Thu.Apr 03, 2025

article thumbnail

From Transfers to Treatment: Bridging Social Policy and Substance Use Treatment

MedCity News

We must consider the broader social and structural context recognizing that poverty, social deprivation, and economic instability are not merely relevant factors, but necessary considerations in developing effective, equitable interventions. The post From Transfers to Treatment: Bridging Social Policy and Substance Use Treatment appeared first on MedCity News.

article thumbnail

Medical Sales Secrets You Need to Know With Todd Crowder

Evolve Your Success

Todd Crowder’s path into medical sales wasn’t just a career choice it was a legacy in the making. Growing up with a father who built a prolific career at Ethicon, Todd was immersed in the industry from an early age. But instead of simply following in his father’s footsteps, he forged his own path, bringing a unique blend of military discipline, strategic thinking, and entrepreneurial drive into the world of medical sales.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Care is Saving Patients from Costly, Unnecessary Surgeries

MedCity News

Digital MSK solutions are proving effective for upstream care because thats where they start to intervene; engaging people with exercise therapy, education and nonaddictive pain relief right at the onset of their pain. The post Digital Care is Saving Patients from Costly, Unnecessary Surgeries appeared first on MedCity News.

Patients 179
article thumbnail

Thinking About Trimming Your Marketing Budget? Read This First.

Healthcare Success

Trimming your marketing budget might seem like a quick way to cut costs, but it can hurt your healthcare business more than you thinkespecially during economic uncertainty. While the U.S. economy remains numerically strong, 53%of Americans think its on the wrong track. With uncertainty surrounding impending tariffs, inflation, a tightening labor market, and rising healthcare costs, consumer confidence is beginning to dip.

article thumbnail

State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

article thumbnail

Debunked Episode 14: Is This a Good Time for a Digital Health IPO?

MedCity News

Hinge Health is poised to go public, 23andMe has filed for bankruptcy, and the importance of data sharing are the focus of the latest episode of the Debunked podcast with MedCity News Editor-in-Chief Arundhati Parmar and Samir Batra, managing partner of Health Innovation Pitch. The post Debunked Episode 14: Is This a Good Time for a Digital Health IPO?

More Trending

article thumbnail

4 Notable Health Tech Funding Announcements in March

MedCity News

Health tech companies made several major funding announcements in March. Here is a list of some of the biggest funding rounds. The post 4 Notable Health Tech Funding Announcements in March appeared first on MedCity News.

266
266
article thumbnail

Cross-Platform PPC Reporting: Unifying Data from Search and Social in Pharma Campaigns

Pharma Marketing Network

Is your marketing team juggling too many reports with too little clarity? In today’s complex digital advertising landscape, PPC reporting has evolved from single-platform insights into a multifaceted analytics necessity. For pharmaceutical marketing executives, the challenge is even more pronounced: how to unify and interpret disparate campaign data from search engines like Google and social channels such as LinkedIn and Facebook?

Pharma 52
article thumbnail

Industry leaders react to HHS being ‘reduced to a shell’

PharmaVoice

What healthcare watchdogs have said about the far-reaching job cuts this week.

article thumbnail

Novel design proposed for aseptic processing areas

European Pharmaceutical Review

A novel design approach could improve aseptic processing for cell therapy manufacturing, research suggests. In their Regenerative Therapy paper, Furomitsu et al. proposed an environment by designing an air mass balance in an aseptic processing area. The approach used open and closed system equipment consisting of critical processing zones, such as biosafety cabinets and isolator systems.

article thumbnail

The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

article thumbnail

Germany will reimburse haemophilia gene therapy Hemgenix

pharmaphorum

Germany has agreed to reimburse CSL Behring's haemophilia B gene therapy Hemgenix with a unique outcomes-based payment model

92
article thumbnail

Elekta and Azra AI partner to advance cancer registry operations with AI

PharmaTimes

Collaboration introduces automation to enhance efficiency

69
article thumbnail

BeiGene abandons TIGIT antibody after lung cancer flop

pharmaphorum

BeiGene has decided to stop the development of its TIGIT-targeting drug ociperlimab in yet another setback for the drug class

78
article thumbnail

INTERPHEX 2025: Beta Bags and Sterile Manufacturing

PharmaTech

The Pharmaceutical Technology Group sat down with Chris Gooding, general manager at CRL Solutions, to learn more about how beta bags assist in the transfer of supplies and equipment into a sterile environment.

article thumbnail

The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

article thumbnail

Novartis gets FDA nod for second of three IgAN drugs

pharmaphorum

Novartis has claimed accelerated approval in the US for Vanrafia, one of a trio of drugs it hopes will revolutionise the treatment of IgA nephropathy.

