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Johnson & Johnson accuses former employee of taking thousands of files to new role at Pfizer

Fierce Pharma

The company is accusing former employee Andrew Brackbill of downloading thousands of confidential strategy-related files before leaving for rival Pfizer. As two of the world’s largest pharmaceutical companies, Johnson & Johnson and Pfizer have long been rivals in various therapeutic areas. |

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Should pharma be in the app business?

World of DTC Marketing

Consumers downloaded 204 billion apps in 2019, and mobile use has been increasing during the pandemic. The hype around mHealth is in overdrive but the vast majority of the health apps that are downloaded have to do will exercise and wellness. The key to successful app development and usage is not downloads but usage.

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UNC Health beefs up digital front door with the help of Gozio Health, WELL Health

MedCity News

Patients can now download the app via a link sent in appointment reminder texts, view a map of immediate care options near them and access appointment wayfinding via their mobile phone calendar. UNC Health recently partnered with Gozio Health and WELL Health to add new features to its app.

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Moving to Hybrid: Why a “Single-screen” Approach Is Needed in the Home

MedCity News

One’s bank, for example, doesn’t ask a customer to download and mange three different apps for checking, savings and loan accounts. Today more than ever, “screen creep” is setting in amidst an increasingly frustrated healthcare consumer base.

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The 2019 Technographic Data Report for B2B Sales Organizations

Download the report to learn more! In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

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Here are the 2021 Top 10 Medical Device Success Podcasts!!

Medical Device Success

The episodes below represent over 7,000 downloads of the over 20,242 cumulative MDS downloads in 2021. Every week they continue to get downloaded because they are ever green. FYI, the total cumulative downloads over the history of the podcast is now 42,000. Reading time: 3 – 5 minutes. That is over 30%!

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Active Pharmaceutical Ingredients and Intermediates for the Pharmaceutical Industry

Pharmaceutical Technology

Download our free, extensive list of the leading Active Pharmaceutical Ingredients and Intermediates companies and suppliers today.

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The Ultimate Guide to Executive Recruiting

Get ready to hire executives by downloading today! That is why building a strong framework for executive hiring that maximizes efficiencies while minimizing cost and time to hire is important. In this eBook, learn: The Discovery Processes. How to Source Talent. Ways to Reach Best-fit Candidates.

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4 AI Hacks to Make Sales Teams More Efficient

Download the eBook today! In this eBook, discover four AI assisted sales hacks and get your reps hitting their number: Clone ideal accounts. Automate personalized outreach. Simplify account-health management. Stream the freshest data.

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Best Practices for Marketing Database Cleanse

Download the eBook to get the most out of your database cleanse and find an appropriate vendor for your B2B marketing objectives. ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. Database Audits.

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Going to Market Smarter in the New Economy

Download the report today to discover more! In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business.

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How ZoomInfo Enhances Your Database Management Strategy

Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.

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A Proven Guide to Recruiting Passive Candidates

Download the guide for tips that can help you build a recruitment strategy that attracts both active and passive candidates for the best possible mix. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it.

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3 Mistakes Organizations Make While Developing ABM Programs

Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process. Inadequate contact inventory within universe.

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Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. So what’s the problem?