Sales Prospecting Sales presentations Training 49

The Brooks Group

SEPTEMBER 23, 2014

Nepotism is a fact of life in the business world. In some cases, it can be a good thing, as company founders will often pass down their skills and knowledge to the next generation of their family. Sometimes, however, nepotism can be a plague to a business. This is especially true when nepotism manifests itself in the form of underperforming salespeople who only keep their position because they are personally close to the founders of the company.

Sales Management 40

Sales Management Management Sales Training 40

The Brooks Group

SEPTEMBER 16, 2014

Is there any one single best way to sell a product or service? There are definitely best practices, and there are also a number of effective approaches. Whatever sales methodology you use, the following universal sales truths are sure to cement the sales process together. The 12 Universal Sales Truths. Here are the 12 Most Universal Sales Truths that we have seen work in any sales environment, selling any product or service, anywhere to anybody.

Sales 40

Sales Prospecting Training Sales process 40

The Brooks Group

SEPTEMBER 11, 2014

There are many interpretations of what sales success "looks" like. But what are the specific characteristics of the most successful salespeople? There are many. Do the characteristics of the most successful salespeople include: Having an above-average closing ratio? Consistently meeting or exceeding quota? Make more contacts than are required? Spending more time out in the field than most?

Interpersonal Skills 40

Interpersonal Skills Sales goal Sales Prospecting 40

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

The Brooks Group

SEPTEMBER 9, 2014

In the world of professional selling, particularly when selling to the purchasing department, it's commonplace for buyers to do their best to commoditize your product or service. When prospects are comparing your proposal to the competition in an attempt to create a bidding war, the buyer is working to further put themselves in the driver's seat and get the lowest price they can.

Prospecting 40

Prospecting Competition Sales Government 40

The Brooks Group

SEPTEMBER 4, 2014

Mastering the Difference Between Demonstration and Application Based Selling. There’s a big difference between simply presenting your product or service to a prospect and carefully recommending your product or service as something that solves a specific problem, fills an exact want, satisfies a stated need or provides a unique answer that they’re really seeking.

Prospecting 40

Prospecting Sales Competition Training 40