World of DTC Marketing

APRIL 13, 2021

The future of reaching HCPS is both on and off-line depending on the product, health condition, and specialty. The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. doctors and 45% of all NPS and physician assistants as verified members.

Doctors 286

Doctors Physicians Pharma Rep Pharma reps 286

Scott’s Directories

JUNE 16, 2022

The serious profession of doctors causes them to always have an unforgiving schedule. Trying to schedule a marketing meeting with a doctor can take a bit of effort and stubbornness, as doctors are notoriously difficult to pin down. There are more such basics to keep in mind when trying to sell products or services to doctors.

Doctors 52

Doctors Sales pitches Product sample Management 52

Contrarian Sales Techniques

JUNE 18, 2023

Gauging the Doctor's Receptivity When assessing your doctor's responsiveness, there are three basic steps: - Active Listening - Inquisitive Probing - Trial Closing These steps form the cornerstone of sales closing in the pharmaceutical sector. When seeking a doctor's commitment, strive to be specific, outcome-driven, and realistic.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Doctors 52

Contrarian Sales Techniques

NOVEMBER 20, 2024

It’s not just about selling products – it’s about shaping how doctors prescribe, ensuring patients have access to affordable, effective treatments. By providing detailed information, product samples, and support, reps help bridge the knowledge gap and influence prescribing habits. This is where medical reps step in.

Prescription 52

Prescription Medical Doctors Sales 52

Contrarian Sales Techniques

OCTOBER 16, 2023

This could be scheduling a meeting, trying a product sample, or simply responding to the email or call. Examples for introducing oneself as a medical representative in various situations: In-Person Introduction: Approaching a doctor in a clinic or hospital setting: "Good morning, Dr. [Doctor's Last Name].

Medical 52

Medical Doctors Medical sales Product sample 52

Healthcare Success

SEPTEMBER 20, 2022

They're often a valuable resource for special offers and product samples for health fairs and presentations. Ask your vendors. Remind your team to speak with vendors. Plan custom workshops or programs. to add value to your relationships with your target companies and attract more patients.

Patients 102

Patients Specialization Healthcare Healthcare 102