InCrowd

JANUARY 24, 2023

As you can see below in Figure 2, compared to data that InCrowd collected in November 2021, significantly more physicians feel frustrated by the pressure put on healthcare professionals (HCPs) in today’s world, and significantly more know a colleague who has left the profession due to burnout. But there is hope!

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Pharma Marketing Network

NOVEMBER 3, 2021

In the last 2 years, and accelerated by Covid, native advertising has exploded across healthcare for DTC and HCP marketing. Native ads have been adopted by all healthcare industries including pharma, device, health systems, retailers, pharmacies, payers, and the gamut of regional service providers.

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Healthcare Healthcare Education Marketing 105

European Pharmaceutical Review

MARCH 28, 2025

Artificial intelligence (AI) and Big Data are set to remain the most disruptive powers in the healthcare sector for the next two years, with Pharma executives prioritizing these innovations for the near future, according to GlobalData. Register your details now to download for free today! Interested? Internet] GlobalData.

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Pharma Consulting Healthcare Healthcare 59

Clarity Engagement Solutions

DECEMBER 1, 2020

Pharma companies and healthcare ecosystems are now slowly emerging from a corona lock down of astronomic proportions. Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. Download Case Study. They go straight to the bin.

Healthcare 91

Healthcare Healthcare Pharma Management 91

Clarity Engagement Solutions

DECEMBER 1, 2020

Pharma companies and healthcare ecosystems are now slowly emerging from a corona lock down of astronomic proportions. Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. Download Case Study. They go straight to the bin.

Healthcare 91

Healthcare Healthcare Pharma Management 91

Salesforce

MAY 31, 2022

The more consumers trust in the healthcare organizations they interact with, the more likely they are to use their services. When patients use healthcare services more often, it means providers have more opportunities to encourage better behaviors that will improve their health. What drives trust in healthcare?

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Healthcare Provider Healthcare Healthcare Patients 98

Healthcare Success

JULY 11, 2022

Google Analytics is an extremely powerful tool for healthcare businesses. Pros & Cons What Does This Change Mean for the Healthcare Industry? Machine learning provides a clearer picture of the paths visitors take to get to a conversion, making it ideal for healthcare websites that often have multiple conversion points.

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Healthcare Healthcare Patients Marketing 95

Healthcare Success

NOVEMBER 21, 2022

Just like your brick-and-mortar business has to be ADA compliant, your healthcare website must also be accessible to people with disabilities. Let's explore what ADA website compliance means for healthcare and the steps you can take to improve your site's accessibility and comply with ADA regulations. The problem? The bigger problem?

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Healthcare Healthcare Engineering Consulting 105

Medico Reach

AUGUST 18, 2022

The healthcare sector has seen a few developments over the years. Tempus began with the goal of incorporating artificial intelligence and data science into the healthcare industry. Collective Healthcare develops intelligent solutions to help US organizations provide better employee healthcare coverage. billion in 2022.

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Healthcare Healthcare Medical Doctors 98

InCrowd

AUGUST 17, 2023

Prescriber Perspectives on Weight Loss Drugs in 2023 Examine how healthcare professionals (HCPs) view and prescribe weight loss drugs currently on the market in our new Instant Insights report. Download the report today. The post Instant Insights – Weight Loss Drugs appeared first on InCrowd.

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Prescription Physicians Management Healthcare 130

Eversana Intouch

MARCH 20, 2025

Healthcare is currently navigating a trust crisis, and its up to us to help restore that trust. Download the POV Submit Your Details to Access the Content At SXSW 2025, we heard loud and clear: Pharma marketers are facing the biggest challenge of our careers. This is our moment. Submit your details below to access the POV.

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InCrowd

OCTOBER 16, 2024

Discover the Impact of Hurricane Helene on IV Fluid Availability When Hurricane Helene disrupted a key IV fluid manufacturing facility in the southeastern US, healthcare systems felt the ripple effects. InCrowd conducted research to uncover how this shortage has affected healthcare professionals and their response strategies.

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Healthcare Healthcare Manufacturing Management 100

Pharma Marketing Network

MARCH 18, 2025

Introduction Reaching healthcare professionals (HCPs) in the pharmaceutical industry has become increasingly challenging due to strict regulations, evolving digital landscapes, and the growing demand for personalized content. This makes PPC a cost-effective strategy for reaching niche healthcare audiences.

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Pharmaceutical Technology

OCTOBER 3, 2024

Discover the leading Healthcare Payers for the Pharmaceutical Industry. Download the free Buyer's Guide today for full contact details.

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Healthcare Pharmaceutical Healthcare Leads 52

World of DTC Marketing

FEBRUARY 2, 2021

Among their findings: Downloads of apps supporting consumers with mental health needs increased by nearly 200% from summer 2019 to summer 2020 Downloads of those supporting consumers with diets and weight loss rose by a massive 1294% from mid-2019 to mid-2020. Globally, healthcare funding to private firms reached $18.09

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MedCity News

NOVEMBER 7, 2023

I knew the healthcare system in this country was overwhelmed so I quickly learned the importance of being an informed advocate for my own care. Curious, I downloaded the app. It was only after my breast cancer diagnosis that I learned I should have started mammograms at age 34 based on my family history.

Doctors 317

Doctors Patients Leads Marketing 317

World of DTC Marketing

DECEMBER 15, 2021

People are living longer, but there is a prediction of a global lack of healthcare workers to look after them, with a shortfall of 9.9 The American Psychological Association reckons 10,000-20,000 are available for download. million doctors, nurses, and midwives expected by 2030. That’s a mistake also.

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Doctors Medical Patients Marketing 208

Medical Device Success

OCTOBER 17, 2022

Over 64,000 cumulative downloads. Yes, we talk a bit about how Value Based Care is influencing a large healthcare system. Would you ever think that a healthcare system executive would talk in terms as if he was from Google or Microsoft. Over 64,000 cumulative downloads. Reading time: 2 – 4 minutes. 100 episodes!

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Healthcare Healthcare Medical 130

Eversana Intouch

NOVEMBER 18, 2024

Download the Report This year’s EVERSANA INTOUCH annual trends forecast – our ninth! – is both smaller and bigger than those that have come before it. It’s smaller because while in previous years we looked at five to seven trends affecting marketers, this year we’re spotlighting only three.

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Marketing Pharma Competition Patients 59

Pharma Marketing Network

JANUARY 11, 2025

Imagine SEO as a roadmap guiding patients and healthcare professionals to the information they need about your products. Include branded drug names, trending healthcare terms, and specific conditions. Conversion Rates: Evaluate how well your SEO efforts translate into actions, like sign-ups or downloads.

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Marketing Pharma Engineering Healthcare Provider 52

Eversana Intouch

SEPTEMBER 14, 2023

Digital medicine is emerging as a revolutionary field that can transform the entire spectrum of healthcare, from proactive prevention to effective treatment of diverse medical conditions. Download POV

Medicine 105

Medicine Marketing Management Pharma 105

InCrowd

DECEMBER 5, 2022

healthcare resources,” Daniel S. Click to read the article here and download the report. “Coming so early in the flu and respiratory illness season, and before the holidays, the data suggests it may be a very challenging winter. We will continue to track the voice of clinicians as an important barometer for U.S.

Healthcare 100

Healthcare Healthcare 100

Eversana Intouch

APRIL 15, 2024

This wasn’t about authenticity as a mere buzzword but as a core value influencing our approach to technology, healthcare, and the intricate dance of engaging with one another. Download the POV As we venture into this exploration, let’s unveil together how authenticity shapes the foundation of tomorrow’s world, crafting a new future.

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Healthcare Healthcare Marketing 105

Healthcare Success

JANUARY 5, 2024

In this guide, I present actionable insights for effective multilocation healthcare PPC. Phase 1: Understand Offerings Once you have identified the business goals for your multilocation healthcare organization, familiarize yourself with the unique offerings of each location. Contact us to find out how we can help you.

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Healthcare Healthcare Management Marketing 68

pharmaphorum

JULY 4, 2022

Two years into the COVID-19 pandemic, engaging with healthcare professionals about treatments has never been more difficult. We gathered experts from our Medical and Marketing teams at Fishawack Health to discuss the potential of omnichannel for all types of biopharmaceutical firms, large and small, for engaging healthcare professionals.

