Mon.Oct 07, 2024

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Amid GLP-1 craze, Novo and Mylan ink patent settlement in Ozempic case

Fierce Pharma

With a new patent settlement, generic partners Mylan and Natco have cleared one hurdle to a potential U.S. launch of their generic to Novo Nordisk's wildly popular Type 2 diabetes drug Ozempic. | Mylan Pharmaceuticals and Novo Nordisk have reached a confidential settlement in a patent lawsuit tied to generic Ozempic, also known as semaglutide, India’s Natco Pharma said.

Pharma 307
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Video: Why the FTC’s Lawsuit Against PBMs May Have Some Legs

MedCity News

Months before the FTC sued the three largest pharmacy benefit managers, the CEO of Blue Shield of California battled its PBM – CVS Caremark – to bring a lower cost prostate cancer drug to its members. The post Video: Why the FTC’s Lawsuit Against PBMs May Have Some Legs appeared first on MedCity News.

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AstraZeneca heads to regulators after Airsupra asthma trial stops early thanks to 'overwhelming efficacy'

Fierce Pharma

After winning a first-in-class nod for its two-drug inhaler Airsupra l | After winning a first-in-class nod for its two-drug inhaler Airsupra last January, AstraZeneca is bolstering the rescue treatment’s clinical package with new data showing it can cut the risk of asthma exacerbations regardless of patients’ disease severity.

Patients 308
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First real-world study reveals encouraging efficacy for cell therapy

European Pharmaceutical Review

New results from a first-of-its-kind study reports that a CAR-T cell therapy provided similar efficacy and safety to relapsed or refractory multiple myeloma patients administered with the treatment in clinical trials. For example, of the 236 patients who received infusions of ciltacabtagene autoleucel (cilta-cel), data shows that 89 percent responded to the treatment.

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Increase Revenue With Better, Faster Sales Onboarding

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

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In long-acting HIV PrEP access showdown with Gilead, GSK moves to triple Apretude supply for certain countries

Fierce Pharma

GSK’s ViiV healthcare unit is countering rival HIV drugmaker Gilead’s recent global access moves with its own pledge to make at least 2 million doses of its long-acting pre-exposure prophylaxis (Pr | The long-acting HIV PrEP maker pledged to make at least 2 million more doses available for low-and middle-income countries in 2025 and 2026.

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Why Outsourcing IT and Cybersecurity is the Smart Choice for FQHCs

MedCity News

Even top companies struggle to maintain adequate IT staffing levels. Here are several reasons why FQHCs should consider outsourcing to a firm experienced in the nuances of healthcare. The post Why Outsourcing IT and Cybersecurity is the Smart Choice for FQHCs appeared first on MedCity News.

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NUHS’s CD7 CAR-T cell therapy shows promise for leukaemia

Pharmaceutical Technology

The CD7 CAR)-T cell therapy has demonstrated potential in treating patients with relapsed or refractory T-cell leukaemia.

Patients 121
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What’s the Impact of Data Modernization and AI on Precision Medicine?

Fierce Pharma

In this interview, Kavitha Lokesh, Vice President of Global Life Sciences R&D Industry Solutions at Cognizant, discusses her role and the impact of precision medicine. | Kavitha Lokesh, VP of Global Life Sciences R&D Industry Solutions at Cognizant explains how data modernization and AI are key to the shift in personalized medicine, enabling better integration and analysis of diverse health data, enhancing patient care and outcomes.

Medicine 130
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Novo’s GLP-1 Wegovy could improve heart health for millions more than previously thought, AI study finds

PharmaVoice

Through real-world data, an AI company found that popular weight loss drugs could be a preventive measure for patients at risk of heart attack and stroke.

Patients 102
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Kaléo unveils 58 layoffs days after pledging to double in-office commercial team for EpiPen rival Auvi-Q

Fierce Pharma

After Kaléo unveiled a “redesign” of the in-office commercial team for its EpiPen rival Auvi-Q at the start of the month, the privately held company has announced a fresh round of job cuts in the U | After Kaléo unveiled a “redesign” of the in-office commercial team for its EpiPen rival Auvi-Q at the start of the month, the privately held company has announced a fresh round of job cuts across the U.S.

