The Brooks Group

MAY 27, 2014

Sales reps are typically not the most popular people in the world. It's not their fault, but is rather the result of years of built up social stigma in society. Nobody likes to be sold to, so people tend to be on their guard around salespeople. They're naturally distrustful, if not openly hostile. This makes it difficult enough for your team to do their jobs successfully, but their job is to overcome such adversity, so they soldier on.

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The Brooks Group

MAY 19, 2014

No matter what industry you're in, if you have customers, then customer relationship management software is an essential tool. But having CRM is only half the battle. Your sales reps need to know how to use it if you're going to have a successful CRM implementation. So here are some tips for how to execute CRM successfully. 4 Tips For A Successful CRM Implementation.

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CRM Customer Relationship Management Sales Management Relationship management 40

The Brooks Group

MAY 15, 2014

The view of the sales team as a necessary evil, an interruption, and "cowboys" making promises that client fulfillment can't deliver on is a seriously dangerous dynamic. Aside from a contentious relationship and the ensuing drama between departments is that the sales team - the lifeblood of an organization - feels unsupported and has little confidence that the organization as a whole supports them.

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The Brooks Group

MAY 8, 2014

As a sales leader in your company's sales department, you're ready to implement a CRM platform. You've heard great things about what it can do, how it can help you keep better track of your customers and streamline your workflow. You're thrilled with the opportunities it presents. But you know who isn't thrilled? Your salespeople. A recent research study we conducted told us: Only 43% of salespeople report that their organization's CRM solution is helpful to their sales efforts, and. 60% of sale

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Sales process CRM Sales Sales Management 40

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The Brooks Group

MAY 6, 2014

How Sales Leadership Can Prevent A Sales Culture Shift. You're planning a major shift in your sales culture and all the details are carefully planned out. Your new strategy is designed to ensure you're hiring and retaining the right people, enabling sales coaching, building your customer base, and ultimately increasing sales. It will help your company significantly.

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The Brooks Group

MAY 1, 2014

I recently interviewed Kathleen Steffey, CEO of Naviga Solutions , one of the top sales placement firms in the US. Naviga is good, so if one of our clients is looking for a sales placement firm, we typically connect them with Kathleen. I had a great interview with Kathleen about the state of sales talent acquisition today. Below are the insights she shared with me.

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