Thu.Nov 09, 2023

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Takeda scores second FDA approval this week with green light for rare blood clotting disorder drug Adzynma

Fierce Pharma

Thanks to a Takeda approval Thursday, patients now have a drug to tackle a rare inherited blood clotting disorder. | The FDA has given a green light to Takeda’s Adzynma, the first recombinant protein product as a preventative or on demand enzyme replacement therapy in adults and kids with congenital thrombotic thrombocytopenic purpura.

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5 Healthcare Personalization Marketing Strategies to Save Time, Money, and Lives

Salesforce

All marketers are under pressure to reduce costs and drive revenue, but healthcare marketers have the extra pressure of dealing with life or death. How do they balance those business demands while also keeping patients’ and members’ well-being as their top priority? It’s a tough job, but new technologies and healthcare marketing strategies are paving the way for stronger communications that benefit both the company and the people who need care.

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Fierce Pharma Asia—AstraZeneca's GLP-1 play; Takeda's cancer drug approval; BioNTech's bispecific deal

Fierce Pharma

AstraZeneca licensed an oral GLP-1 agonist from China's Eccogene. Takeda won FDA approval for the Hutchmed-developed colorectal cancer drug Fruzaqla. | AstraZeneca licensed an oral GLP-1 agonist from China's Eccogene. Takeda won FDA approval for Hutchmed-developed colorectal cancer drug Fruzaqla. BioNTech bought a PD-L1xVEGF bispecific antibody from Chinese biotech Biotheus.

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Developing a first-in-class small molecule drug for inflammatory disease

European Pharmaceutical Review

Following her presentation on age-related disease at BioFuture 2023, Executive Vice President of Drug Development for MyMD Pharmaceuticals ® , Jenna Brager, shares with EPR why the company’s next-generation tumour necrosis factor (TNF)-alpha inhibitor has potential in inflammatory and autoimmune disorders. In July 2023, MyMD Pharmaceuticals released results from its Phase II study in sarcopenia evaluating potential of MYMD-1 ® , its first-in-class oral TNF-α inhibitor.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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AstraZeneca chases another liver cancer nod for Imfinzi with early phase 3 win, scraps Imfinzi-Lynparza combo study in lung cancer

Fierce Pharma

AstraZeneca chases another liver cancer nod for Imfinzi with early phase 3 win, scraps Imfinzi-Lynparza combo study in lung cancer zbecker Thu, 11/09/2023 - 11:02

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Sandoz and Teva achieve first-of-a-kind manufacturing certification

European Pharmaceutical Review

Sandoz and Teva have become the first organisations to qualify for the new global Minimized Risk of Antimicrobial Resistance (AMR) certification. This programme was developed by the British Standards Institute (BSI) to verify companies that are taking the necessary steps in ensuring responsible antibiotic manufacturing in the global supply chain, helping to lower the spread of AMR.

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AbelsonTaylor Group Receives the Healthcare Businesswomen’s Association ACE Aspire Award for its Employee Psychological Safety Initiative

PM360

Award-winning health and wellness advertising agency AbelsonTaylor Group received the inaugural ACE Aspire Award for its employee Psychological Safety Initiative from the Healthcare Businesswomen’s Association (HBA). The Award was presented yesterday at the HBA Annual Conference in Chicago. The HBA’s ACE (Advancement. Commitment. Engagement.) Awards recognize companies committed to ensuring that gender diversity and leadership opportunities for women are part of their organizational DNA.

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Takeda scores FDA green light for colorectal cancer drug Fruzaqla, 10 months after acquiring its rights in $1.1B deal with Hutchmed

Fierce Pharma

Takeda scores FDA green light for colorectal cancer drug Fruzaqla, 10 months after acquiring its rights in $1.

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AstraZeneca Pays $185M to Add Oral GLP-1 Drug Candidate to Pipeline

MedCity News

AstraZeneca gains global rights to an oral GLP-1 agonist on track to reach Phase 2 testing in 2024. Under China-based Eccogene, the small molecule’s Phase 1 data show reductions in glucose and body weight.

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Ten Ways to Think Differently About Small-to-Mid-Sized Pharma Launches

Eversana Intouch

Back in 2003, drugs from large pharma companies made up 36% of the late-stage R&D pipeline. By 2018, that share had fallen by about half. Meanwhile, the number of companies launching their first drug during the decade preceding 2018 more than tripled. These data are astonishing, given the perception that Big Pharma is the main driver of biopharma innovation.

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From Diagnosis to Delivery: How AI is Revolutionizing the Patient Experience

Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

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Food as Medicine Startup Launches With $3M in Funding

MedCity News

The Heali app, which launched Thursday, offers personalized nutrition plans for more than 200 chronic conditions, including diabetes, allergies, autoimmune issues and gastrointestinal issues. Users can also access nutrition studies that explain the benefits of certain foods, as well as recipes that fit their diet.

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What if a CRISPR cure isn’t such an easy choice?

PharmaVoice

A gene editing therapy developed by Vertex Pharmaceuticals and CRISPR Therapeutics can mute sickle cell disease’s most damaging symptoms. Yet treatment may not be as simple as its dramatic benefit makes it seem.

