The Brooks Group

FEBRUARY 7, 2018

As a Sales Training firm, The Brooks Group wins when our clients succeed. For that reason, we don’t do too much self-congratulating. We recently won an award, however, that we’re happy to share. The Brooks Group won the Happiest Company Award from TINYpulse in the Professional Consulting Services category. TINYpulse is a software that allows businesses to anonymously survey their employees—giving leaders a pulse on how happy, burnt out, or frustrated their employees are.

Training 72

Training Sales Consulting 72

Clarivate

FEBRUARY 21, 2018

Some of the best insights come from analyzing customer data in a new way. Many companies have years’ worth of customer survey data, much of which has only been given a cursory review by the marketing team. Imagine the possibilities if your company was to take this data, hand it to a team of data scientists who would also examine your industry, call center data, NPS scores, and customer journey mapping data, and combine all their statistical models.

Consulting 49

Consulting Competition Leads Marketing 49

The Brooks Group

FEBRUARY 14, 2018

Confident people tend towards success. This is especially true in sales since customers and prospects will immediately trust a salesperson more if they are confident and knowledgeable. As the leader of a sales team, you can help your team members build their confidence and achieve sales success with these 7 tips. 7 Tips for Building Confidence in Sales. 1.

Sales 70

Sales Sales process Training Prospecting 70

The Brooks Group

FEBRUARY 21, 2018

. According to Marketing Metrics , the probability of selling to existing accounts who are happy is up to 14x higher than the probability of selling to a new customer. Selling to existing customers is much easier than finding new customers, but many salespeople don’t have the skills to do it well. As a sales manager, you can help your sales team tap into the revenue potential of their existing customer base by coaching them on these essential skills.

Sales Management 64

Sales Management Training Sales Management 64

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

The Brooks Group

FEBRUARY 21, 2018

. According to Marketing Metrics , the probability of selling to an existing happy customer is up to 14x higher than the probability of selling to a new customer. Selling to existing customers is much easier than finding new customers, but many salespeople don’t have the skills to do it well. As a sales manager, you can help your sales team tap into the revenue potential of their existing customer base by coaching them on these essential skills.

Sales Management 61

Sales Management Training Sales Management 61

The Brooks Group

FEBRUARY 26, 2018

There are many different reasons behind why a prospect or customer makes a B2B purchasing decision. But all of those reasons typically fall under 4 basic Buying Motive categories. Why is it important for your salespeople to understand these categories? If your reps can quickly recognize the buying motives of their prospects and customers, they can tailor their sales presentations in a way that will move the buyer into action. .

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Sales presentations Sales Prospecting Training 55