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Optimizing Clinical Supply Strategy: Navigating Challenges & Finding Your Ideal Model

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NHS England to be given a bigger role in GP data sharing

pharmaphorum

UK Health Secretary Wes Streeting has announced plans to allow NHS England to share primary care data with scientific researchers, taking on some of the responsibility held by GPs. The minister told the Royal College of General Practitioners (RCGP) annual conference that, while many UK patients have given their consent for their data to be shared with studies run by the likes of the UK Biobank, Genomics England, and Our Future Health, they "still see, far too often, that this data is not shared

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EMA starts review into hair loss drugs about potential link to suicidal thoughts 

Pharmaceutical Technology

The safety review was requested by the French medicines agency, citing new safety reports that alter the risk profile of finasteride.

Safety 105
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Organizational Resilience: Easy to Get, Hard to Keep

ALULA

The Billion-Dollar Question In today's fast-paced business environment, organizational resilience isn't just a buzzword—it's a key driver of success. Consider this: companies with high organizational resilience outperform their peers by an average of 30% in long-term shareholder returns.

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Perelel Acquires LOOM to Boost Women’s Health Education in Sexual, Reproductive Health

MedCity News

Perelel has acquired LOOM, an educational platform for reproductive health, sexual wellness and parenting. Through the acquisition, the company aims to advance health literacy for women. The post Perelel Acquires LOOM to Boost Women’s Health Education in Sexual, Reproductive Health appeared first on MedCity News.

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Using Generative AI in Sales: Pros, Cons, and Considerations According to Sellers

Are your sellers unsure about using AI in their day-to-day workflows? Or are they eager to try but uncertain where to start? They might be asking: Which tasks are best suited for AI? How will using AI affect my relationship with my customers? With so many tools available, which ones are the most useful to me? To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen A

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MicroRNA pioneers win Nobel Prize for medicine

pharmaphorum

Victor Ambros and Gary Ruvkun have shared this year's Nobel Prize in Physiology or Medicine for their discovery of microRNA

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AstraZeneca Expands Cardiovascular Disease Prospects, Paying $100M for Oral Way to Drug Lp(a)

MedCity News

Cardiovascular disease drugs in development intended to reduce lipoprotein (a) are mostly injectable medications, though Eli Lilly also has both oral and injectable drugs in the clinic. AstraZeneca aims to hit that key protein target with an oral small molecule licensed from CSPC Pharmaceutical Group. The post AstraZeneca Expands Cardiovascular Disease Prospects, Paying $100M for Oral Way to Drug Lp(a) appeared first on MedCity News.

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AZ extends cardiovascular pipeline with $2bn CSPC deal

pharmaphorum

AstraZeneca pays $100m upfront for rights to an oral lipoprotein(a) drug developed by Chinese biotech CSPC Pharmaceutical.

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Enzene to Launch Continuous Manufacturing Technology at CPHI Milan 2024

PharmaTech

The CDMO will be launching its EnzeneX 2.0 continuous manufacturing for biologics technology during CPHI Milan, which is being held Oct. 8–10, 2024 in Milan, Italy.

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European Clinical Supply Planning: Balancing Cost, Flexibility and Time

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AZ, Avillion's Airsupra aces asthma rescue therapy trial

pharmaphorum

A trial of AstraZeneca and Avillion's first-in-class asthma rescue inhaler Airsupra has been halted early after the drug outperformed a standard therapy.The phase 3b BATURA study showed Airsupra (albuterol/budesonide) achieved a statistically significant reduction in the risk of severe asthma exacerbations when used as needed for rescue therapy compared to albuterol on its own.

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KOL Collaboration Series: Expanding Pharmacies’ Scope of Practice

Pharmaceutical Commerce

In the final part of her video interview with Pharma Commerce Editor Nicholas Saraceno, Jenni Zilka, SVP, community & specialty pharmacy and president, Good Neighbor Pharmacy, explains how pending legislation can improve patient access, and how these are helping with recognizing pharmacists as HCPs.

