The Brooks Group

MARCH 9, 2020

In business, turning an investment into sales training into real, profitable results takes a dedicated combination of commitment, moxy – and a top-to-bottom organizational focus on reinforcing the training lessons for the win. That doesn’t mean that your sales executive’s work is done with the signing of the check.

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The Brooks Group

APRIL 24, 2017

My brother and I were chatting in the Atlanta airport on our way to a meeting in Phoenix a few weeks ago and I jokingly asked him, “What are the top 10 things a sales rep should never say to a sales manager?” The Top 10 Things a Sales Rep Should Never Say to a Sales Manager. . Wait until next month.

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The Brooks Group

MARCH 18, 2020

My particular interest around this topic, understandably, is based on observations I’ve made after years of leading our IMPACT Sales training program here at The Brooks Group. My goal, then as in now, is simple: Get the Sales Training lessons to stick – PERMANENTLY. Driving Adoption (1-8 Weeks Post Sales Training).

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Training Sales Sales Management Management 52

The Brooks Group

MARCH 3, 2020

So, you’ve decided to choose a sales training provider to assist you in beefing up your sales team – congratulations! Some companies are simply unwilling to devote the time and resources necessary to get to the heart of sales self-improvement – so you’ve crossed the first hurdle. Innovative offerings or delivery methods.

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Training Sales Sales Management Management 52

The Brooks Group

JULY 8, 2014

Today’s sales managers need to lead and coach their sales force instead of managing and directing the team. Unfortunately, when sales managers aren't coaching - because they don't know how - they tend to get caught up with blaming their reps for failures on the part of the sales team instead of looking at themselves.

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The Brooks Group

MARCH 25, 2014

The 12 Universal Sales Management Truths were developed by the late Bill Brooks, founder of our company and my father. He was a student of his craft and distilled his experience of the way the most successful sales coaches grew top-performing sales teams. and developed the 12 Universal Sales Management Truths.

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The Brooks Group

APRIL 23, 2014

To build a great sales team, a meaningful and consistent sales management process must be in place organization wide. The 8 Components Of A Best-In-Class Sales Management Process. Recruitment – Regardless of industry, recruiting top sales performers is the very cornerstone of any sales management process.

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Sales Management Management Sales Training 40

Integrity Solutions

MAY 24, 2023

What Is Sales Training? Sales Training – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Successful sales people know is about doing something for the customer – not to the customer. Why are you doing the training?

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The Brooks Group

MARCH 13, 2014

We're constantly being asked by our clients about where sales managers should be spending their time. No matter what one’s position in life may be, whether it’s a CEO, Vice President of Sales, Regional Sales Manager, President of a country or the general of an army, there is one common characteristic.

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The Brooks Group

SEPTEMBER 23, 2014

Getting through to a difficult salesperson requires the right kind of sales management skills. At The Brooks Group's Sales Management Symposium , you'll learn communication strategies that allow you to adapt coaching and get through to each member of your team, among other sales management stratgies and tactis.

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Sales Management Management Sales Training 40

The Brooks Group

DECEMBER 10, 2018

A sales training initiative can be one of the most impactful things you can do to improve your organization’s success. In over 40 years in the industry, we’ve learned that the ROI for a sales training initiative is greatest when live instructor-led training is followed up by a strategic sales training reinforcement program.

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Training Sales Sales Management Sales Strategy 40

The Brooks Group

DECEMBER 10, 2018

A sales training initiative can be one of the most impactful things you can do to improve your organization’s success. In over 40 years in the industry, we’ve learned that the ROI for a sales training initiative is greatest when live instructor-led training is followed up by a strategic sales training reinforcement program.

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Training Sales Sales Management Sales Strategy 40

The Brooks Group

MARCH 9, 2016

Here are 3 ways that gamification promotes a high performing sales culture. The right training is critical to the performance of your sales team, but it’s probably not something that they immediately associate with fun. NOTE: Our sales training tools are designed to make your life easier. Sales Culture

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The Brooks Group

JUNE 17, 2015

There are really 2 broad categories or ways of thinking about sales training: public sales training seminars and in-house sales training. Let’s take a look at each and break down the best ways to make the most of in-house sales training. Make training varied and interactive.

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Training Sales Competition Sales Management 40

The Brooks Group

FEBRUARY 21, 2018

As a sales manager, you can help your sales team tap into the revenue potential of their existing customer base by coaching them on these essential skills. Invest in product training for your salespeople, so they can easily identify opportunities for cross-selling and up-selling. Invest in Training.

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Sales Management Training Sales Management 64

The Brooks Group

APRIL 9, 2019

Follow these 7 secrets to make your transition as successful as possible and solidify not only your legacy, but lasting sales performance improvement for your organization. The first thing you must do as the newly appointed sales leader or sales manager is to understand exactly what is expected of you.

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The Brooks Group

FEBRUARY 21, 2018

As a sales manager, you can help your sales team tap into the revenue potential of their existing customer base by coaching them on these essential skills. The Strategic Account Management Training Program will help your salespeople master the art of organizing, managing, and growing their most profitable business accounts.

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Sales Management Training Sales Management 61

The Brooks Group

NOVEMBER 10, 2016

Most sales leaders know they should be coaching their reps more. But sales coaching is a broad idea—and its interpretation is often left to chance. According to the Sales Management Association , formal sales coaching strategies tend to be poorly executed or non-existent. Leadership Development Sales Coaching

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The Brooks Group

NOVEMBER 14, 2018

Few jobs are more demanding than that of the sales manager. With just a few tools and techniques for managing your time better, you can stress less, get more done, and spend time on the high-gain activities that move you and your team forward. . Learn how to create a productive sales meeting agenda in this post.

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The Brooks Group

MARCH 18, 2019

Tip #4: Provide Sales Enablement Resources. A customized sales training program overcomes the challenge of influencing and improving a sales team that doesn’t report directly to you. The most effective channel sales training programs are designed with input from both the manufacturer and the dealer.

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The Brooks Group

MARCH 4, 2019

Research from The Sales Management Association reveals that these firms have 10% greater sales growth rates, and 14% better sales and profit objective achievement. Establish Expectations and Provide Training and Support. A training program that teaches new sales hires a consistent sales process is a must.

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The Brooks Group

FEBRUARY 14, 2018

One of the best ways your salespeople can build their confidence in sales is to surround themselves with successful, goal-oriented people. The sales manager should set the example by being positive and confident themselves, and avoiding negativity when possible. That’s up to the company to offer adequate product training.

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The Brooks Group

MAY 13, 2016

Sales leaders – VPs and even CSOs - struggle to complete the mountain of work they face: reporting, budget management, training, recruiting, onboarding, and dealing with key client relationships. Define your sales management process. NOTE: Our sales training tools are designed to make your life easier.

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The Brooks Group

JUNE 12, 2014

The first step to building a sales coaching culture is to get the senior management of the organization to understand and be 100% committed to three things: Ongoing training. Allowing the sales managers the time and latitude to get into the field and. The 5 Fundamental Skills of World-Class Sales Managers.

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The Brooks Group

JULY 27, 2016

As with great coaches, top sales leaders make a difference. Contrarily, many “rookie” sales managers remain rookie throughout their entire career. Great sales leaders drive growth and impact financial results. Too frequently, rookie sales managers behave like glorified sales reps. Our best (and worst!)

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The Brooks Group

JUNE 1, 2016

Over the past month we’ve highlighted each of the 5 high-gain coaching activities that EcSell Institute —a research firm specializing in sales coaching, leadership, and management—has identified through their research as having the greatest impact on a sales rep’s ability and willingness to produce at higher levels.

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The Brooks Group

DECEMBER 21, 2016

But sales leaders need more than just passion and inspiration—they need an action plan. The Sales Management Symposium gives sales managers the right tools and a solid plan to improve their sales leadership skills and measure immediate improvement in their sales force. Use them to your advantage.

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Sales Sales Management Sales Strategy Training 49

Spotio

FEBRUARY 6, 2023

This stat might be less surprising when you learn that companies spend 5x more on hiring a sales rep than they do training them. Poor sales training is a problem that persists in any industry. Sales enablement. Creating sales plays, content, and training for reps to leverage at each stage of the journey.

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Sales CRM Training Leads 98

The Brooks Group

JANUARY 7, 2019

Sales training is essential to an organization's success, and it's a powerful tool for developing the full potential of every sales rep. Not all sales training programs are created equal, however, and the success of a program is due in large part to the individual delivering it. Is Intellectually Curious.

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The Brooks Group

JUNE 7, 2016

Research from The Sales Management Association indicates that these firms have 10% greater sales growth rates, and 14% better sales and profit objective achievement. . Take Action: Train your marketing team with your sales process. Weekly Sales Team Meeting Agenda Template. Learn More. . .

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Sales Sales process Sales Management Training 58

The Brooks Group

NOVEMBER 25, 2015

In that spirit, we’ve collected 7 of the year’s most popular sales leadership posts to inspire you to focus on your own leadership development while improving the performance of your team. Check out the top 7 sales leadership articles in 2015. 5 Things High Performing Sales Managers Should Be Doing.

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The Brooks Group

JULY 17, 2015

You can’t expect the health of your sales organization to flourish if you don’t have a team of well-qualified sellers going to bat. Step back and objectively evaluate the talent you currently have and determine which struggling reps have the potential to be trained or coached to become top performers. Sales Performance Improvement

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The Brooks Group

OCTOBER 4, 2019

Onboarding new sales reps effectively is a critical success factor when it comes to retention and performance levels. Unfortunately, it’s an area that most sales organizations struggle with. Increasingly expensive sales turnover makes poor onboarding an unacceptable problem. 7 Steps to Onboard New Sales Hires Effectively.

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The Brooks Group

OCTOBER 11, 2017

Unfortunately, many salespeople sell on price—and that’s because they’ve never been trained in the skills necessary to build value and negotiate effectively. Train Your Sales Team in Negotiation Techniques. Learn more about planning a sales meeting that gets results here. World-class sales managers are no different….

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The Brooks Group

MAY 17, 2016

[Don't miss the free download at the end of this post]. We’ve already dug into One-to-One Sales Meetings and Sales Team Meetings , so check them out in case you missed them. Today we’re discussing Joint Sales Calls —an opportunity for a sales manager to observe a rep during a live selling scenario.

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The Brooks Group

APRIL 8, 2014

This is a little-known, yet crucial factor that's present in top sales organizations. Sales & Sales Management Hiring & Selection Process. Top sales organizations have a screening and selection process in place that ensures only top talent is brought into the organization.

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The Brooks Group

MAY 2, 2016

Top sales talent wants the opportunity to become better at what they do. They want the chance to grow in their career and this, in large part, depends on having a strong sales manager and coach. The organization provides current, up-to-date, and ongoing selling skills training. Sales Culture Sales Hiring and Retention

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