Wed.Nov 08, 2023

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With FDA approval, Eli Lilly's weight-loss drug Zepbound arrives to challenge Novo Nordisk

Fierce Pharma

In the Big Pharma battle to treat obesity, Novo Nordisk sprinted to an early lead, but Eli Lilly is catching up quickly. | In the Big Pharma battle to treat obesity, Novo Nordisk sprinted to an early lead, but Eli Lilly is catching up quickly. Wednesday's FDA approval of Lilly's Zepbound to treat obesity closes the gap further. In addition, Lilly said it will charge 20% less than Novo for its obesity med in an attempt to provide increased access.

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Rapid HPLC method could improve formulation QC studies

European Pharmaceutical Review

A paper published by Research Square has described a rapid, simple, accurate and precise high-performance liquid chromatography with diode-array detection (HPLC-DAD) method for levofloxacin determination in liquid pharmaceutical formulations. The effectiveness of levofloxacin can be impacted by its stability in pharmaceutical formulations. This impacts the effective concentration of the drug, Mohammed et al. noted.

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Bayer CEO Anderson says 'radical realignment' is underway

Fierce Pharma

In three years as the pharma chief at Roche, Bill Anderson executed a massive overhaul of the division, lopping off layers of management and recharting its course. | In three years as the pharma chief at Roche, Bill Anderson executed a massive overhaul of the division, lopping off layers of management and recharting its course. Now in his fifth month as CEO at struggling conglomerate Bayer, Anderson is focused on an even larger renovation, saying the company is on its way to a “radical realignme

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Innovative insomnia study aims to overcome major clinical trial bottleneck

European Pharmaceutical Review

For UK patients with severe insomnia, for whom existing therapies have not worked, a new, decentralised clinical trial is set to evaluate chloral hydrate as a short-term treatment. Evaluating chloral hydrate for insomnia While chloral hydrate is already an established treatment for insomnia, much of the published clinical data in adult patients is dated, according to clinical trials company Lindus Health and global lifecycle management healthcare company Pharmanovia.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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As Biogen's sales flatline, CEO Chris Viehbacher touts progress on Leqembi, Skyclarys and other launches

Fierce Pharma

While Biogen CEO Chris Viehbacher seems satisfied with the company's third-quarter financial metrics, the main question at the drugmaker isn’t so much how the company’s doing now, but what its plan | While Biogen CEO Chris Viehbacher seems satisfied with the company's third-quarter financial metrics, the main question at the drugmaker isn’t so much how the company’s doing now, but what its plans are for future growth, he said on a call with investors.

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Walgreens Exec: Reimbursement Models Need to Catch Up with GLP-1 Demand

MedCity News

Walgreens is seeing “an enormous amount of demand” for injectable weight loss drugs, its president of U.S. healthcare said during the Reuters Total Health conference in Chicago. He declared that the healthcare industry needs to come up with a reimbursement model “that correctly compensates pharmacists and others” to administer these drugs. In his view, reimbursement hasn’t caught up with the demand.

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FDA Approves Zepbound for Chronic Weight Management

PharmExec

Tirzepatide (Zepbound; Eli Lilly and Company) is expected to be available in the United States by the end of 2023 with a list price of $1,059.87.

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Gilead execs muse over 'surprising' lack of CAR-T adoption in certain patients, US barriers to uptake

Fierce Pharma

With the goal of becoming a powerhouse in oncology, Gilead Sciences is closely tracking the progress of its two marketed CAR-T therapies. | The company attributes the gradual pace of CAR-T uptake to the "fragmentation" of the U.S. healthcare system, Kite head Cindy Perettie said on an earnings call. Together, Kite's Yescarta and Tecartus posted third-quarter sales of $487 million.

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FDA Approves Eli Lilly Weight Drug, Now Set to Compete Against Novo’s Wegovy

MedCity News

Eli Lilly weight management drug Zepbound landed its much anticipated FDA approval. The new Lilly product is in the same drug class as Novo Nordisk weight medication Wegovy, but it offers an additional mechanism of action and costs less.

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It's the end of the line for Bayer's P13K Aliqopa and Novo's insulin Levemir after 2 market pulls

Fierce Pharma

While Novo Nordisk struggles with manufacturing concerns and patient coverage on its long-acting insulin Levemir, Bayer missed a primary endpoint in a confirmatory trial for its P13K inhibitor Aliq | While Bayer's P13K Aliqopa couldn't prove its worth in a confirmatory trial, Novo's Levemir faced manufacturing issues and troubles with patient coverage, leading the two to separately withdraw their products.

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From Diagnosis to Delivery: How AI is Revolutionizing the Patient Experience

Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

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Amazon Links Prime Membership With One Medical: Will This Improve Access?

MedCity News

Prime members can now get a One Medical membership for $9 a month or $99 a year. The benefit provides access to 24/7 on-demand virtual care through One Medical’s app. But health experts are split on whether the move will improve access to care.

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Oligonucleotides: The Next Therapeutic Wave on the Market? (AAPS PharmSci 360)

PharmaTech

Matthew Lauber, senior director—Cell and Gene Therapy, Consumables & Lab Automation, at Waters Corporation, considers that status of oligonucleotides on the market.