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Targeted therapy for hard-to-treat leukaemia subtype approved in EU

European Pharmaceutical Review

Daiichi Sankyo’s VANFLYTA ® (quizartinib) is the first FLT3 inhibitor to be approved in the EU for newly diagnosed FLT3 -ITD positive acute myeloid leukaemia (AML). The European Commission (EC) has authorised the anti-cancer treatment in combination with standard cytarabine and anthracycline induction and standard cytarabine consolidation chemotherapy, followed by VANFLYTA single-agent maintenance therapy for adult patients with newly diagnosed acute myeloid leukaemia that is FLT3 -ITD positiv

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Inside the Kaiser Contract That Ended the Biggest Healthcare Strike in US History

MedCity News

About 85,000 Kaiser Permamente workers voted to ratify a new contract, putting to end what was the largest strike in the history of the healthcare industry. The new contract includes terms for higher wages, more employee education, increased hiring and retention efforts, and greater involvement of frontline workers in the health system’s staffing decisions.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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European Pharmaceutical Review Issue 5 2023

European Pharmaceutical Review

Issue 5 of European Pharmaceutical Review features articles on manufacturing, development and quality control of biopharmaceuticals from antibodies to mRNA and cell and gene therapies. In this issue, Peter Stenico, Biosimilar Global Platform Head at Sandoz, highlights how emerging technology platforms such as nanobodies, ADCs and cell and gene therapies are “on course to revolutionise medicine,” with significant growth anticipated over the next decade.

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Report: The Average Medicare Beneficiary Will Choose From 43 MA Plans in 2024

MedCity News

In total, there are 3,959 Medicare Advantage plans being offered for individual enrollment in 2024, a 1% decrease from 2023, according to a new report from KFF.

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Cloud in pharma: Q&A with GlobalData thematic analyst

Pharmaceutical Technology

GlobalData analyst Jemima Walker discusses key topics around cloud computing for the pharmaceutical industry.

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Payers and Providers Are at War, Atlantic Health System CEO Says

MedCity News

Brian Gragnolati, CEO of Atlantic Health System, said that “there’s a war going on between providers and payers right now.” In his view, payers “are doing everything they can” not to pay providers for the care they deliver. He said insurers have greatly increased their rate of denials and are extremely reluctant to take on risk in value-based contracts.

Insurance 101
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Optimizing Clinical Supply Strategy: Navigating Challenges & Finding Your Ideal Model

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New womb cancer test could prevent need for invasive diagnostic procedures

PharmaTimes

The WID-qEC test successfully identified 91% of womb cancer cases - News - PharmaTimes

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Investor Appetite For Telehealth Post-Pandemic: Opportunities Based on Medicaid and Commercial Insurance Markets

MedCity News

Notwithstanding the end of PHEs and corresponding loss in many waivers and policies that allowed for increased telehealth adoption during the pandemic, the recent actions of state governments and private payers indicate that interest in telehealth remains strong.

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Fighting Against Antimicrobial Resistance With Phage: Q&A With Jonathan Solomon, CEO of BiomX

PharmExec

Solomon discusses new ways that researchers are fighting against bacterial resistance to medications.

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Fulfilling the Quadruple Aim of Healthcare with AI

MedCity News

Putting all the AI pieces into place effectively requires clarity of what organizations want to accomplish – and for much of healthcare, the Quadruple Aim remains at the very top. Although how to get there will look different, clarity on principles and values that will guide the development of what comes next is paramount to setting us up for years to come.

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Increase Revenue With Better, Faster Sales Onboarding

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

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Psychedelic Medicine: Developments, Evaluations, and Political Enthusiasm

PharmExec

A look into the potential effect of psychedelic drugs on various illnesses, such as mental health conditions.

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NIHR launches phase two of its Shape the Future campaign

PharmaTimes

The campaign was first launched to coincide with the 75th anniversary of the NHS - News - PharmaTimes

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Abbott’s Food as Medicine Program Reports Clinical Improvements in Patients with Diabetes

PharmExec

Healthy Food Rx provides home-delivered medical prescriptions of healthy food to help address diabetes.

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Takeda bags FDA okay for Fruzaqla in colorectal cancer

pharmaphorum

Takeda bags FDA okay for Fruzaqla in colorectal cancer Phil.

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European Clinical Supply Planning: Balancing Cost, Flexibility and Time

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Patient Acquisition as a Competitive Advantage

Penrod

The patient intake experience is a patient’s first impression of your clinic, hospital, or practice. Certainly, many providers have lackluster intake processes…but you don’t have to. By approaching the intake experience as a competitive advantage, you will attract more patients, decrease patient leakage, and drive more revenue. Let’s explore how to make your intake process a competitive advantage.

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Is a Medical Mobility Scooter Right for Me?

Happy Living Medical Sales

Medical mobility scooters provide enhanced mobility for those with physical mobility issues. These devices can improve the quality of life and safety of people who can't get around as well as they used to. According to a report from the ClinMed International Library, it's estimated that 1.7 million people in the U.S. have mobility scooters or wheelchairs.

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Is patient recruitment out of control?

Pharmaceutical Technology

Every year, the patient recruitment landscape is getting larger and more multi-faceted. The good news is that sponsors now have a wide range of options at their fingertips; the challenge is that it’s becoming harder to oversee the flow of patients and understand what is and isn’t working – and therefore hard to make meaningful decisions that improve the trajectory of recruitment for your trial.

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FDA Approves New Chemotherapy-Free Treatment Option for Metastatic Colorectal Cancer

PharmExec

Fruquintinib (Fruzaqla) is the first novel chemotherapy-free treatment option approved for metastatic colorectal cancer in more than a decade.

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Using Generative AI in Sales: Pros, Cons, and Considerations According to Sellers

Are your sellers unsure about using AI in their day-to-day workflows? Or are they eager to try but uncertain where to start? They might be asking: Which tasks are best suited for AI? How will using AI affect my relationship with my customers? With so many tools available, which ones are the most useful to me? To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen A