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How Counterfeit Medicines Challenge Pharma Sales in Malaysia

Contrarian Sales Techniques

Imagine spending weeks building trust with a doctor or pharmacist, only to find out that counterfeit versions of your product are circulating in the market. In 2023, the Ministry of Health reported that over 1,600 websites selling illegal pharmaceutical products were blocked, highlighting the scale of the issue.

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Creative Leave Behind Literatures (LBLs) That 9 X Doctor Engagement

eMediWrite

Leave Behind Literatures (LBLs) serves as a powerful tool that allows pharmaceutical marketers to provide tangible resources for doctors to refer to. One can develop a concise case studies showcasing successful patient outcomes achieved with your pharmaceutical products.

Doctors 52
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Soft Skills That Make You Shine in Medical Sales

Contrarian Sales Techniques

When people think of medical sales, they often picture a rep armed with clinical data and technical knowledge, pitching the latest pharmaceutical product or medical device. But what truly sets successful reps apartespecially in multinational pharmaceutical companies (MNCs) is not just what they know, but how they connect.

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How pharma knowledge and marketing influences prescriptions written by doctors

eMediWrite

Knowledge marketing is a crucial method for influencing doctors’ prescription practises in the pharmaceutical business. E-detailing, or physical LBLs in which a medical representative uses an online platform, or print input respectively to detail a pharmaceutical product to a doctor.

Doctors 40
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The Future of Medical Sales

MaBiCo

The traditional medical sales rep as we know him, with his bag full of printed material, samples and studies, driving in his car for long hours, moving from one doctor to another only to wait until he gets admitted in the doctor’s office is certainly going to extinct. But in order to be successful, med reps need to evolve.

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Can Medical Science Liaisons Improve Pharma Sales Effectiveness?

Revosuite

The sales and marketing landscape for pharmaceuticals has been changing for some time thanks to the wealth of information now available online for doctors to access at their leisure – but face to face information and education is still as important as ever when exploring new pharmaceutical products.

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Overcome the Challenges of Selling to Quebec Physicians

Scott’s Directories

Selling pharmaceutical products to physicians in Quebec can be a daunting task due to the language barrier and cultural differences. This is invaluable information as it allows pharmaceutical companies to focus their efforts on targeting those doctors who may not yet be aware of their product offering. So why wait?