June, 2017

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Why you need Key Opinion Leaders?

Medical Device Success

Reading time: 2 – 3 minutes. Key Opinion Leaders (KOLs) can be a very powerful component of the marketing plan for medical device companies of all sizes. Every day we see numerous advertisements where various types of celebrities are supporting products, services or charitable causes. They are acting as KOLs. In medical device markets, doctors, nurses and sometimes business administrators are our “celebrity” KOLs.

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4 Step Action Plan for Sales Target Achievement

The Brooks Group

. 4 Step Action Plan for Sales Target Achievement . As we round out the first half of the year, it’s a great time to regroup, recalibrate, and prepare our sales teams to hit the year-end revenue goals we’ve set for them. Maybe your team has veered slightly off track since the target was set? By assessing your current situation and creating an updated action plan, your team will have a roadmap to follow and a renewed motivation for achieving the quota.

Sales 68
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How to maximise the value of digital in medtech

pharmaphorum

With a wealth of market and regulatory changes impacting the medtech sector, it’s time for digital technology to steer the direction of your future business. This expert webinar will evaluate how to strategically embed digital within your own organisation and explore the challenges and the opportunities for transforming customer relationships, driving commercial outcomes.

Pharma 52
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Disruption and maturity: the future directions for biologics in healthcare

pharmaphorum

A digital debate analysing the future for biologics in the UK and the factor affecting market access in this territory. Our expert panel will cover a number of key topics including: •Are the savings offered by biosimilars being used to innovate and take advantage of the exciting new biologic technologies or just filling in the NHS potholes? •Will the industry continue to invest in cutting-edge research if the UK is not prepared to fund access to it •In a post-Brexit world how can the UK continue

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Powering pharma’s commercial teams with market access insights

pharmaphorum

Market access is influencing drug development and commercial launch strategy more than ever before, with 85% of prescription drugs in the United States reimbursed through managed care plans. Biopharma companies must take into account a multitude of factors when considering physician prescribing behaviors, and need a more integrated "pull-through" strategy across their teams, from managed markets, to marketing, to field sales.

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5 Questions Your Salespeople Should Ask After Every Win

The Brooks Group

The deal is signed and sealed and your salesperson is ready to celebrate the win and move onto the next opportunity. But in order to grow your business and set your sales team up for future success, you should hit pause after a win and analyze what went right. In fact, sitting down and figuring out why you won a deal is just as important as assessing why you lost one.

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How to Create a Sales Meeting Agenda to Get More Done in Less Time [Template]

The Brooks Group

Sales meetings get a bad rap. Why? Because too often, salespeople view them as a complete waste of time. That’s where a well-crafted sales meeting agenda steps in. An organized agenda will keep your team on track and engaged, and help you avoid the tangents and distractions that can derail an otherwise productive meeting. First, let’s review the benefits of creating a sales meeting agenda template.

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Sales Incentives: What Works and What Doesn’t?

The Brooks Group

The driving motivators behind performance can vary greatly from one individual to the next, but there are some groups who are generally fueled by the same set of rewards. Competitive by nature, salespeople will be intrinsically motivated to climb to the number one position. By adding in a few carefully selected sales incentives, you can capitalize on this competitive streak and really get your team to race full speed towards sales goals.

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