World of DTC Marketing

FEBRUARY 17, 2022

The mortality rate from lung cancer has dropped in recent decades—by 56% in men from 1990 to 2019 and by 32% in women from 2002 to 2019. In recent years, early detection and treatment improvements have helped boost the 3-year survival rate for lung cancer from 21% in 2004 to 31% in 2015 through 2017. The 5-year survival rate has increased by 6% for distant-stage lung cancer, 33% for a regional-stage disease, and 60% for localized disease.

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Clarity Engagement Solutions

FEBRUARY 7, 2022

Clarity is proud to introduce Clarity CX1™ , made for Pharma by Pharma, based on our 4 Zones™ of Customer Engagement technology. The 1st Industry Cloud Solution on Salesforce to focus exclusively on Strategic Customer Engagement. This solution will help optimise sales performance in your company and will aid you to mean more to your customers. As global commercial organizations continue to accelerate the shift from tactical selling to strategic customer engagement and partnership value, they nee

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Medical Device Success

FEBRUARY 27, 2022

Reading time: 2 – 4 minutes. “Healthcare is super broken pretty much wherever you are living right now. What would the world look like if it wasn’t?” Joseph is seeking out and funding the answers across five continents. Read Verge Healthtech’s statement of purpose…”Health is the world’s greatest wealth. This is why we focus on investing in transformative innovations to make healthcare better.

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David Bagga

FEBRUARY 22, 2022

Win Your Sales Career | David Bagga Company Fresh out of college or you’re at a crossroads looking for a career that will take you to the next level you want flexibility you want upward mobility and you want the opportunity to make triple six figures being a medical device sales rep checks all the […]. The post Win Your Sales Career appeared first on.

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

Dominic Tyer

FEBRUARY 15, 2022

The pharmaceutical industry was less ready for digital transformation in 2021 than it was in 2018, according to our latest piece of research.

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Medical Sales Guru

FEBRUARY 14, 2022

Medical sales professionals have much on their plates: sales calls to plan, sales calls to make, customer service activities, etc. It’s all about building a business to generate as much income as possible. This all requires a strategy and a plan, but do you have a plan for your financial future? In this episode, I have an interesting conversation with Daniel Rooney ( danielrooney.nm.com ).

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New to Medical Device Sales

FEBRUARY 14, 2022

You can listen here: [link] You can watch here: [link] I’m so excited to bring you todays guest! Erin Ernst is a former clinical specialist who now works as a full line sales rep in medical device sales! She has an absolutely great story on how she broke in and shares super helpful tips! Erin and I have known each other for years, so it’s really exciting to interview a friend who has had such great success in this industry!

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Medical Device Success

FEBRUARY 25, 2022

Reading time: 3 – 5 minutes. The episodes below represent over 7,000 downloads of the over 20,242 cumulative MDS downloads in 2021. That is over 30%! Every week they continue to get downloaded because they are ever green. So, if you are new to the podcast, here is a great place to start. At the same time, don’t miss out on the 2022 podcasts where we are diving into Value Based Care and Artificial Intelligence.

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David Bagga

FEBRUARY 22, 2022

Start Preparing Yourselves For More Video Interviews B/C Of Corona Virus Welcome back, you guys. Happy Friday. I hope everyone is finishing the word strong first and foremost, I hope everyone is staying safe out there. I know it’s pretty much you know, it’s pretty crazy what’s going on right now with a coronavirus. And […]. The post Start Preparing Yourselves For More Video Interviews B/C Of Corona Virus appeared first on.

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Clarivate

FEBRUARY 18, 2022

CGIAR, the world’s largest global agricultural innovation network, used our Web of Science API to significantly reduce their manual workload. In this article, Valentina De Col and Enrico Bonaiutishare share their story about what this involved and how it led to efficient and reliable data assessment. . CGIAR , the world’s largest global agricultural innovation network dedicated to reducing poverty, enhancing food and nutrition security, and improving natural resources and ecosystem servic

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Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

Patients

Pharma Marketing Network

FEBRUARY 10, 2022

Experts from top life sciences companies discussed strategies for more effectively engaging oncologists at the Pharma Marketing Network’s 2022 Future Forecast on January 25 th. Here are the top three things to know about engaging oncologists in 2022: 1. Lead with clinical education. It’s no longer enough to build brand awareness, according to the panelists.