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Better Patient Care and Operational Success: Seven Ways to Benefit From Generative AI in Healthcare

MedCity News

No matter what camp healthcare providers sit in, it’s important for them to understand how they can harness the power of responsible generative AI. Here we dive into some use cases to consider exploring and how it’s impacting healthcare – for the better.

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Innoviva and GARDP reveal positive results for antibiotic to treat gonorrhoea

PharmaTimes

Zoliflodacin inhibits the vital bacterial enzyme for bacterial function and reproduction - News - PharmaTimes

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Emerging Technologies and It’s Impact On Global Food Insecurity

MedCity News

Food insecurity is a blight that affects many. According to the Department of Agriculture, 12.8 percent (17.0 million households) were food insecure. The percentage of food insecure household was statistically significantly higher than the 10.2 percent recorded in 2021 (13.5 million households) and the 10.5 percent in 2020 (13.8 million households).

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New hubs receive over £32m to improve access to vaccines in LMICs

PharmaTimes

Communicable diseases account for 50% of all deaths in LMICs - News - PharmaTimes

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Company Launches To Combat Loneliness Through Virtual Peer Support Groups

MedCity News

Forum, which launched Wednesday, is an online marketplace that offers peer support groups for a range of topics, including grief, loneliness, chronic conditions, substance use, caregiving and relationships. It has raised $5.3 million in seed funding led by NextView Ventures.

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Access Insights 2023: Biosimilars, Specialty Generics’ Impact on Sites of Care

Pharmaceutical Commerce

Session explores how on-market products have done, and what to expect from new biosimilars.

Marketing 105
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Optimizing Clinical Supply Strategy: Navigating Challenges & Finding Your Ideal Model

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To Build AI Maturity, Start With Quick Wins

PharmExec

Companies must determine the right ways to utilize AI.

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Preparing for patent litigation: how comprehensive patent research pays off when the stakes are high

Clarivate

For most defendants, patent litigation is a high stakes situation that justifies a significant investment in building an effective defense strategy. At the heart of any successful defensive strategy is comprehensive patent research. Recent legal decisions are heightening the need for, and in some ways, changing the focus of patent research when preparing for litigation.

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Concerns Raised Over False Claims in Direct-to-Consumer Online Marketing of Ketamine

PharmExec

The online promotion of intravenous infusions and oral forms of subanesthetic ketamine for the treatment of mental health conditions has been found to frequently carry misleading or false information.

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Bayer to streamline management in cost-cutting drive

pharmaphorum

Bayer to streamline management in cost-cutting drive Phil.

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Increase Revenue With Better, Faster Sales Onboarding

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

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Network Innovations Webinar with Aetna, Contigo Health, and Clarify

Clarify Health

Healthcare strategy and innovation leaders from Aetna, Contigo Health, and Clarify recently hosted a webinar discussion about innovations in provider network design and management to drive higher-value, more affordable, and more accessible care for members. Watch the recording or read the transcript for unique perspectives on the intersection of technology, provider performance, and value-based contracting.

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France reported to be probing Sanofi over Dupixent launch

pharmaphorum

France reported to be probing Sanofi over Dupixent launch Phil.

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Oligonucleotide-Enabling Technology Pushes Oligos to the Forefront (AAPS PharmSci 360)

PharmaTech

Matthew Lauber, senior director—Cell and Gene Therapy, Consumables & Lab Automation, at Waters Corporation highlights how current technologies are enabling oligonucleotide development.

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NICE backs 'artifical pancreas' tech for type 1 diabetics

pharmaphorum

NICE backs 'artifical pancreas' tech for type 1 diabetics Phil.

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European Clinical Supply Planning: Balancing Cost, Flexibility and Time

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iCliniq Appoints Head of Sales Paige Dahlhausen to Lead U.S. Growth

PM360

iCliniq , a leading global provider of healthcare resources with operations in the U.S., U.K., UAE, India, Singapore and Germany, has named Paige Dahlhausen as its Head of Sales. The appointment of Dahlhausen marks a key milestone for the company’s dedication to female leadership with more than half of iCliniq’s 160+ global team identifying as female.

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Gene Therapy Advances in Hemophilia A Treatment

Pharmacy Times

Atta Chowdhry, RPh, and Robert Sidonio Jr, MD, MSc, discuss the emergence of gene therapy as an exciting option for patients with hemophilia A and highlight benefits, limitations, and ongoing research in the field.

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Jazz Pharmaceuticals and MD Anderson enter zanidatamab research deal

Pharmaceutical Technology

Jazz Pharmaceuticals and the University of Texas MD Anderson Cancer Center partnered to assess zanidatamab for HER2-expressing cancers.

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Activist investor Elliott turns its attention to BioMarin

pharmaphorum

Activist investor Elliott turns its attention to BioMarin Phil.

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Using Generative AI in Sales: Pros, Cons, and Considerations According to Sellers

Are your sellers unsure about using AI in their day-to-day workflows? Or are they eager to try but uncertain where to start? They might be asking: Which tasks are best suited for AI? How will using AI affect my relationship with my customers? With so many tools available, which ones are the most useful to me? To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen A