The Brooks Group

JUNE 8, 2018

Effective sales prospecting is one of the most challenging--and most important--parts of the sales process. Here are 9 prospecting tips your team can implement before, during, and after each call in order to strike prospecting gold. Cold calling used to be the best and only way to reach new prospects.

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The Brooks Group

MARCH 18, 2019

This post will cover what channel sales is, the benefits and challenges associated with the sales model, and 5 tips for getting the most out of your channel sales process. What is a Channel Sales Program? What Are the Benefits of Channel Sales? Tips for Getting the Most out of Your Channel Sales Process.

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Sales process Sales Training Sales Strategy 70

The Brooks Group

NOVEMBER 8, 2017

In order to be truly qualified, a prospect must have a need that they are aware of. They might not know exactly what the solution is—or that your company exists—but a qualified prospect will know they have a problem. What they don’t have, is time to spend with prospects who aren’t in a hurry to make a decision. Sense of Urgency.

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The Brooks Group

JUNE 29, 2016

Research from SiriusDecisions shows that the biggest problem facing sales teams isn’t education, skills, technology, or budgets, but an inability on the part of salespeople to communicate value to prospects. Having a dedicated sales process is the first step in enabling your sales team to build value in the eyes of your prospects.

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Sales process Sales Prospecting Training 49

The Brooks Group

SEPTEMBER 26, 2019

Chasing unqualified prospects that never close is one of the largest wastes of your sales team’s time and resources. For this reason, it’s key to equip your salespeople with the ability to quickly assess whether a prospect is truly qualified, and throw them back to sea if not. Follow a Formal Sales Process.

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Prospecting Sales Sales process Training 49

The Brooks Group

JUNE 3, 2016

The most common reason sales managers can’t get sales reps to forecast more accurately is because there isn’t a common sales process represented in the pipeline stages. Step 1: Get crystal clear on the definition of each stage in the selling process. Step 2: Develop key activities and milestones within each stage.

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Sales process Sales CRM Prospecting 49

CloserIQ

APRIL 30, 2019

Marketing and sales teams dedicate a considerable amount of time and energy into developing outreach campaigns. As effective as these campaigns read on paper, the practical breakdown occurs when their targeted prospects attempt to engage. Create a Collaborative Sales Culture. Let’s consider the following scenario.

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B2B Sales Sales Prospecting Sales process 101

Infuse Medical

APRIL 15, 2024

Sales enablement refers to the process of equipping sales teams with the resources, tools, and information they need to effectively engage with prospects and close deals. It involves aligning marketing efforts with sales goals to ensure seamless communication and collaboration throughout the buyer’s journey.

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The Brooks Group

JUNE 24, 2019

Instead, they follow a consultative, buyer-focused sales process that leads the buyer naturally to the close. Here are 4 things that high-performing sales reps do with every prospect or customer to avoid having to focus their attention on closing strategies. They follow a buyer-focused sales process.

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The Brooks Group

MAY 1, 2015

In a competitive sales landscape, getting a prospect on the line can feel like a win, but it's only half the battle. Use this opportunity to really feel out your prospect, and make sure that you're asking the most important questions. You can then adjust your sales approach to match this level of urgency.

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The Brooks Group

JANUARY 31, 2018

Effective pre-call planning helps your salespeople convert more prospects, yet many salespeople either don’t do pre-call planning, or they don’t do it well. One: Research the Prospect and Their Company. It seems so basic, yet many salespeople rush from call to call without so much as looking at a prospect’s company website. .

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The Brooks Group

FEBRUARY 14, 2018

This is especially true in sales since customers and prospects will immediately trust a salesperson more if they are confident and knowledgeable. As the leader of a sales team, you can help your team members build their confidence and achieve sales success with these 7 tips. 7 Tips for Building Confidence in Sales.

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The Brooks Group

OCTOBER 31, 2018

At The Brooks Group, we train sales professionals to use a 3-deep questioning strategy during conversations with prospects and customers. The strategy (which we’ll outline below) allows a sales rep to uncover the wants and needs of the buyer—and even the unstated emotions that will ultimately impact purchasing decisions.

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The Brooks Group

MARCH 12, 2019

It just means they need more training, skills, practice—or a reevaluation on whether the prospect is fully qualified. Teach salespeople to treat a prospect’s “no” as information rather than rejection, and to follow up with discovery questions based on that information. Did the prospect say: No, we already have a provider.

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Sales Prospecting Training Sales process 96

The Brooks Group

APRIL 18, 2019

Using a consultative sales process that builds trust and establishes clear communication with prospects and customers. To be fully effective, customer-centric selling should go beyond the sales department – to your customer service , marketing, and account management teams as well. Longer sales cycles.

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Sales Training Sales process Competition 85

The Brooks Group

JULY 18, 2018

Sales isn’t about convincing or persuading a person to buy something—it’s about offering a logical solution to a problem a customer or prospect is challenged with. Of course, you hope that your prospects will end up purchasing your company’s product or service rather than the competition’s. The Importance of Active Listening.

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The Brooks Group

FEBRUARY 3, 2017

They spend too much time chasing unqualified prospects. As a sales leader, you must coach your sellers to quickly and objectively evaluate whether a prospect is truly qualified, so no time is wasted chasing a deal that will never happen. They follow an ineffective sales process (or they don’t use one at all!).

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The Brooks Group

FEBRUARY 21, 2020

Teach these tips to help your salespeople get better at overcoming sales objections. When a prospect raises an objection, it’s natural to want to jump to the defense. Teach your salespeople to instead focus on listening deeply to the objection before jumping in, and to express empathy with the prospect’s problem.

