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Visits to a doctor’s office to hand out drugsamples are more limited, as are “lunch and learn” sessions to explain the latest technology to staff. 75% of physicians preferred in-person sales visits before the pandemic, nearly half now say they prefer virtual exchanges. Watch the webinar.
With physicians spending more time online and patients searching for medical information, pharma marketers must refine their digital strategies to create meaningful engagement. Physicians are spending more time on digital platforms, while patients increasingly turn to the internet for healthcare information.
With physicians spending more time online and patients searching for medical information, pharma marketers must refine their digital strategies to create meaningful engagement. Physicians are spending more time on digital platforms, while patients increasingly turn to the internet for healthcare information.
When new drugs are developed, tested, and placed on the open market, it becomes the job of a medical sales representative to get knowledge of those medications into the hands of physicians. After all, your main goal is for all the doctors in your sales network to begin prescribing the medications that you sell.
Lead Generation: Drive patient education sign-ups, HCP event registrations, and drugsample requests. For expert PPC solutions, visit eHealthcare Solutions , a leading digital ad network for pharma and healthcare brands. Partner with verified healthcare ad networks to ensure ads appear on trusted HCP-only platforms.
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