article thumbnail

How AI Relationship Intelligence Boosts Medical Sales

Salesforce

Visits to a doctor’s office to hand out drug samples are more limited, as are “lunch and learn” sessions to explain the latest technology to staff. With Relationship Insights, Einstein helps to leverage existing networks to unlock new opportunities, and to drive sales efficiency by automating and consolidating research efforts.

article thumbnail

PPC Advertising Strategies for Pharma: Maximizing ROI

Pharma Marketing Network

Lead Generation: Drive patient education sign-ups, HCP event registrations, and drug sample requests. For expert PPC solutions, visit eHealthcare Solutions , a leading digital ad network for pharma and healthcare brands. Partner with verified healthcare ad networks to ensure ads appear on trusted HCP-only platforms.

Pharma 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Advertising Campaigns for Pharma: Strategies to Improve HCP and Patient Engagement

Pharma Marketing Network

Thats why working with compliant healthcare ad networks such as eHealthcare Solutions is critical. For more insights on pharma marketing strategies , visit Pharma Marketing Network. Short-Form Video Ads Quick, informative clips highlighting new drug mechanisms, clinical trial data, or FDA approvals.

Pharma 52
article thumbnail

Digital Advertising Campaigns for Pharma: Strategies to Improve HCP and Patient Engagement

Pharma Marketing Network

Thats why working with compliant healthcare ad networks such as eHealthcare Solutions is critical. For more insights on pharma marketing strategies , visit Pharma Marketing Network. Short-Form Video Ads Quick, informative clips highlighting new drug mechanisms, clinical trial data, or FDA approvals.

Pharma 52
article thumbnail

How Medical Sales Reps Can Influence Prescriber Behavior

MedReps

After all, your main goal is for all the doctors in your sales network to begin prescribing the medications that you sell. Networking is another key move. Giving Out Drug Samples. These samples provide several different functions. Customizing your approach is the key to success. Make small talk and be friendly.

article thumbnail

Google Ads Management Tips For Pharma Marketing Teams

Pharma Marketing Network

Lead Generation: HCPs looking for drug samples, whitepapers, or medical education can be driven to tailored landing pages. Challenges of Google Ads for Pharma Unlike e-commerce or SaaS brands , pharma advertising on Google faces several restrictions : No direct promotion of prescription drugs without certification.

article thumbnail

Understanding Landing Page Optimization in Pharma Marketing

Pharma Marketing Network

The Role of Landing Pages in Pharma Marketing HCP Engagement: Used for medical education, clinical trial recruitment, and drug sample requests. For expert pharma marketing insights, visit Pharma Marketing Network. Visit Pharma Marketing Network for expert industry insights. Heres how to ensure yours is effective.