FDA 66
article thumbnail

PAP 2025: Establishing and Transitioning to a Foundation

Pharmaceutical Commerce

In the first part of her video interview with Pharma Commerce Editor Nicholas Saraceno, Rachel Thorpe, executive director at the Otsuka Patient Assistance Foundation, describes the various conference sessions that she participated in.

Pharma 59
article thumbnail

Pharma 4.0: What are Industry Leaders Prioritizing in the Modernization of Pharmaceutical Manufacturing?

PharmaTech

The move towards pharma 4.0 requires a major shift, both ideologically and technologically, to adapt current processes to a framework that will automate much of todays manufacturing.

article thumbnail

The Growing Role of DTC Healthcare

Pharmaceutical Commerce

In the second part of his video interview with Pharma Commerce Editor Nicholas Saraceno, Colin Banas, MD, DrFirsts chief medical officer, explains the rise in patients turning to DTC platforms following insurance denials.

article thumbnail

AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

article thumbnail

INTERPHEX 2025: Industry Initiates Interchangeable Single-Use Assembly Components in Response to COVID-19 Supply-Chain Disruption

PharmaTech

Sitting down with the PharmTech Group at INTERPHEX 2025, Nicole Hunter, head of Global WMArchitect at WMFTS, explains the industry initiative around single-use assembly components resulting from supply disruptions caused by the COVID-19 pandemic.

52
article thumbnail

Pharma Pulse 4/3/25: Analyzing the Theranos Appeals, Current CAR-T Therapy Trends in Managed Care & more

Pharmaceutical Commerce

The latest news for pharma industry insiders.

Pharma 59
article thumbnail

AD/PD 2025: DHTs can detect disease progression in patients with early Parkinson’s

Pharmaceutical Technology

At AD/PD 2025, Roche outlined how digital health technologies (DHTs) provide more sensitive measures of disease progression in early Parkinsons disease (PD).

article thumbnail

INTERPHEX 2025: Innovations in Advanced Sensing Technologies that Answer the Need for Reliable Valve Function

PharmaTech

Speaking with the PharmTech Group at INTERPHEX 2025, Dave Loula, global product director, ITT Engineered Valves, discusses innovation in advanced sensing technologies that addresses customer need for reliable valve function.

article thumbnail

5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

article thumbnail

IO360 Summit: Improving CAR-T cell therapy manufacture and accessibility

Pharmaceutical Technology

If preclinical findings were translated into the clinic, they could shorten the CAR-T generation lead time from two weeks to one day.

article thumbnail

Pharma Pulse 4/3/25: Understanding Copay Accumulators, Maximizers, and AFPs, How Pharmacies Can Better Support Employee Mental Health & more

PharmExec

OncLive serves as the connection to oncology, including groundbreaking cancer news and interviews with top oncologists in multimedia formats.

Pharma 52
article thumbnail

Neurona raises $102m to advance cell therapy for drug-resistant epilepsy

Pharmaceutical Technology

Neurona will kick start a Phase III trial in H2 2025 investigating NRTX-1001 in patients with a type of drug-resistant epilepsy.

article thumbnail

Google Gemini, AI Commercialization in Pharma and More: Q&A with Abid Rahman, SVP, Innovation, EVERSANA

PharmExec

OncLive serves as the connection to oncology, including groundbreaking cancer news and interviews with top oncologists in multimedia formats.

Pharma 52
article thumbnail

AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

article thumbnail

Atsena closes $150m in Series C round to progress gene therapy

Pharmaceutical Technology

Atsena Therapeutics has completed an oversubscribed Series C financing round, raising $150m to support the advancement of ATSN-201.

52
article thumbnail

Theranos Case Implications for Corporate Governance & Accountability

PharmExec

Matthew Yelovich, partner at Cleary Gottlieb, discusses some of the broader implications for corporate governance and accountability the Theranos case highlights.

article thumbnail

ABPI calls on UK Government to resolve “VPAG crisis”

Pharmaceutical Technology

UK Government drug sale clawbacks must be eased for pharma innovation to meet its ten-year plan, say industry representatives.