Pharma Marketing Network

MARCH 5, 2025

With millions of healthcare professionals (HCPs) and patients turning to Google for medical information, paid search ads present a huge opportunity for pharma brands to boost engagement and conversions. Lead Generation: HCPs looking for drug samples, whitepapers, or medical education can be driven to tailored landing pages.

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Management Pharma Marketing Prescription 52

Pharma Marketing Network

MARCH 5, 2025

Traditional outreach methods are no longer enough to engage healthcare professionals (HCPs) and patients in a digital-first world. The answer is simple search engines and social platforms are where patients and HCPs find information. Lead Generation: Drive patient education sign-ups, HCP event registrations, and drug sample requests.

Pharma 52

Pharma Networking Medical Healthcare 52

Contrarian Sales Techniques

DECEMBER 4, 2023

Understanding Sample Bags At its core, a sample bag is much more than a mere carrying case; it's a tailored solution specifically designed for the unique needs of pharmaceutical sales representatives. So, what sets a sample bag apart from your run-of-the-mill briefcase or tote?

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Sales Pharmaceutical Sales Pharma Transportation 52