World of DTC Marketing

AUGUST 29, 2022

On physician social media sites, doctors are talking about how to treat patients, including a better understanding of patient attitudes. Much is being said about integrated messaging in the CPG arena, but in pharma, the messages to the patient and physician are often different when there should be some overlap.

Side effects 203

Side effects Physicians Insurance Marketing 203

Sales Pilot Medical Sales Performance

MAY 24, 2023

Here’s the core of it: Medical sales representatives tend to focus on the sale rather than thinking like the doctor, nurse, materials manager, hospital CFO, or any other stakeholder they sell to. For example, imagine approaching a doctor by thinking like a doctor instead of a sales rep. Now, think like a doctor.

Doctors 100

Doctors Medical sales Sales Medical 100

Sales Pilot Medical Sales Performance

APRIL 4, 2023

“The doctor doesn’t meet with sales reps.” The doctor is active on social media (SM) 2. ” If you use alternative means of communication just to deliver a sales pitch , you’re validating the doctor’s decision not to see sales reps. How do you get around it? I asked her to give me an example.

Doctors 100

Doctors Sales Prospecting Medical sales 100

Healthcare Success

OCTOBER 25, 2024

As a result, healthcare providers still heavily rely on positive relationships with their referring doctors and other healthcare professionals (HCPs). But traditional physician liaison strategies are no longer enough. So, how can healthcare providers of all sizes adapt their strategies to drive growth— and thrive?

Physicians 59

Physicians Doctors Sales Marketing 59

Toolyt

NOVEMBER 11, 2021

Moreover, a person should be thoroughly trained in all the finer points of the job before embarking on the career wagon. A Medical Sales Rep comes across different doctors, physicians, and pharmacies. Besides, Medical sales reps are the connecting bond between pharmaceutical companies and doctors.

Medical sales reps 52

Medical sales reps Medical sales Doctors Training 52

World of DTC Marketing

AUGUST 14, 2022

Telehealth can be advantageous to patients who need an Rx refill or are following up on a treatment option, but it has been my experience that most doctors are still very cautious about its use. TermLife 2 go surveyed 500 people to find out if they’ve ever lied to their doctors, and 23% said they have. Why do patients lie?

Doctors 154

Doctors Physicians Healthcare Healthcare 154

Pharma Marketing Network

MARCH 13, 2025

Content Marketing for Brand Awareness Without TV ads, content marketing will play a bigger role in educating patients and physicians. Influencer and Physician Partnerships Consumers increasingly trust medical influencers and healthcare professionals over traditional advertising. Physician testimonials highlighting treatment efficacy.

Pharma 59

Pharma Physicians Education Media 59

World of DTC Marketing

DECEMBER 23, 2020

How do physicians feel about patients asking for a new drug via a telehealth visit, and can the prescriber evaluate whether a patient is a good candidate or a new drug? The old belief is that patients who are interested in new treatments ask their doctor about them. Is TV the best channel? That belief is out the window.

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Prescription Doctors Side effects Marketing 249

Evolve Your Success

FEBRUARY 19, 2025

It’s not just talent; it’s elite training. Amy Harrington, VP of Clinical Training, reveals how the right approach to learning can make or break your success in this industry. Meet the guest: Amy Harrington is the Vice President of Clinical Training and Practice Development at R2 Technologies, Inc.,

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Medical sales reps Medical sales Sales Medical 130

Evolve Your Success

MARCH 12, 2025

Despite having no formal sales training, her deep clinical expertise and firsthand understanding of patient care have propelled her to excel in the field. So you have to be able to go to strangers doctors, staff and to go up to them and introduce yourself without anybody else introducing you. And so what does this device do?

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Medical sales Sales Medical Patients 130

World of DTC Marketing

MARCH 2, 2022

medical professionals, analyzed the adoption of telemedicine across its physician user base from January 2020 through June 2021 and conducted a study of patients’ experiences with telemedicine during the same time frame. Still, telehealth will NOT replace a visit to a physician’s office for more serious issues.

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Physicians Patients Doctors Training 154

World of DTC Marketing

JULY 5, 2022

Why don’t doctors have the “the talk”? The results of two surveys, one of primary care physicians and the other of patients, found that while most doctors want to help patients lose weight and think it is their responsibility to do so, they often don’t’ know what to say.

