May, 2014

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3 Ways To Develop A Positive Relationship Between Sales and "Everyone Else" Inside Your Organization

The Brooks Group

Sales reps are typically not the most popular people in the world. It's not their fault, but is rather the result of years of built up social stigma in society. Nobody likes to be sold to, so people tend to be on their guard around salespeople. They're naturally distrustful, if not openly hostile. This makes it difficult enough for your team to do their jobs successfully, but their job is to overcome such adversity, so they soldier on.

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5 Tactics For Improving Your Sales Culture Within 3 Months

The Brooks Group

Sales Culture (noun) - A mindset held across an entire organization which is respectful and supportive of the sales effort and the people who contribute to it, and one in which the sales team is armed - and accountable - for being relentlessly customer-focused. Developing a customer-focused sales culture built on sales excellence can be a long, slow process.

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4 Tips For A Successful CRM Implementation

The Brooks Group

No matter what industry you're in, if you have customers, then customer relationship management software is an essential tool. But having CRM is only half the battle. Your sales reps need to know how to use it if you're going to have a successful CRM implementation. So here are some tips for how to execute CRM successfully. 4 Tips For A Successful CRM Implementation.

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Is the Sales Team Feelin’ the Love? [Infographic]

The Brooks Group

The view of the sales team as a necessary evil, an interruption, and "cowboys" making promises that client fulfillment can't deliver on is a seriously dangerous dynamic. Aside from a contentious relationship and the ensuing drama between departments is that the sales team - the lifeblood of an organization - feels unsupported and has little confidence that the organization as a whole supports them.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How To Map CRM To Sales Process

The Brooks Group

As a sales leader in your company's sales department, you're ready to implement a CRM platform. You've heard great things about what it can do, how it can help you keep better track of your customers and streamline your workflow. You're thrilled with the opportunities it presents. But you know who isn't thrilled? Your salespeople. A recent research study we conducted told us: Only 43% of salespeople report that their organization's CRM solution is helpful to their sales efforts, and. 60% of sale

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Senior Leadership: The Worst Offenders In A Sales Culture Shift

The Brooks Group

How Sales Leadership Can Prevent A Sales Culture Shift. You're planning a major shift in your sales culture and all the details are carefully planned out. Your new strategy is designed to ensure you're hiring and retaining the right people, enabling sales coaching, building your customer base, and ultimately increasing sales. It will help your company significantly.

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