Pharma 59
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FluoGuide submits clinical trial application for head and neck cancer treatment

PharmaTimes

Biotech company moves forward with phase 2 trial for precision cancer surgery

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How to Build a Healthcare Sales Machine

Rep-Lite

In the sales world, every industry has its unique challenges, and healthcare is no different. Dealing with complex regulations, different product lines, and changing market demands can be overwhelming. However, creating a strong sales strategy in healthcare is crucial because it affects patient care and the adoption of new medical solutions. The healthcare market is large and growing, fueled by technological advancements and an aging population that wants more comprehensive health services.

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How Machine Learning Drives Clinical Trial Efficiency

Clinical trial data management is increasingly challenging as studies grow in complexity. Quickly accessing and analyzing study data is vital for assessing trial progress and patient safety. In this paper, we explore real-time data access and analysis for proactive study management. We investigate using adverse event (AE) data to monitor safety and discuss a clinical analytics platform that supports collaboration and data review workflows.

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Effective Brand Positioning Strategies for Pharma Marketers: Standing Out in a Competitive Market

Pharma Marketing Network

In the fiercely competitive pharmaceutical industry, effective brand positioning is crucial for marketers striving to distinguish their products and services. With an ever-evolving market landscape, pharmaceutical companies must develop robust strategies to position their brands distinctively. This article explores the intricacies of brand positioning strategies for pharma marketers, focusing on understanding brand positioning, identifying challenges, leveraging customer insights, and more.

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CPHI Milan 2024: Trends in Oral Solid Dosage Forms

PharmaTech

Pharmaceutical Technology Europe sat down with Uwe Hanenberg, Head of Product Implementation at Recipharm, to talk about key trends shaping the oral solid dosage market, including technology advances and industry investments.

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4 Best Map My Customers Alternatives for Field Sales Teams

Spotio

Looking for a Map My Customers alternative? You’ve come to the right place! Map My Customers is a popular field sales CRM-focused software that allows businesses to find leads, manage territories, map routes between prospects, and more. But it’s not the perfect solution for every sales team. In fact, it has certain limitations that you need to be aware of.

Sales 52
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Patient Portals: Best Practices for Protecting Online Data

Referral MD

Securing Patient Portals: Best Practices for Protecting Online Records 33.33% of patient portals have privacy concerns that create a sense of distrust among many providers and patients. What are the best practices for data security? Most healthcare organizations and other care providers still struggle to find the balance between offering an easy-to-use interface and maintaining data integrity.

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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Building Resilient Healthcare Teams: Lessons from My Journey with Scott Burrows

Scott Burrows

In the high-pressure world of healthcare, the ability to bounce back from adversity is paramount. As a former spinal cord injury patient who faced significant challenges, I’ve learned firsthand the importance of resilience—not only in my own life but also within the teams that deliver critical care. Today, I want to share insights from my journey that can help healthcare leaders foster resilience in their teams and combat the chronic stress and burnout that so many face.

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FDA Approves Increased Dosage of Biofrontera’s Ameluz Topical Gel for Actinic Keratosis

PharmExec

Approval was based on results from Phase I clinical safety studies, which demonstrated that using three tubes of Ameluz maintained similar safety and systemic exposure levels as one tube in treating actinic keratosis in patients undergoing photodynamic therapy.

Safety 52
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11 Medical Sales Stories That Will Change the Way You Sell

Contrarian Sales Techniques

Medical sales isn't just about pitching medicines or medical devices. It's understanding your audience, their needs, and the ever-evolving dynamics of healthcare. Whether you’re new to the game or a seasoned rep, these stories will give you insights, lessons, and maybe even a few laughs. From redemption tales to clever selling tactics, here are 11 must-read stories to inspire your sales journey. 1.

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IDNs — So What?

PharmExec

The U.S. healthcare system has undergone significant changes, particularly in the pharmaceutical industry, due to factors like telemedicine, integrated delivery networks, and value-based care. This has challenged traditional sales models and increased the need for more strategic engagement with clinical executives.

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Deliver Fast, Flexible Clinical Trial Insights with Spotfire

Clinical research has entered a new era, one that requires real-time analytics and visualization to allow trial leaders to work collaboratively and to develop, at the click of a mouse, deep insights that enable proactive study management. Learn how Revvity Signals helps drug developers deliver clinical trial data insights in real-time using a fast and flexible data and analytics platform to empower data-driven decision-making.