Insurance 200

Insurance Doctors Pharma Side effects 200

Scott’s Directories

JULY 12, 2024

One of the most valuable resources available to sales professionals is MD Select’s BC Doctors Directory. This directory provides detailed information on physicians across British Columbia, enabling sales teams to target their efforts more effectively. Look for physicians who specialize in areas relevant to your products.

Doctors 52

Doctors Pharmaceutical Sales Sales Pharmaceutical 52

World of DTC Marketing

JUNE 15, 2021

Doctors using telemedicine software are not sure of its value to patients and believe telehealth may pose risks. Back when everyone was afraid to go to a doctor’s office, I said that the use of telehealth would decline and level off. The hype around telehealth has followed a projected pattern. from 2020 to 2027.

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Side effects Insurance Doctors Pharma 193

Clarify Health

APRIL 10, 2024

Physician engagement is a crucial factor in the success and growth of healthcare organizations. Engaged physicians are not only more likely to deliver high-quality care to patients, but also play a pivotal role in driving operational efficiency and innovation. Areas to focus on include: Patient outcomes. Workflow optimization.

Physicians 52

Physicians Doctors Education Healthcare 52

World of DTC Marketing

JUNE 17, 2021

Physicians are signaling that they now want to see the “complete date” regarding new drug approvals. That should be the goal of the FDA, but somewhere that train derailed. I decided to call some physician contacts that I have worked with over the years to get their input on the FDA and the Beige approval.

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FDA Physicians Marketing Doctors 164

Healthcare Success

MARCH 17, 2025

By using molecular diagnostics and partnering with organizations like UPS Healthcare, we're not just delivering faster, more accurate results; were also ensuring that physicians get critical diagnostic information the very next day. Physicians had really kind of limited tools in the office. Physicians want to make smart choices.

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Physicians Healthcare Healthcare Doctors 65

Medico Reach

JULY 21, 2024

Introduction A physician group is one or more physicians working as an association to provide quality care. Physician groups are usually smaller than healthcare organizations and prefer to focus on a single specialty. They usually provide care services to outpatients rather than inpatients. million+ clients.

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Physicians Healthcare Healthcare Networking 52

Evolve Your Success

MARCH 26, 2025

I’m your host, samuel, founder of a revolutionary medical sales training and mentorship program called the Medical Sales Career Builder, and I’m also host of the Medical Sales Podcast. They represent physician partners, they represent patients in an impeccable manner. They’ve been trained.

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Medical sales Sales Medical Management 130

Clarify Health

DECEMBER 15, 2023

Beyond Theory: Harnessing Incentives to Drive Value-Based Care Initiatives Healthcare Unbound episode recap: On this episode of the Healthcare Unbound podcast , behavioral economics expert Dr. Zeke Emanuel discusses how to create physician incentives to control costs and improve outcomes in healthcare. Emanuel says.

Physicians 52

Physicians Doctors Healthcare Healthcare 52

Evolve Your Success

NOVEMBER 8, 2022

In this second installment of this two-part series, Dr. Kupferman shares his take on the future of marketing to physicians through social media. Medical device and drug companies wanted to get the doctor’s attention, and doctors were very successful in the ’80s and the ’70s. Tune in right now and learn!

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Medical Doctors Medical sales Medical sales reps 130

World of DTC Marketing

FEBRUARY 2, 2021

When I first read these statistics, I thought, “what a great opportunity,” but I wanted to check with some physician thought leaders. No app can ever replace a trained medical professional. It is also important to ensure that the doctors oversee diagnosis. It’s very beneficial if a disease is caught early on.

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Insurance Doctors Healthcare Healthcare 139

Evolve Your Success

SEPTEMBER 5, 2023

With time-saving AI tools, doctors can save time on tasks like medical reports and focus on what truly matters – superior patient care. Ibraz discusses how they’ve harnessed the power of AI to reshape how doctors draft reports post-procedure, eliminating arduous tasks, enhancing patient care, and more! How are you?

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Medical Medical sales Doctors Sales 130

Healthcare Success

MAY 24, 2022

As more healthcare professionals provide accessible online services and shorten the red tape between physician-patient communications, consumers no longer feel the need to visit the closest option. Limited or no access to direct communication with their physician. Doctors tell patients that an ounce of prevention beats a pound of cure.