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World of DTC Marketing

FEBRUARY 18, 2022

Business Insider formed a relationship with eMarketer for so-called “intelligence.” Their report on telehealth has numbers, but that’s not what’s important. We need to understand “why” people are using telehealth and for what purposes versus an in-office visit. In-office visits also have more benefits. Here is a quote from the report that is debatable at best “over the next few years, telehealth will remain the domain of the younger digital natives.

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New to Medical Device Sales

FEBRUARY 7, 2022

You can listen here: [link] You can watch here: [link] Today’s show is with long time listener of the Podcast Alex Moran. Alex was a former associate sales rep for one of the largest medical device distributors in the United States and now has landed a position with one of the largest medical device companies in the world as a clinical specialist. A common question that will come from this is what’s the difference between an associate sales rep and a clinical specialist?

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Medical Device Success

FEBRUARY 13, 2022

Reading time: 2 – 4 minutes. MedTech sales and sales processes have been dramatically reshaped by the pandemic. Many of these changes will be permanent. One such change is the recognition of the importance and effectiveness of inside sales. Our expert guide on the subject is Mike Sperduti, CEO, Emerge Sales. He will explain the importance of neurolinguistics in sales dialog architecture, the 3 myths of inside sales, the 5 key elements to successful inside sales programs and much more

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David Bagga

FEBRUARY 22, 2022

Study These Behavioral Questions Before Your Med Device Interview Hey welcome back you guys happy Friday I hope everyone is finishing the work week strong and getting after it uh remember if you’re a candidate and you’re watching this video on my LinkedIn page the link to my book a millennial’s guide to breaking into […]. The post Study These Behavioral Questions Before Your Med Device Interview appeared first on.

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Clarivate

FEBRUARY 10, 2022

This year Clarivate is proud to make a first appearance in the Human Rights Campaign Foundation’s Corporate Equality Index (CEI)—joining 1,271 major U.S. businesses that were ranked in 2022. This is an important first step in measuring our progress towards LGBTQ+ workplace equality. What is the Corporate Equality Index? Each year the Human Rights Campaign (HRC) runs the Corporate Equality Index benchmarking survey and report to measure corporate policies and practices related to LGBTQ+ wor

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Clarity Engagement Solutions

FEBRUARY 7, 2022

Clarity is proud to introduce Clarity CX1™ , tailored first for Pharma and now other vertical markets. It directly supports our 4 Zones™ of Customer Engagement technology and is the 1st Industry Cloud Solution software on Salesforce Lightning to focus exclusively on Strategic Customer Engagement for organizations and field teams calling on key accounts.

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World of DTC Marketing

FEBRUARY 3, 2022

The way people make treatment decisions is changing because of COVID. Agencies are responsible for working with clients to implement changes that support brand objectives. It won’t be easy and means changing the mindset from a vendor to a strategic partner. If you work in an agency, your job is not to develop a website or TV spot. You need to work with pharma clients to educate them on the complicated path from awareness to requesting an Rx.

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Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

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Integrity Solutions

FEBRUARY 11, 2022

There’s no denying that there’s been a huge shift in sales in recent years. Many sales leaders—and salespeople themselves—tend to overlook the fact that it takes a sizable mental shift in sellers to stay in the game, especially when the game keeps changing. One of the big evolutions we’ve seen is the pivot away from organization-to-organization selling to a more personalized, human-centered sales experience.

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Medical Device Success

FEBRUARY 6, 2022

Reading time: 3 – 5 minutes. Let me start out with a factoid. Every day…let me repeat those two words…Every day data from over 70 clinical trials and 11 systematic reviews are published. How in the world are clinicians and hospital systems expected to keep up with that data to be sure they are delivering the best care for their patients? How are MedTech companies to know how they fit in?

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David Bagga

FEBRUARY 22, 2022

Not Getting Scared Out Of Taking The Med Device Sales Job Breaking into an industry like medical device sales or any type of sales job, that is that next step of your sales career should be a fun and exciting journey. And it’s important not to let people scare you out of taking the job […]. The post Not Getting Scared Out Of Taking The Med Device Sales Job appeared first on.

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Clarivate

FEBRUARY 3, 2022

Introducing new functionality within InCites Benchmarking and Analytics, allowing users to search and evaluate according to the UN Sustainable Development Goals. Designed in 2015 to be a “blueprint to achieve a better and more sustainable future for all,” the United Nations’ Sustainable Development Goals (SDGs) have caught the attention and the imagination of the research community.

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Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competition

Nixon Gwilt Law

FEBRUARY 28, 2022

We got over 100 questions on our recent webinar on remote monitoring and virtual care management, so we recorded a few videos to answer the most frequent questions. If you missed the original webinar which prompted all these questions, you can check it out here. And if you need help launching a new RTM service or adding a CCM or PCM line to your healthcare business, be sure to check out the details of our fixed-fee service here.

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World of DTC Marketing

FEBRUARY 8, 2022

According to the Lancet, a medical journal, the incidence of depression and anxiety has soared in the pandemic—by more than 25% globally in 2020. That, combined with more people using online services, has led to a boom in mental-health apps. But are they safe and effective? Now that big companies prioritize employees’ mental health, some apps work with them to help entire workforces.

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Vodori

FEBRUARY 28, 2022

Creating clear, compliant life sciences marketing materials takes dedication, talent, and time from a whole team of creatives and subject matter experts. But content creation and review are only the first steps in a larger promotional strategy. Other teams take your accurate, compliant, vetted content and use it as necessary. In the course of getting a campaign off the ground, you’ve no doubt encountered slight points of confusion between marketing and other teams.

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Clear Pivot

FEBRUARY 25, 2022

Getting started in pay-per-click (PPC) ads can seem intimidating when you don’t know where to start. However, this shouldn’t get in the way of you using arguably one of the most effective ways to get new leads. Medical device manufacturers especially need to know every tool available to help promote their products to potential new customers.

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Speaker: Dr. Ben Locwin - Biopharmaceutical Executive & Healthcare Futurist

What will the future hold for clinical research? A recent draft from the FDA provides valuable insight. In "Optimizing the Dosage of Human Prescription Drugs and Biological Products for the Treatment of Oncologic Diseases," the FDA notes that "targeted therapies demonstrate different dose-response relationships compared to cytotoxic chemotherapy, such that doses below the Maximum Tolerated Dose (MTD) may have similar efficacy to the MTD but with fewer toxicities.

FDA

David Bagga

FEBRUARY 22, 2022

Focus On Your Sales Resume and Sales Numbers, NOT Your Cover Letter Hey welcome back you guys happy Friday, I hope everyone’s having a great finish to their workweek remember if you’re a candidate and you’re watching this video the link to my book Millennials guide to breaking into medical device sales is going to […]. The post Focus On Your Sales Resume and Sales Numbers NOT Your Cover Letter appeared first on.

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Integrity Solutions

FEBRUARY 25, 2022

How would your salespeople grade themselves when it comes to the key dimensions of sales success? Namely, their ability to clearly set (and hit) their sales goals. In our sales training programs , we always ask participants to do a little self-reflection and assess how well they believe they embody the four traits of high producers : goal clarity, achievement drive, emotional intelligence and social skills.

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Pharma Marketing Network

FEBRUARY 25, 2022

“ Being more focused, more narrow in terms of the meeting objectives, making sure the right people are there, and making sure that you have quick hit type of interventions during the course of the week to keep track of status is serving us very well. I would suggest that even if and when things return to normal, a lot of those practices and a lot of those mindsets of ways of working will probably continue even after.” – Jeff Fayer, Novartis.

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World of DTC Marketing

FEBRUARY 2, 2022

Biogen will partner with Roche on the development, and potential sale of a promising cancer drug the Swiss pharma is advancing for several types of lymphoma, announcing Tuesday it’s exercised an option to share rights to the treatment. But is it too late for Biogen to stage a comeback with their reputation damaged? Biogen executives vowed to fight hard to reverse Medicare’s preliminary decision to sharply limit coverage of the company’s Alzheimer’s drug while saying more

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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