Pharma Marketing Network

MARCH 5, 2025

Lead Generation: HCPs looking for drug samples, whitepapers, or medical education can be driven to tailored landing pages. Challenges of Google Ads for Pharma Unlike e-commerce or SaaS brands , pharma advertising on Google faces several restrictions : No direct promotion of prescription drugs without certification.

Management 52

Management Pharma Marketing Prescription 52

Pharma Marketing Network

MARCH 5, 2025

Lead Generation: Drive patient education sign-ups, HCP event registrations, and drug sample requests. A single misstepsuch as targeting the wrong audience or omitting safety disclaimers can lead to regulatory violations and ad disapprovals. PPC delivers immediate exposure for high-intent searches. The challenge?

Pharma 52

Pharma Networking Medical Healthcare 52

Contrarian Sales Techniques

DECEMBER 4, 2023

A bag too large becomes cumbersome during travel, while one too small might not hold all the necessary samples and literature. Compromising on quality might save a few bucks initially but can lead to a tattered, unprofessional look that does more harm than good in the long run. A chaotic bag can lead to a chaotic presentation.

Sales 52

Sales Pharmaceutical Sales Pharma Transportation 52