Healthcare 102

Healthcare Healthcare Marketing Physicians 102

PM360

JULY 26, 2022

But members of the LGBTQ+ community face unique challenges when it comes to preventive care, from gaps in their awareness and confidence to inadequacies in their healthcare providers’ education and training. Physicians Need More Education.

Patients 97

Patients Pharma Physicians Education 97

Pharmaceutical Representative Training

MARCH 17, 2025

According to a study by MedData Group, 38% of doctors use Instagram and LinkedIn on a weekly basis , and 72% of doctors use Facebook. According to a survey conducted by the American Academy of Family Physicians, 32% of people base decisions about their health on information they find on social media.

Media 52

Media Sales Pharma Healthcare 52

Evolve Your Success

NOVEMBER 1, 2022

In this first installment of this two-part series, Dr. Kupferman shares his take on the importance of medical sales reps to private practice physicians. Again, it’s revolutionizing the way medicine is practiced, and it’s a game-changer for private practice physicians and other physicians alike.

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Medical Medical sales reps Doctors Medical sales 130

Salesforce

DECEMBER 1, 2021

Visits to a doctor’s office to hand out drug samples are more limited, as are “lunch and learn” sessions to explain the latest technology to staff. And the same goes for scrubbing in to assist physicians with equipment in the OR (operating room) – conventionally one of the best methods to cement bonds and pave the way to future business.

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Medical sales Sales Medical Physicians 97

Scott’s Directories

SEPTEMBER 11, 2024

To find potential clients, explore the Toronto Physician Directory. Understanding Telehealth Providers’ Unique Needs Identifying Key Players Telemedicine involves various stakeholders, including doctors, nurses, IT professionals, and administrative staff. Understanding these pain points is crucial.

Sales pitches 52

Sales pitches Sales Healthcare Healthcare 52

pharmaphorum

OCTOBER 3, 2022

Pharma hasn’t fully moved into the experiential content space and is stuck on brand-centric content, which is not as engaging as experiential content that can make one question how a product impacts their life and how it helps doctors treat their patients better, Kapoor reasons. It’s about the content in the email.

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Pharma Distribution Doctors Physicians 116

Clarify Health

AUGUST 1, 2022

She’s a physician by training and now specializes in driving Clarify’s product strategy and roadmap to enhance clinical nuance, improve actionability and ensure the most impactful use of social determinants of health (SDoH) insights. Read our Q&A below, where we discuss health equity, battling physician bias and more.

Healthcare 98

Healthcare Healthcare Physicians Training 98

InCrowd

DECEMBER 12, 2023

In December of 2023, InCrowd surveyed 105 US attending Physicians and Residents to explore the possibility of implementing AI into Healthcare settings. InCrowd surveyed US attending Physicians and Residents to gauge their attitude regarding the emerging trend of AI being implemented into their practice.

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Healthcare Healthcare Physicians Patients 100

Celeritas

SEPTEMBER 26, 2022

One might think a patient’s phone could easily store this information, which could directly be shown to a doctor instead. Training and Engagement: . Many hospitals want to support their physicians in expanding their expertise by providing useful educational resources. can then be added to keep it up-to-date.

Physicians 52

Physicians Patients Medical Management 52

Scott’s Directories

MARCH 12, 2024

The physician directory by Nova Scotia is essential for healthcare professionals and organizations. By effectively using its filtering options, users can maximize the potential of this comprehensive database, which includes an extensive list of doctors in Nova Scotia.

Medical 52

Medical Doctors Physicians Healthcare Provider 52

Spotio

FEBRUARY 23, 2023

A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. Physicians are harder to get hold of in 2023. Harder to Access Physicians The majority of physicians do not want to meet with pharma reps anymore. Pharmaceutical sales have changed.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharma sales reps Pharmaceutical 52

Evolve Your Success

AUGUST 16, 2022

Justin also talks about the specific services they offer to physicians, surgeons, and other healthcare practitioners. To take everything you said and dial it down to one sentence, you guys work on getting in front of physicians to help them reach patients through social media. — Watch the episode here. Listen to the podcast here.

Media 130

Media Sales Medical sales Physicians 130

Healthcare Success

MAY 1, 2023

You’re also delivering confusing and disjointed messages to doctors, staff, patients, and referring doctors. traditional advertising and digital marketing) Metrics and reporting Staff training Public relations 2. Personality —how you act and speak to your doctors, staff, patients, and referring doctors.

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Marketing Healthcare Healthcare Doctors 62