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Map My Customers

AUGUST 10, 2022

Armed with these apps, reps will be prepared to connect with the right prospects and customers at just the right time, even while they’re out in the field. If you are serious about sales enablement for your field sales team, you need to invest in mobile apps to optimize it.

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The Brooks Group

JANUARY 3, 2018

Good questioning does not mean firing off a rapid series of questions to pry as much information out of the prospect as possible. Teach your reps to ask and then to listen without talking until the prospect has a chance to fully answer the question. It also sets up the relationship on the right foot as the prospect feels heard.

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Sales Prospecting Sales process Consulting 74

The Brooks Group

JUNE 7, 2016

A common language allows marketing and sales to stay tightly aligned , ensuring that brand messaging is always clear to prospects—and to new reps that are just getting acclimated. . Take Action: Train your marketing team with your sales process. A solid sales process is the foundation of a common language.

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Sales Sales process Sales Management Training 58

Map My Customers

APRIL 26, 2022

Visualizing the stages your customers go through, in what is known as the sales funnel, can offer your sales team significant benefits. Ones that will help meet the needs of prospects and increase sales revenue. Decision: Now, the prospect is ready to make a decision.

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The Brooks Group

JUNE 10, 2019

Every salesperson will have a unique selling style and way they interact with prospects and customers. For most sales reps, the selling style they use is based on their own behavioral style, and what they’re most familiar and comfortable with. Your Sales Reps Aren’t Adapting Their Questioning Approach.

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The Brooks Group

APRIL 16, 2019

There can be many components to a sales enablement strategy depending on who you ask and the situation at hand. Some experts focus on sales process training and coaching, others on sales enablement software and sales tools, others still on marketing alignment and content strategy. DOWNLOAD NOW.

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CloserIQ

MAY 8, 2018

There’s no one-size-fits-all sales pitch that will work with every prospect. When you speak with a prospect for the first time, don’t try to sell them anything. This will allow you to get to know them so you can tailor a sales presentation to fit their needs and desires. Start with research.

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The Brooks Group

SEPTEMBER 11, 2018

Your sales representatives must be capable of selling not only your product, but also of selling themselves as strategic advisors capable of helping solve their prospects’ and customers’ business problems. A sales rep must focus less on transactional sales, and more on building long-term relationships with your customers. .

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The Brooks Group

APRIL 24, 2018

Whether your sales reps are cold calling or following up with warm prospects, they’re likely encountering voicemail boxes and answering machines many times each day. Sometimes, a prospect who is not available right now will be available in an hour or two. NOTE: Our sales training tools are designed to make your life easier.

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Sales Prospecting CRM Training 74

The Brooks Group

MARCH 17, 2017

If the opportunity is in fact qualified, use one or more of these 4 tactics to resume the sales process and move them through the pipeline. Send Your Prospect Something with Immediate Value. Instead, suggest your salesperson reconnect with your prospect by giving them something, rather than asking for action from them.

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Map My Customers

AUGUST 4, 2022

days in 2021 ), and make between 10 and 19 weekly visits to prospects. Prospecting 96% of reps in 2022 report having to do their own sales prospecting, which is up even higher from last year’s 90%. 96% of sales reps are responsible for prospecting.

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CloserIQ

DECEMBER 10, 2018

You’ll train them on your product and sales process, then put them on the phones. Give every prospect a huge list of features, no matter how the rest of the conversation goes! Even when prospects are interested (or even curious), they aren’t going to get more excited by a salesperson who does all the talking.

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Map My Customers

JULY 1, 2022

It helps guide management decisions that can reduce any bottlenecks within the sales process and give reps a clear roadmap, allowing them to pinpoint where their efforts are and will be most effective. Demo/Sales Meeting: This is where the rep introduces the product or service that may best fit the prospect’s needs/wants.

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Sales pipeline Sales CRM Sales process 52

The Brooks Group

MAY 9, 2018

To succeed in this environment, sales leaders must help their teams embrace value-based selling techniques. Value-based selling, in short, is a sales approach that focuses on communicating and delivering value to prospects and customers throughout their decision-making process. What Is Value-Based Selling?

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Sales Prospecting Sales process Consulting 53

CloserIQ

MAY 7, 2019

For instance, you had set a target you’ll call 30 prospects in a day. Instead of relying on your memory, you can easily take a glance at your sales pipeline in a CRM. You can see at which stage of the sales pipeline the deal is and also check the past conversation you had with the prospect. Check out our guidelines here.

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CloserIQ

APRIL 2, 2019

But often, salespeople without physical scripts will still have a patter they use pretty much irrespective of context, and which they’ll pursue with no regard to what their prospect or customer is actually saying. This is a guest contribution by Charlotte Powell of iPresent. Interested in contributing to the CloserIQ blog?

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The Brooks Group

OCTOBER 28, 2019

Effective sales funnel management is a key tool in optimizing your sales team’s performance. A well-managed sales funnel will move prospects through the sales process faster, reduce unnecessary losses, and help your team win more deals. What is a Sales Funnel? Track Prospects Through the Funnel.

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Sales Management Sales process Prospecting 40

Spotio

SEPTEMBER 21, 2022

In this article, we’ll explain how to develop a sales management process in 16 steps, broken down by category. Why is Sales Management Important? According to the Sales Management Association , 90% of companies with formalized sales processes in place were top-performers in their respective markets. .

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The Brooks Group

MAY 11, 2017

Improving the way you approach prospective buyers. Following up with prospects and customers in the way and within the timeframe you’ve committed to. Staying on top of industry trends and sharing these with your customers and prospects. End Negative Sales Stereotypes . How to Create an Inspired Sales Culture.

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