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Healthcare Healthcare Doctors Consulting 59

InCrowd

NOVEMBER 7, 2023

Our 2023 report includes responses from over 100 qualified US-based healthcare professionals (HCPs) familiar with the therapies considered in the research. Download the report today. Learn what respondents thought of the latest advancements including NSCLC, breast cancer, and Urothelial cancer treatments.

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Doctors Healthcare Healthcare 100

Pharma Marketing Network

APRIL 2, 2025

These campaigns not only generate brand awareness but also foster trustan essential currency in healthcare marketing. For instance, knowing whether oncologists prefer digesting content via short videos or downloadable clinical summaries can dictate resource allocation. For any health issues, always consult a healthcare professional.

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Marketing Pharma Sales pitches Networking 64

pharmaphorum

NOVEMBER 3, 2022

In this episode of the pharmaphorum podcast, host Jonah Comstock taps XIL Health’s Susan Lang to better understand why big tech’s ventures into healthcare seem to stumble more often than not. And finally, in the interest of fairness, they consider some ways big tech has found success in disrupting healthcare. appeared first on.

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Healthcare Healthcare Patients 98

Pharma Marketing Network

MARCH 8, 2025

Pay-per-click (PPC) advertising allows brands to reach healthcare professionals (HCPs) and patients when they are actively searching for treatment options, drug information, or medical education. The Digital Shift in Healthcare Marketing Google processes over 1 billion health-related searches daily. This content is not medical advice.

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Pharma Education Media Networking 59

Pharma Marketing Network

MARCH 25, 2025

Healthcare professionals (HCPs) are the cornerstone of pharmaceutical success, yet reaching them has never been more complex. With access to verified HCP audiences and premium healthcare publisher networks, marketers can build cohesive digital experiences that resonate. For any health issues, always consult a healthcare professional.

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Marketing Pharma Networking CRM 52

pharmaphorum

NOVEMBER 17, 2022

In this episode of the pharmaphorum podcast, Editor in Chief Jonah Comstock chats with Howard Rose, head of health and wellness at Spatial about immersive audio: what it is, how it works, and how it can help in healthcare. They do work in the healthcare space, both enlivening healthcare spaces and in delivering therapies.

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Healthcare Healthcare 97

Pharma Marketing Network

NOVEMBER 20, 2024

For pharma, these ads are tailored to showcase treatments, educate healthcare professionals, or increase patient awareness. Patients and healthcare providers need timely, accurate information about medications. By targeting healthcare providers on industry-specific platforms, they achieved higher engagement rates and built trust.

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Pharma Healthcare Provider Media Marketing 52

Pharma Marketing Network

NOVEMBER 7, 2024

Healthcare podcasts are revolutionizing the way information is shared in the pharmaceutical industry. As a pharma marketing executive, launching a podcast can elevate your brand, engage healthcare professionals (HCPs), and establish your company as a thought leader. Why Start a Healthcare Podcast? But where do you start?

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Healthcare Healthcare Pharma Marketing 59

pharmaphorum

SEPTEMBER 26, 2022

Social health—the dynamic, real-time action people take to find meaningful connections and share information that impact the health journey—has dramatically shifted the ways in which healthcare marketers can, and should, reach their desired audiences. . Download the guide at health-union.com.

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Marketing Networking Patients Pharma 105

Clarity Engagement Solutions

NOVEMBER 9, 2020

Pharmaceutical commercial teams struggle to understand what is defined as healthcare customer “ecosystems”. So, what do pharmaceutical commercial teams need to understand about healthcare customer ecosystems? Download our e-book now! Because the changing dynamics make it more complex day by day.

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Pharma Healthcare Healthcare Distribution 91

InCrowd

NOVEMBER 1, 2023

Our 2023 report includes responses from over 100 qualified US-based healthcare professionals (HCPs) familiar with the therapies considered in the research. Download the report today. The post Instant Insights – CRISPR appeared first on InCrowd.

Physicians 100

Physicians Healthcare Healthcare Patients 100

Clarity Engagement Solutions

NOVEMBER 9, 2020

Pharmaceutical commercial teams struggle to understand what is defined as healthcare customer “ecosystems”. So, what do pharmaceutical commercial teams need to understand about healthcare customer ecosystems? Download our e-book now! Because the changing dynamics make it more complex day by day.

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Pharma Healthcare Healthcare Distribution 91